Gambling in the USA
Betsson Enters the US Online Sports Betting Market in Colorado
Betsson will enter the US online sports betting market by signing an agreement with its partner Dostal Alley Casino who will provide market access for Business-to-Consumer (B2C) online sports betting in the US state of Colorado. Betsson plans to launch its proprietary sportsbook in the first part of 2021, after regulatory approval.
This is a strategic move reflecting Betsson’s drive to grow in new regulated markets, providing access for Betsson to the rapidly expanding online sports betting market in the US. The agreement is for an initial term of 10 years. This initiative is a first and cautious step into the US market, designed to benefit Betsson with key learnings, brand presence and initial customers. This new market entry reflects Betsson’s general business strategy of prudence where the aim is to grow in a financially safe manner, with low risk, ensuring a long term sustainable and growing business.
Betsson has the ambition to build US presence, initially with a small office in Colorado. Betsson’s vision is to create the best user experiences in the market, tailored to regional customer needs and differences. The move also gives Betsson an opportunity to showcase the strength of its sportsbook in the US market and supports the ambition to sell its proprietary sportsbook to Business-to-Business (B2B) customers in the future.
Colorado was the 18th state in the US to legalise online sports betting effective from 1 May this year, allowing 33 licences, each to include one, so called, `skin’. Gambling duty is 10% on Gross Gaming Revenue and customers are allowed to register and bet online while within the state borders. The online sports betting market in Colorado is estimated to reach approximately $200 million at saturation (source H2GC). Colorado is a wealthy state in the top-third of the US states by GDP with nearly six million inhabitants and growing. It is both a tech and sports hub with its own teams in major American sporting leagues.
CinDee Spellman, CFO of Dostal Alley Casino comments: “As a company with over 28 years in the gaming business, we are thrilled to welcome Betsson to the US as we partner with them for online sports betting in Colorado. With their decades of experience in online gaming we are confident that they will bring the very best experience to players in the Centennial State!”
Pontus Lindwall, CEO and President of Betsson AB says: “I am very excited to reach this milestone, further expanding Betsson’s global reach by entering a new continent through the fast-growing online market in the US. Dostal Alley Casino has more than 60 years of experience of doing business in Colorado and will play an important role in our journey to build US presence. The whole country has a strong culture of gambling and is now experiencing online penetration at accelerated pace, where consumers are transitioning from traditional retail outlets to also now bet on their mobile devices. We have followed the development in the US closely since the possibility of a repeal of the PASPA and have carefully considered ways to enter the market. We are now looking forward to exploring the potential with our proprietary sportsbook.”
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Gambling in the USA
S Gaming ignites US expansion with Fanatics Casino partnership
S Gaming, the fast-growing developer of highly entertaining online slots and casino games, has taken another major step in its US expansion strategy by securing a partnership with leading operator Fanatics Casino.
As part of the agreement, Fanatics Casino will exclusively roll out S Gaming’s standout title, Triple 7 Jackpot, across regulated iGaming markets including New Jersey, Pennsylvania, West Virginia, and Michigan.
What Makes Triple 7 Jackpot Stand Out?
Triple 7 Jackpot delivers a classic slot experience infused with vibrant neon energy. At the heart of the game is its signature Triple 7 feature, which remains visible on-screen throughout gameplay. Players can unlock this feature by landing three Bonus 7 symbols in a single spin.
Once activated, the feature awards one bonus spin and a chance to land the impressive 500x Jackpot prize, adding significant win potential to the experience.
In addition, players can trigger Free Spins by landing three Scatter symbols during the base game, awarding seven Free Games and further opportunities to boost winnings.
Strengthening a Growing US Presence
The partnership with Fanatics Casino marks another milestone in S Gaming’s ambitious US growth strategy. The studio’s focus on sustainable entertainment and accessible, casual gameplay is already resonating with American players.
Charles Mott, CEO and Co-Founder of S Gaming, highlighted the importance of the deal:
“Fanatics Casino needs no introduction and is one of the powerhouse brands in the regulated US market. We’re thrilled to see Triple 7 Jackpot added to its casino lobby and to bring the game to players in New Jersey, Pennsylvania, West Virginia, and Michigan for the first time.”
Mott also noted that the company now works with two major US operators—Fanatics and BetMGM—with additional partnerships expected in the coming months.
Enhancing the Fanatics Casino Portfolio
Fanatics Casino views the collaboration as part of its ongoing strategy to elevate its game offering.
Kieron Shaw, Senior Manager at Fanatics Casino, commented:
“We’re committed to expanding our portfolio to enhance the player experience, which is why we continue to partner with innovative studios like S Gaming. Their focus on fun, combined with strong win potential, brings something fresh and exciting to our platform.”
With this latest launch, S Gaming continues to cement its position in the competitive US iGaming landscape, leveraging premium partnerships to deliver engaging slot experiences to players nationwide.
The post S Gaming ignites US expansion with Fanatics Casino partnership appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Arizona
Arizona Department of Gaming Marks Fifth Super Bowl of Legal Sports Betting — November Wagers Top $965M
The Arizona Department of Gaming today highlighted a major milestone: the upcoming Super Bowl will be the fifth played under Arizona’s legal, state-regulated sports wagering framework. Since regulated event wagering launched in 2021, Arizona’s oversight—guided by state law and Tribal-State Compacts—has aimed to protect consumers, preserve integrity, and generate public revenue.
Key November 2025 figures: strong wagering growth
In its latest monthly report, the Department said Arizona bettors wagered approximately $965 million on sports and events in November 2025 — about a 7.5% increase versus November 2024. The state collected roughly $5.5 million in privilege fees for the month.* Fiscal year-to-date privilege fees total $26.3 million (about $25.7M from event wagering and $637,399 from fantasy sports).
Arizona also recorded its highest monthly event wagering in October 2025 with $967,141,269, and the second-highest in November 2025 with $965,233,844.*
Regulated framework and consumer protections
Arizona’s regulated model requires licensed operators to follow statutory rules, Tribal-State Compacts, and ongoing regulatory oversight. The Department conducts audits, compliance reviews, and integrity controls designed to prevent fraud and illegal activity. Licensed event wagering operators remit privilege fees, calculated as a percentage of gaming revenue — with 90% of those fees directed to Arizona’s General Fund to support state programs and priorities.
There are currently fourteen licensed event wagering operators approved to offer wagering in Arizona, each subject to ongoing Department review and potential audit adjustments.
Responsible play and support resources
The Department emphasizes the importance of using state-licensed event wagering and fantasy sports apps or retail locations. For guidance and safety tips, players are encouraged to visit Check Your Bet at gaming.az.gov/checkyourbet.
For individuals and families affected by problem gambling, the Department’s Division of Problem Gambling offers confidential, subsidized treatment and resources statewide at problemgambling.az.com.
* Disclaimer: Monthly operator figures are self-reported and subject to adjustment after Department audits and review. The Department does not guarantee the final accuracy of the self-reported totals.
The post Arizona Department of Gaming Marks Fifth Super Bowl of Legal Sports Betting — November Wagers Top $965M appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gambling in the USA
Arizona Department of Gaming Marks Fifth Super Bowl of Legal, State Regulated Sports Betting
Department additionally releases November event wagering and fantasy sports numbers
The Arizona Department of Gaming (Department) today recognized that the upcoming Super Bowl will mark the fifth Super Bowl conducted under Arizona’s legal, state-regulated sports wagering framework. This milestone reflects five years of regulated event wagering operating pursuant to Arizona state law, Tribal-State Compacts, and comprehensive regulatory oversight designed to protect consumers, uphold integrity, and generate public revenue.
“The regulated gaming market in Arizona plays a critical role in ensuring a safe environment for sports wagering – offering responsible entertainment options to millions of Arizonans,” said Jackie Johnson, Department Director. “During major events such as the Super Bowl, regulated gaming supports economic activity, sustains industry jobs, and generates consistent funding that helps finance important local and state programs and priorities.”
Since the launch of regulated event wagering in 2021, the Department has built and executed a regulatory system that serves Arizonans through alignment with consumer protections, responsible gaming, fraud prevention, and more— across major sporting events and marquee games such as the Super Bowl.
The Department oversees licensed event wagering operators through ongoing regulatory processes, audits, and compliance reviews. These efforts are designed to ensure adherence to statutory requirements, responsible gaming standards, and integrity controls, including protections against fraud and illegal activity. Licensed operators are also required to remit privilege fees to the State of Arizona, which are deposited into the state’s General Fund.
As enacted by the Arizona State Legislature and through the 2021 Amended and Restated Tribal-State Compacts, the State of Arizona allows for eligible operators to apply to the Department for an event wagering license. Today, there are fourteen licensed event wagering operators. Event wagering licensees pay privilege fees to the state, calculated as a percentage of gaming revenue, with 90 percent of the fees flowing to the state’s General Fund.
On a monthly basis, the Arizona Department of Gaming releases event wagering and fantasy sports figures. Today, it released its latest reporting of monthly figures – covering November 2025, in which bettors in Arizona wagered approximately $965 million on sports and events. This represents an approximate 7.5 percent increase when compared to November of 2024. The state collected approximately $5.5 million in privilege fees in the month.*
To view the full report, see: gaming.az.gov/resources/reports. Fiscal year-to-date regulated event wagering and fantasy sports privilege fees in Arizona have totaled $26.3 million, including $25.7 million in event wagering and $637,399 in fantasy sports.*
In its five-plus years since the launch of sports betting, the Department saw its highest event wagering activity recorded in October 2025 with a total of $967,141,269 – and the second highest record in November 2025 with a total of $965,233,844.*
To learn about why it’s important to play with a state-licensed event wagering or fantasy sports app or retail location this Super Bowl, visit Check Your Bet at gaming.az.gov/checkyourbet, an initiative of the Arizona Department of Gaming.
The Department’s Division of Problem Gambling provides resources statewide to individuals and families impacted by problem gambling. Services include access to confidential, subsidized treatment options. Visit problemgambling.az.com to learn more.
* Disclaimer: These numbers are self-reported by the operators; as such, these numbers are subject to adjustments after audit and review by the Arizona Department of Gaming. The Department makes no assurances regarding the accuracy of these numbers.
The post Arizona Department of Gaming Marks Fifth Super Bowl of Legal, State Regulated Sports Betting appeared first on Americas iGaming & Sports Betting News.
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