Gambling in the USA
PayPerHead® Sportsbook Software Helps Online Bookies Stay in Business
As coronavirus has major sporting events on the bench, PayPerHead has developed new ways to keep independent sportsbook operators solvent.
Major U.S. Sportsbooks saw betting numbers cut in half year over year in March 2020, as the coronavirus pandemic swept the nation, putting a stop to major events, including sports.
Normally one of the busiest months in the betting industry, the American Gaming Association estimates that profits for the brick and mortar gambling hubs have taken a financial hit of approximately 60% overall, and well over 500,000 workers have been affected.
Joe Asher, CEO of William Hill U.S., which operates sportsbooks in Nevada, New Jersey, and several other states told ESPN, “I do not see a scenario where [the pandemic] goes on sort of too long and somehow the industry withers away… The fundamentals of the sports betting business are pretty strong.”
PayPerHead and the Sportsbook owners that partner with them understand that the single most important fundamental of sports betting is entertainment. In response, they have become increasingly creative in providing their customers with the gambling entertainment their players crave.
The upside is, independent bookmakers are discovering that their clients who normally only wager on sports are becoming more and more engaged in digital offerings such as iRacing, eSports, casino gaming, and simulated sports. Essentially, this pandemic is creating a whole new kind of bettor.
Nate Johnson, Product Manager at PayPerHead® said, “Gone are the days that sports bettors will go into hibernation the day after Superbowl. This [coronavirus pandemic] has been rough, but it’s also got a silver lining. Our agents are turning their players into horse bettors, eSports enthusiasts, iRacing bettors, sim sports fans, and casino gamers. Those bettors won’t just walk away from all that when sports start up again; now they’ll be cross-platform players.”
Indeed, it seems clear that independent online gaming is growing exponentially in the face of the pandemic, and existing bookies and new agents alike are discovering that they can have a viable and lucrative home business by using a turnkey sportsbook operating system like that offered by PayPerHead.
In fact, many new bookmakers who may have hesitated to get into the business before are getting started now, and “doing quite well,” according to Johnson.
PayPerHead made an unprecedented move in response to the pandemic, offering its software services free of charge until major U.S. sports return. Says Johnson of PayPerHead’s offering, “It’s a pretty good start-up opportunity for a new agent; you can’t beat free. Bookies can test the waters and get their new business off the ground. With no deposit required and free access to all the prime features of the system, new agents can just concentrate on building their player base and making money, without any of the overhead costs normally associated with starting an online sportsbook ”
About PayPerHead:
PayPerHead (https://payperhead.com), founded in 1997, is the industry’s leading per head online bookie software, providing user-friendly tools and unmatched customer service to independent bookmakers around the world.
SOURCE PayPerHead
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Gambling in the USA
SkillOnNet rolls out Ready Play Gaming slots in Ontario, Canada and Mexico
SkillOnNet has launched Ready Play Gaming’s slot portfolio across Ontario, Canada and Mexico, with additional international markets planned to follow later this year.
The content is now available across SkillOnNet’s iGaming brands including PlayOJO, PlayUZU, Slingo, Mega Casino and LuckyNiki.
Titles going live include Ready Play Gaming’s Reel Jackpots series, including Reel Bingo and Reel Triple, which the studio describes as “soft slot” experiences aimed at the bingo generation.
Jani Kontturi at SkillOnNet said: “We are proud to welcome Ready Play Gaming as we continue to strengthen our global content offering with innovative and high-performing studio partners. In a crowded market, they’ve focused on building games with personality and strong entertainment value, and we believe that’s exactly the kind of content today’s players respond to.
Christoph Härtel, COO at Ready Play Gaming said: “Partnering with SkillOnNet is a major milestone for Ready Play Gaming as we continue to expand our international footprint. SkillOnNet’s strong presence in regulated markets and extensive operator network make them an ideal partner to help bring our games to even more players globally.”
The post SkillOnNet rolls out Ready Play Gaming slots in Ontario, Canada and Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Aviator
Aviator crash game launches in US via Ruby Seven’s Lucky North Casino
Aviator has launched in the United States for the first time through Lucky North Casino, a free-to-play social casino from Ruby Seven Studios serving Delaware North casino customers across the country.
The crash game is now live on Lucky North Casino, the official app of the Lucky North Rewards program. According to the announcement, Aviator is available on Android and Apple devices, as well as on the web via LuckyNorthCasino.com.
The company said the launch is the first step in a broader US expansion plan. Aviator is currently available across all eligible US states excluding Washington, and is expected to roll out to “more than a dozen” additional retail-branded social casinos in the coming months via the Ruby Seven Studios network.
Ruby Seven Studios’ network supports nearly 50 retail casino properties across 25 US states, which the company said will extend Aviator’s reach. The release added that a demo version of Aviator had previously been accessible to US audiences through the company’s website.
The launch follows Aviator’s expansion across several markets throughout 2026, with the company pointing to increasing demand for crash-style gaming experiences globally as it broadens distribution in North America.
The post Aviator crash game launches in US via Ruby Seven’s Lucky North Casino appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
1X2 Network
1X2 Network launches iCasino content in West Virginia with Rush Street, Caesars and Fanatics
1X2 Network has launched in West Virginia, marking its second regulated US market. The supplier said a first set of games went live on 3 June 2026 with Rush Street, Caesars Entertainment and Fanatics Casino.
The company entered North America in Michigan two years ago and said it is expanding US distribution off the back of performance there. 1X2 Network did not disclose commercial terms or rollout timelines by operator.
Among the initial titles going live in West Virginia are 3 Hot Chilli Peppers and 3 Porky Banks Hold and Win. The company said both games have been “ranked as top performers in North America” and are aimed at West Virginia’s “core 30-39 year old iGaming demographic.”
Kevin Reid, CEO at 1X2 Network, said: “Buoyed by the performance of our top tier titles in Michigan, we felt the time was right to step up our US expansion plans, and in Rush Street, Caesars Entertainment and Fanatics Casino, we couldn’t think of three better operators to debut our launch into West Virginia.
“Having already worked with these brands in the Great Lakes State, we’re confident that games like 3 Hot Chilli Peppers and 3 Porky Banks Hold and Win will deliver the same great results for them in West Virginia. We also have deals in the pipeline to go live with a number of other big-name operators which will further cement our presence in North America.”
The post 1X2 Network launches iCasino content in West Virginia with Rush Street, Caesars and Fanatics appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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