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FSB appoints Susan Ball to board as Non-Executive Director

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Former Playtech and Kambi board member and Kindred CFO joins award-winning sportsbook and casino platform provider

Award-winning platform provider FSB has appointed highly experienced industry executive Susan Ball to its board as it continues to strengthen its senior team and expand its presence across emerging and existing markets.

FSB’s new Non-Executive Director brings many years of board-level gaming and sports betting industry experience to the company with roles at Playtech, Kambi, Kindred and Praesepe respectively. Ball most recently spent time on Playtech’s board chairing its audit committee and as a member of its risk and compliance, remuneration and nominations committees.

She previously served for four years on the board of sports betting technology supplier Kambi, was Chief Financial Officer of Stockholm-listed operator Unibet (now Kindred Group) between 2002 and 2007 and was finance chief for gambling business Praesepe.

Ball will sit on FSB’s board in an advisory capacity and work closely with CEO Dave McDowell and his senior management team to guide the business during a period of planned rapid growth and expansion across new and established markets including Africa, Latin America and the US.

Her appointment comes hot on the heels of several other senior FSB recruits in 2020 including new Chief Financial Officer Andrew Bowen (ACA) and new Business Development Director Rob Wheeler, who will lead the company’s sales team as it extends its scope and influence across the industry following significant capital investment from Clairvest Group in mid-2019.

Susan Ball, Non-Executive Director, FSB, said: “I’m delighted to join FSB Technology. It is a fantastic opportunity to work alongside such an experienced, driven and motivated senior management team who are passionate about delivering FSB’s high performance, advanced technology and rapidly growing the business across a wide range of exciting new markets.”

David McDowell, CEO at FSB, added: “Susan is a first-class addition to the company’s executive board. Her vast industry expertise and experience will play a vital role in taking the company to its next level of growth. We’re thrilled she has chosen to join us.”

 

FSB’s proprietary gaming platform also includes over 3000 casino games, virtual sports and lottery solutions from the industry’s leading suppliers and is delivered as a fully managed service, together with powerful CMS and CRM tools to deliver the best possible customer experience

 

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Africa

BongoBongo goes live with QTech across four African markets

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Operator cites higher turnover and retention after rolling out crash titles and QTech Promotions in Tanzania, Zambia, Kenya and Uganda.

BongoBongo has gone live with QTech’s aggregation platform across Tanzania, Zambia, Kenya and Uganda, with the operator reporting higher turnover, player engagement and retention following the launch this year.

The operator said growth accelerated during this summer’s FIFA World Cup, pointing to cross-sell activity between casino and sportsbook. It did not disclose specific figures for turnover or active players.

BongoBongo attributed much of the casino uplift to crash games from Smartsoft Gaming, highlighting JetX as one of its strongest-performing titles. The company also said it integrated Free Spins and Slot Of The Week campaigns via QTech Promotions, which it claims added another layer of engagement for new and existing users.

Separately, BongoBongo said it deployed “light” games from TaDa Gaming via the QTech gateway to support players facing device and connectivity constraints, including handset limitations, slower networks and higher data costs. QTech, in its own comments, said its strategy is to tailor performance tools market by market, adding: “What works in one market won’t by extension work in another, even if it’s a neighbouring one.”

QTech also said it invested heavily in data and BI last year and plans to continue, positioning its multi-operator and multi-supplier view as a platform advantage for spotting trends and optimising performance.

The post BongoBongo goes live with QTech across four African markets appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Brazil

RubyPlay launches casino titles on Flutter-owned Betnacional in Brazil

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RubyPlay has launched its casino games with Betnacional in Brazil, extending its reach in the country’s regulated iGaming market. The rollout was announced on 22nd July 2026 and involves Flutter-owned Betnacional via Flutter Brazil.

According to the companies, the partnership was facilitated by Flutter Brazil, the Brazilian arm of Flutter Entertainment formed following its acquisition of NSX Group, the creators of Betnacional.

Betnacional is now live with a selection of RubyPlay Studio titles including Brilliant Gems and Gummy Giga Match®. The operator has also added Koala Games content, including Voltage Blitz® Zeus Up and other releases from the Voltage Blitz® series.

Dima Reiderman, Chief Commercial Officer at RubyPlay, said: “Betnacional is a major player in Brazil’s regulated market, and this partnership represents an important milestone in our continued growth across LatAm. Partnering with one of Brazil’s leading operators further strengthens our position in one of the industry’s most dynamic regulated markets and reinforces our commitment to delivering content that resonates with local audiences.

“Our layered studio ecosystem allows us to combine speed to market, localised content and a broad range of player experiences, making us a strong long-term content partner for leading operators such as Betnacional.”

Frederico Cunha, Head of Games at Flutter Brazil, added: “We are always looking for opportunities to enhance our casino proposition and diversify the content available on our platform.

“Bringing RubyPlay’s games to Betnacional supports that goal and provides our players with access to additional entertainment options.”

The post RubyPlay launches casino titles on Flutter-owned Betnacional in Brazil appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Brazil

DEGEN Studios goes live with Superbet in Brazil

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Deal adds DEGEN’s full current catalogue to Superbet, with future slot releases planned for rollout.

DEGEN Studios has launched its games with Superbet in Brazil, making the studio’s full existing catalogue available to the operator’s players, with future releases also set to be added.

Superbet is the leading commercial brand of Super Technologies and is described by the company as a top-three ranked operator in Brazil. The rollout positions DEGEN’s current and upcoming titles within Superbet’s casino offering in the market.

Titles included in the launch include Plague City. DEGEN also flagged upcoming title Howl N’ Huff as part of its planned content roadmap for Superbet.

Danny Gordon, Head of Studio at DEGEN Studios, said: “Superbet is exactly the kind of brand we want to partner with. It has built a strong audience in Brazil and a reputation for delivering entertainment-led experiences. That is the type of stage our games are made for.”

Caterina Chatzipantazi, Director of Commercial Partnerships – Gaming at Super Technologies, added: “We always explore new ways to thrill our customers, and this partnership exemplifies this mindset. DEGEN Studios brings a very different energy to the casino mix. Their games have a clear sense of identity, with worlds and mechanics that feel distinct from more conventional content. For us, this partnership adds something novel to the player experience, building on a strong portfolio of proven games while introducing innovations that can potentially shape the future of entertainment.”

The post DEGEN Studios goes live with Superbet in Brazil appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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