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Accel Entertainment Announces Two Senior Executive Appointments

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Accel Entertainment, Inc. announced two appointments to its executive management team, with Ryan Hammer named as President of Gaming Operations and Michael Marino named as Chief Commercial Officer. Both appointments are effective immediately and will report directly to Andy Rubenstein, Accel’s Chief Executive Officer.

As President of Gaming Operations, Mr. Hammer will lead the company’s video gaming business in Illinois and additional states. Initially he will be based out of Chicago but later this year he will build the Company’s presence in Southern Illinois and new opportunities in other states. As Chief Commercial Officer, Mr. Marino will lead the company’s strategic development with a focus on incremental service offerings, partnerships, marketing, analytics and loyalty. Mr. Hammer and Mr. Marino will both be based in Illinois.

“We are absolutely thrilled to welcome Ryan and Michael to the Accel family and to our executive management team,” said Andy Rubenstein, CEO of Accel. “The opportunities for Accel to rapidly expand beyond our current footprint are steadily increasing, and with these two key hires we are now even better positioned to execute our vision of being a multi-state operator with a differentiated range of gaming-as-a-service solutions. Being able to recruit executives of their caliber speaks to the exciting opportunities in front of Accel and we look forward to their contributions.”

“In the past few years Accel has established itself as an absolute leader in the video gaming market and I could not be more honored to join the company,” said Ryan Hammer, President of Gaming Operations. “Accel represents the most exciting growth opportunity within the distributed gaming sector and is one of the best capitalized companies in the entire industry. I look forward to applying my operational and financial skills to build on Accel’s current momentum.”

“This is a truly exciting time in the history of Accel and I could not be more pleased to begin collaborating with this highly respected team,” said Michael Marino, Chief Commercial Officer. “I have long admired Accel’s entrepreneurial spirit and energy and its relentless focus on building and maintaining partnerships which has ultimately contributed to their success and reputation as a leader in the industry. I joined because of my conviction that Accel has an exciting growth agenda and I look forward to bringing my skills and expertise to help make that a reality.”

A native of Illinois, Mr. Hammer joins Accel with more than 16 years of gaming experience working in various roles at Caesars Entertainment Corporation, most recently serving as Senior Vice President & General Manager, where he oversaw operations at five Las Vegas resorts. Mr. Hammer began his career with the company in 2003 as an Analytics Manager and since that time has held a number of executive roles of increasing importance in finance, human resources and operations, and across five markets including Chicago, Louisville, Atlantic City, St. Louis and Las Vegas. Mr. Hammer holds a B.S. in Finance from Southern Illinois University, an MBA from Indiana University’s Kelley School of Business, and a J.D. from Indiana University’s Maurer School of Law. He is currently a board member for the Junior Achievement of Southern Nevada.

A resident of Chicago, Mr. Marino joins Accel after 8 years of experience in a variety of marketing, strategy and analytic roles at Caesars Entertainment. He most recently served the last three years as Senior Vice President of Marketing and Chief Experience Officer where he managed the end-to-end customer journey including oversight of Caesars Rewards, the gaming industry’s leading loyalty program, partnerships, advertising, brand, digital and online hotel distribution. He also helped expand Caesars’ efforts in sports inclusive of marketing, partnerships and betting. Mr. Marino’s earlier roles at Caesars included oversight of marketing analytics, Vice President and Chief of Staff to the Chairman & CEO and Senior Vice President of loyalty and digital. Prior to Caesars, Mr. Marino worked four years as a management consultant at Bain & Company and five years in a variety of marketing, risk management, strategy and M&A roles at Capital One Financial. Mr. Marino holds a B.S. in Computer Science from the University of Virginia and an MBA from the Darden School of Business at the University of Virginia.

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Studio combines engagement tools with bespoke, franchise and omnichannel content under single umbrella

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White Hat Studios, a dedicated US iGaming market supplier, has unveiled Amplify Suite, a comprehensive engagement ecosystem designed to deliver operators flexibility, creative autonomy, and measurable commercial impact.

Amplify consolidates the provider’s promotional tools and proprietary content into a fully connected, scalable framework, equipping operators with a diverse range of performance-enhancing solutions engineered to maximise growth across regulated US markets.

Built on an API-first foundation, the suite incorporates White Hat Studios’ Engage promotional engine, comprised of tools such as Win Spins, Super Mode, and Triggers, alongside its award-winning Progressive Jackpot networks. This services an increasing demand for advanced gamification tools, enabling operators to stimulate user activity and drive sustained engagement.

These promotional tools are complemented by the studio’s first-class content portfolio. With a track record of creating custom products for tier-one operators, Amplify Bespoke will build on this momentum to deliver bespoke slots that support deeper brand integration and exclusive IP ownership.

Amplify Franchises transforms standalone hits into enduring game families, exemplified by the US-renowned 7s Fire Blitz™ series. By leveraging player familiarity and brand loyalty, franchises consistently drive momentum upon launch and can reignite traction across a game brand.

The suite is further strengthened by Amplify Omni, enabled through the studio’s landmark distribution agreement with Gaming Arts. The partnership facilitates the conversion and distribution of White Hat Studios content across US land-based casinos, while also supporting the transition of land-based titles into regulated online markets for the first time.

This powerful two-way content pipeline enhances the ecosystem, allowing US brands to engage and convert players seamlessly between casino floors and digital platforms.

The launch of Amplify represents a significant milestone in White Hat Studios’ strategic evolution, connecting its full product portfolio within a single, unified framework. Custom-built for US markets, the suite is set to redefine how operators engage their audiences and elevate commercial performance.

 

Daniel Lechner, SVP Sales and Marketing at White Hat Studios, said: “Amplify will serve as the promotional and engagement backbone of White Hat Studios. Bringing our diverse offering under one cohesive ecosystem, the suite is optimised to deliver tangible impact across the entire player journey.

“By combining configurable engagement tools with premium, high-performing content, Amplify empowers US operators to differentiate and scale within competitive environments.”

The post Studio combines engagement tools with bespoke, franchise and omnichannel content under single umbrella appeared first on Americas iGaming & Sports Betting News.

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White Hat Studios launches all-in-one engagement ecosystem Amplify Suite

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White Hat Studios, a specialist provider for the regulated US iGaming market, has introduced Amplify Suite, a fully integrated engagement ecosystem built to give operators greater flexibility, creative control, and measurable commercial results.

Amplify brings together the company’s promotional tools and proprietary content into a single, scalable framework, offering a broad set of performance-driven solutions designed to accelerate growth across US markets.

Built on an API-first architecture, the suite incorporates White Hat Studios’ Engage promotional engine, featuring tools such as Win Spins, Super Mode, and Triggers, alongside its established Progressive Jackpot networks. The combined offering addresses rising demand for advanced gamification, enabling operators to boost player activity and sustain long-term engagement.

These capabilities are supported by the studio’s premium content portfolio. Known for delivering tailored products for tier-one operators, the new Amplify Bespoke arm expands this approach, offering custom slot development that allows for deeper brand integration and exclusive IP ownership.

Meanwhile, Amplify Franchises is designed to turn successful standalone titles into long-term game families. A key example is the popular 7s Fire Blitz™ series, which demonstrates how familiar branding and player loyalty can drive strong launch performance and ongoing engagement across a franchise.

The ecosystem is further enhanced by Amplify Omni, powered through a landmark distribution agreement with Gaming Arts. This partnership enables the distribution of White Hat Studios’ content across US land-based casinos, while also facilitating the transition of land-based titles into regulated online environments for the first time.

By enabling this two-way content flow, Amplify strengthens connections between retail and digital channels, helping operators engage players seamlessly across both spaces.

The launch marks a major step in White Hat Studios’ strategic development, unifying its entire product portfolio within a single ecosystem tailored specifically for the US market.

Daniel Lechner, SVP of Sales and Marketing at White Hat Studios, said: “Amplify will serve as the promotional and engagement backbone of White Hat Studios. Bringing our diverse offering under one cohesive ecosystem, the suite is optimised to deliver tangible impact across the entire player journey.

“By combining configurable engagement tools with premium, high-performing content, Amplify empowers US operators to differentiate and scale within competitive environments.”

The post White Hat Studios launches all-in-one engagement ecosystem Amplify Suite appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Zitro Announces the U.S. Rollout of FANTASY Cabinet

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Zitro has announced the U.S. rollout of FANTASY, its latest slot cabinet, following an outstanding early reception across multiple states. Since its debut, FANTASY has resonated with players and operators alike, quickly positioning itself as one of the standout new cabinets on casino floors nationwide.

The cabinet launched its U.S. journey in Minnesota before expanding into Michigan, California, Arizona, New Mexico, and North Carolina, and the story has been consistent across all six states. Strong player engagement, positive operator feedback, and consistent floor performance have followed FANTASY everywhere it has gone.

FANTASY’s strong performance reflects the depth of the experience it delivers. Zitro developed world-class content specifically for this cabinet, including stunning animations, exceptional graphics, and a rich multimedia experience that connects with today’s players. An individual game color lighting system gives each title a distinct identity on the casino floor, and every title was developed exclusively for this form factor. The result is a complete entertainment experience that goes well beyond the cabinet itself.

“We always knew FANTASY was something special, but the response we’ve seen across different casino properties has exceeded our most optimistic expectations. Players are genuinely connecting with this cabinet, operators are seeing the results on their floors, and we believe this is just the beginning of a defining journey for FANTASY in the US,” said Derik Mooberry, CEO of Zitro USA.

The post Zitro Announces the U.S. Rollout of FANTASY Cabinet appeared first on Americas iGaming & Sports Betting News.

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