Baltics
NetEnt launches live casino in Lithuania with Betsafe

Following a series of portfolio enhancements, the supplier’s live casino games are now available to players In Lithuania for the first time.
NetEnt has made its debut in Lithuania following a successful integration of its live casino games with Betsson Group’s Betsafe brand, strengthening the supplier’s stronghold in regulated European markets.
NetEnt Live’s portfolio has recently undergone a major revamp with a series of enhancements to the player experience, including upgrades to the user interface and navigation to make for a more intuitive design. It has also bolstered its offering with new additions such as Auto Roulette Studio and Perfect Blackjack, which are now available to Betsafe players in Lithuania. Lithuanian players with Betsafe can now enjoy NetEnt’s full portfolio of Live Casino games as well as a tailor-made branded auto roulette studio.
In a first of its kind for NetEnt, this collaboration sees NetEnt being the only Live Casino provider with Betsafe for 8 weeks and NetEnt Live games will only be available with Betsafe.
“We have worked tirelessly over the last year to transform the live casino player experience and it is great to see our efforts pay off with new partner launches and market entries such as our integration with Betsafe,” says Andres Rengifo, Director of NetEnt Live. “Betsafe is a major brand in the Lithuania and we value our relationship and co-operation with them. We have high expectations for the market and couldn’t find a better operator to enter the market with.”
Kaido Ulejev, Commercial Director CEECA at Betsafe, said: “We’re delighted to be the first operator in Lithuania to launch NetEnt Live’s content and expect their games will be a big success with our players. With the recent additions and upgrades to their portfolio, the company is at the top of the market and we look forward to seeing how its live casino offering progresses.”
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Baltics
BETER Shortlisted in Nine Categories at the Baltic and Scandinavian Gaming Awards 2025

BETER is proud to announce that we have been shortlisted in nine categories at the Baltic and Scandinavian Gaming (BSG) Awards 2025, organized by HIPTHER. This recognition highlights our continued commitment to delivering top-tier esports, sports betting content and solutions across key European markets.
Our nominations reflect excellence in both Baltic and Nordic categories:
Baltic Categories:
- Best Esports Service Provider in the Baltics
- Rising Star in Baltic Sports Betting Technology
- Best Virtual Sports Provider in the Baltics
- Rising Star in Baltic Virtual Sports
Nordic Categories:
- Best Esports Service Provider in the Nordics
- Best Sports Betting Provider in the Nordics
- Rising Star in Nordic Sports Betting Technology
- Best Virtual Sports Provider in the Nordics
- Rising Star in Nordic Virtual Sports
We would like to extend a heartfelt thank you to everyone who supported us during the voting process. Your trust and recognition inspire us to keep innovating and delivering outstanding content and solutions tailored to the needs of operators and players in these dynamic regions.
The winners will be revealed on 27 May 2025 during the MARE BALTICUM Gaming & TECH Summit in Vilnius — stay tuned!
The post BETER Shortlisted in Nine Categories at the Baltic and Scandinavian Gaming Awards 2025 appeared first on European Gaming Industry News.
Baltics
Aviatrix granted certification in Estonia

Aviatrix has received certification to offer its award-winning crash game to operators in Estonia.
It marks the latest regulated market that Aviatrix has entered into, with the game already live in the country with leading brand FenixBet.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “Securing certification in Estonia is another exciting step forward for Aviatrix as we continue to expand into regulated markets. We’re thrilled to already be live with FenixBet and look forward to delivering our innovative crash game experience to even more players in the country.”
Aviatrix has added a host of regulated markets over recent months, including Spain, Colombia, Brazil and Peru.
It underlines the team’s commitment to bringing the game to players around the world.
Aviatrix is a constantly evolving game, with regular feature updates for partners, including the recent launch of free bets, now available through in-game promo codes.
The post Aviatrix granted certification in Estonia appeared first on European Gaming Industry News.
Baltics
Playson powers ahead in Europe with Fenikss partnership

Award-winning slots provider delivers array of top-performing titles to Latvian operator via Relax Gaming’s aggregation platform
Playson, the accomplished digital entertainment supplier, has continued to cement its impressive European market presence after launching its games portfolio with Latvian operator Fenikss.
Operating under the industry renowned NOVOMATIC group, Fenikss is one of Latvia’s leading operators with a vast online and land-based slot offering and comprehensive sportsbook.
The agreement sees Playson support Fenikss’ commercial ambitions and expansion strategy with the supplier’s leading titles, including Royal Coins 2: Hold and Win, Book of Gold: Multichance, and Royal Joker: Hold and Win, now available on the operator’s website.
Playson continues to strengthen its European footprint and the latest integration, facilitated by Relax Gaming’s aggregation platform, underlines the supplier’s commitment to establishing itself within highly mature regulated markets.
Blanka Homor, Sales Director at Playson, said: “We are pleased to enjoy further growth in Europe with this exciting partnership with Fenikss, who will benefit from an array of our strongest performing titles.
“We are confident Fenikss’ significant Latvian presence, combined with our stimulating and graphically driven slots, will lead to impressive business growth.
Martins Opmanis, Head of I-Gaming Department at Fenikss, said: “Playson’s slots continue to be in high demand across Europe and we are delighted to host a selection of their titles on our online platform.
“We are confident they will complement our diverse offering perfectly and look forward to watching this collaboration flourish.”
The post Playson powers ahead in Europe with Fenikss partnership appeared first on European Gaming Industry News.
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