Canada
California Could Open Door To $30 Billion In Annual Bets If Sports Betting Is Approved
Details of bills that could send sports betting to voters call for balanced tax structure that will spur growth, according to PlayCA.com analysts
LAS VEGAS — If California voters approve online and retail sports betting in November it will open the door to a market that has the potential to generate more than $30 billion in wagers annually, according to projections from PlayCA.com, which analyzes legalized gambling in California. Those wagers would generate some $2 billion in operator revenue and $300 million in state taxes each year.
“California is the holy grail of sports betting markets, and not just because of its sheer size,” said Dustin Gouker, chief analyst for PlayCA.com. “It appears that legislators are working to put in place a structure that will make California uniquely attractive to every major operator. And because it has the potential to be the largest legal sports betting market in the U.S., ultimately it represents a seismic shift in the industry.”
The California assembly took a significant step toward the legalization of online and retail sports betting in the Golden State on Thursday by adding implementation details to ACA 16 and SCA 6. The new language in the bills, which were originally introduced in June 2019 by Sen. Bill Dodd (D-Napa) and Assemblyman Adam Gray (D-Merced), would amend the state constitution to:
- Authorize retail and online sports betting at the state’s tribal casinos and racetracks if approved by voters, but not at the state’s cardrooms.
- Set a tax rate of 10% on gross revenue for in-person wagering and a 15% tax for mobile or online wagering.
- Impose taxes on the platform operators rather than directly by the tribes, to avoid sovereignty issues.
The tax rates are reasonable within the context of legal U.S. sports betting jurisdictions. By comparison, New Jersey, the nation’s largest online sports betting market, levies a 13% tax on online sports betting revenue and 9.75% tax on revenue from retail sportsbooks. Pennsylvania levies a 36% rate, by far the highest in the nation.
With the proposed tax rate, California could generate $240 million in operator revenue and $36 million in state taxes annually from online sports betting and another $60 million in operator revenue and $6 million in taxes a year from in-person betting, according to PlayCA.com estimates.
“The tax rates are fair for both operators and the state, and would be competitive with many of the states that have already legalized sports betting,” Gouker said. “The rate certainly won’t scare off sportsbook operators, who are all eager to enter California. This balanced approach should help the market ramp-up quickly once the industry launches, which is ideal considering California’s budget crunch.”
The state assembly and senate still must approve the bill, and then it must be signed by Gov. Gavin Newsom, before it can make its way to ballots this fall. But with a $50 million shortfall in California’s budget, and deep cuts expected, there is pressure on lawmakers to find new sources of revenue.
“The structure of these bills seems sound, and it should help the state eventually realize its revenue goals to the benefit of all of California,” Gouker said. “As for the gaming industry, if sports betting is approved by voters, it stands to change the face of sports betting across the country,”
Powered by WPeMatico
AGCO
ThrillTech secures AGCO supplier licence for Ontario launch
ThrillTech has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to launch in Ontario’s regulated market.
The licence allows ThrillTech to deploy its opt-in side bet jackpots technology with regulated online casino, sports betting and lottery operators across the province.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its “ThrillPots” mechanics sit as an independent, player-funded side bet and do not alter the underlying game’s return-to-player mathematics.
ThrillTech said the Ontario approval enables its existing multinational partners that also operate in the province to launch its side bet jackpots locally, while it also holds talks with potential new operator partners. The company lists its regulated footprint as including the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil and Peru.
The post ThrillTech secures AGCO supplier licence for Ontario launch appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
AGCO
ThrillTech wins AGCO supplier licence to enter Ontario market
ThrillTech said it has been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO), clearing the company to offer its side-bet jackpot technology to regulated online casino, sports betting, and lottery operators in Ontario.
Benjamin Bradtke, Co-Founder of ThrillTech, said: “Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
The company said its ThrillPots product lets operators add player-funded, opt-in side-bet jackpots on top of existing games, without changing gameplay or the underlying return-to-player (RTP) calculations. ThrillTech positions the mechanic as a way to drive incremental engagement and revenue.
ThrillTech said the Ontario licence enables existing multinational partners that also operate in the province to roll out ThrillTech-powered jackpots locally, and added it is in discussions with potential new operator partners. The company listed other regulated jurisdictions it serves as the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, and Peru.
The post ThrillTech wins AGCO supplier licence to enter Ontario market appeared first on Americas iGaming & Sports Betting News.
AGLC
St8 Secures Alberta Licence, Strengthening North American Expansion
Casino games aggregator and full-service technology provider St8 has secured its registration to operate in Alberta as an iGaming Services Supplier, marking another significant milestone in the company’s strategy to expand across North America’s regulated iGaming markets.
St8 was among the first suppliers to secure a conditional approval granted by the AGLC, underlining the company’s readiness to support operators as the province prepares to open its regulated iGaming market.
Alberta represents a key market in St8’s North American growth strategy and follows the company’s expansion into Ontario earlier this year. With its latest approval, St8 is now regulated in some of the industry’s most sought-after jurisdictions, including Sweden, the UK, Romania, and Ontario, among others.
The Alberta approval enables St8 to provide its next-generation game aggregation services to licensed operators in Alberta, giving partners access to more than 200 premium game providers through a single API integration, alongside bonus and promotional tools, advanced reporting, compliance capabilities, and a suite of operational features designed to simplify casino management.
Purpose-built with modern infrastructure and regulatory flexibility at its core, the St8 software enables operators to launch premium casino content quickly, while also reducing the operational complexity typically associated with multi-provider integrations and expansion into new markets.
This registration builds on St8’s growing presence in regulated jurisdictions and reinforces the company’s commitment to supporting operators with scalable, compliant technology as new opportunities emerge across North America and beyond.
With compliance, speed and operational efficiency at the heart of its product, St8 remains focused on helping operators enter new markets with confidence while delivering seamless access to premium casino content through a single integration.
Eva Alšauskaite, Head of Legal at St8, said: “Securing our Alberta supplier registration represents another important step in St8’s international growth strategy and reflects our continued investment in regulated markets.
“As jurisdictions continue to evolve, operators need technology partners that combine innovation with a deep understanding of regulatory requirements. Obtaining this registration demonstrates our commitment to meeting those standards while providing operators with a solution that makes expansion into regulated markets as simple and efficient as possible.”
The post St8 Secures Alberta Licence, Strengthening North American Expansion appeared first on Americas iGaming & Sports Betting News.
-
Compliance Updates5 days agoArizona Department of Gaming Issues Cease-and-Desist Orders to Multiple Operators Linked to Underage Gambling and Illegal Activity
-
Latest News7 days agoELA Games releases Flames Fruits Frenzy Hold and Win slot
-
Compliance Updates6 days agoKONAMI GROUP’s Konami Gaming Inc. First to Submit Manufacturer License Application in Japan’s Emerging IR Market
-
Latest News7 days agoPG Soft appoints Hugo Baungartner as General Manager LatAm
-
Canada7 days agoCanada’s Safer Gambling Gap: Why Market Success Doesn’t Always Equal Player Safety
-
Latest News7 days agoBooming Games launches Fish Tales: Double Catch Max Scatter
-
Latest News7 days agoTom Horn Gaming ships Royal Ruby FeatureStorm slot worldwide on 14 July 2026
-
Latest News7 days agoBC.GAME names Guillermo Ochoa brand ambassador for Mexico push



