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Zitro Anticipates A Shockingly Cool ICE 2020 In London

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Wider Choice, Bigger Success! Under this claim Zitro will once again showcase its vast and steadily growing product library of successful Video Slot and Video Bingo games and solutions at the Ice Totally Gaming Show in London.

Centre stage will be taken by the various distinctive cabinet models that have been specifically designed to maximize the potential of Zitro’s gaming content and provide extraordinary gaming experiences as well as to create a diversified and attractive landscape on the casino floor. The portrait-type cabinet ILLUSION incorporates an impressive 43-inch Ultra HD curved monitor and a 21.5-inch digital topper. ALLURE on the other hand comes with three 27-inch Full HD Screens as well as the ‘Synchroscreens’, a powerful multimedia system integrated by the superior monitors that create an incredible immersive experience. Both cabinets were presented for the first time at the G2E 2019 trade show in Las Vegas and have since been installed in multiple Casinos all over the world, showing amazing results. Zitro’s popular Fusion cabinet, in both its upright and slant version, will also be showcased with more and even better content. All three cabinet types, ILLUSION, ALLURE and FUSION are compatible with Zitro’s powerful digital button panel ‘SmartDeck’.

In terms of content at ICE, the incredible multigame Link “Double Link” on the ILLUSION cabinet will have its worldwide debut. This fascinating new game will blow players’ mind as it offers new functionalities never seen before on a Link game! Get ready for double the fun with Double link!

Visitors will feel the impact when they arrive at the stunning ‘Shock Lounge’ at Zitro’s booth. Inaugurated for the first time at the end of 2019 in a Casino in Mexico, this shockingly cool area contains a broad and proven game library such as Link Shock, 88 Shock, Link Me Shock, Link Shock II and 88 Link Shock; a game library which is growing exponentially. All of these games are interconnected to the same mystery progressive jackpot. The biggest advantage of this area is that players can select their favourite game, but with the possibility to win the mystery shock prize that is triggered with an amazingly high frequency, providing more entertainment and rewards.

In addition, Zitro will present the winning combination of its multiway multigames with extra charged Link Bonuses like Bashiba on Illusion, or 88 Link Wild Duels and 88 Link Lucky Charms on Allure. And if that isn’t enough, the floor will also shine with Zitro’s classic Link multigames with a panoramic sign: Link King, Link Me and Link Shock, now with even more games, together with the popular LAP’s Blazing Pearls and Guns & Gold as well as its standalone game Hot Deal, now with 20 games.

Being the world leader in Video Bingo, visitors will also be able to enjoy Zitro’s newest Video Bingo game releases as well as new online content of both Video Bingo and Video Slots presented in its Zitro Interactive area for both B2B as well as B2C customers through its social Casino Let’s WinUp!.

Johnny Viveiros Ortiz, Founder and passionate leader of Zitro commented that: “It was only three years ago when we showcased our first Video Slot Machines at ICE Totally Gaming 2017. Now we do not only have a vast and steadily growing game library and hardware selection, but we also have the recognition of all major casino operators throughout the world, as they have experienced first-hand the success of our Video Slots and/or Video Bingo products, positioning us, as we strove to become, a global leader in the gaming industry. This unprecedented success story is only possible thanks to the absolute best team, of which I am fortunate to lead.”

Zitro can be found at booth number N6-160 at Ice Totally Gaming at the Excel Centre in London, from February 4th to 6th.

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Play’n GO publishes 2025 Sustainability Report with emissions and governance updates

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Play’n GO has published its 2025 Sustainability Report, framing the year as a milestone as the supplier marks 20 years in the gaming industry. The report covers performance across four pillars—Players, Partners, People and Planet—and positions sustainability as tied to product design, operations, and partner expectations.

On climate reporting, the company said it has “achieved and exceeded” its long-term 90% reduction target for Scope 1 and 2 emissions, and reported a 69% absolute reduction in Scope 3 emissions versus its 2023 base year. Play’n GO also said its total material emissions for 2025 were kept below 500 MTCO2e.

The report also points to a move into land-based delivery. In 2025, Play’n GO said it launched its first land-based gaming solution in partnership with Genting UK, positioning the rollout as part of a “player-first, low-footprint approach” for regulated venues.

On responsible entertainment, the company said it continues to reject game mechanics it believes “compromise player trust or wellbeing,” and highlighted participation in discussions on digital wellbeing and cognitive health, including at the United Nations and G7. “We have always believed that great entertainment should be fun, safe and fair,” said Vanessa Björkbacka, Director of CSR at Play’n GO.

The report also outlines internal development and reporting infrastructure. Play’n GO said 43% of employees engaged in AI-related learning during 2025 and that average training time exceeded seven hours per employee globally. It added that reporting was further aligned to the UN Sustainable Development Goals and World Economic Forum Stakeholder Capitalism Metrics, alongside investment in “secure, AI-supported carbon data management.” “As expectations on transparency and accountability continue to rise, we see it as our responsibility to lead,” Björkbacka added.

The post Play’n GO publishes 2025 Sustainability Report with emissions and governance updates appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Casino Guru CRC returns $5.3m to players in Q1 2026

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Casino Guru’s Complaint Resolution Center (CRC) published 3,986 complaints in Q1 2026 and says it resolved 1,321 cases, returning $5,304,894 to players during the quarter.

Casino Guru said March was one of the CRC’s most active months on record, with the second-highest number of published complaints to date. The company added that ongoing cases exceeded 1,300, pointing to rising demand for third-party dispute mediation.

By volume, the most active complaint markets were Germany (657), the United Kingdom (270), Canada (240), Italy (207) and Australia (194), according to the CRC update.

Delayed payments remained the most common player-reported issue. Casino Guru also reported a March shift in complaint mix, with self-exclusion-related complaints rising to the second most frequent category for the first time in CRC history. KYC-related issues and blocked accounts were also among the most common complaint types, often linked to withdrawal delays.

Casino Guru said the quarter’s results reflect the increasing role of independent mediation as players look to third-party platforms to resolve disputes.

The post Casino Guru CRC returns $5.3m to players in Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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RubyPlay launches Firerose studio for operator-specific casino games

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RubyPlay has launched Firerose, a new studio aimed at building operator-specific casino game experiences, as suppliers and operators push for more branded content to stand out in crowded markets.

The company said Firerose is designed to let operators combine RubyPlay’s existing game catalogue with the studio’s technology and creative resources, using operator-led insight to shape games around an operator’s brand identity rather than standardised supplier content.

RubyPlay said Superbet is among the first operators to launch Firerose-powered titles. The supplier did not disclose game names or specific performance figures, but said early results showed “strong engagement metrics”.

Firerose becomes part of RubyPlay’s multi-studio structure alongside Koala Games, Mad Hat Games, Ruby Studio, and Xslots, which the company said share technology, infrastructure and distribution.

Dima Reiderman , Chief Commercial Officer at RubyPlay, said: ”Firerose represents a deliberate shift in how we think about content creation and partnership. The market is no longer driven solely by volume, but by identity. Operators want experiences that feel native to their brand and help them clearly differentiate in increasingly competitive casino environments.”

Dr. Eyal Loz, CPO at RubyPlay, added: “Firerose was created to put the operator’s voice at the centre of the creative process. Every game starts with their brand, their audience and their story, and our role is to bring that to life through the full weight of RubyPlay’s creative capabilities.

“We’re shaping experiences that players immediately associate with the operator itself. That level of ownership is what allows operators to stand out in increasingly crowded casino environments.”

The post RubyPlay launches Firerose studio for operator-specific casino games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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