Betcris
Betcris official sponsor of Ceará and Fortaleza, big clubs in the Northeast of Brazil

Betcris continues to prove itself as the leading sports betting and online gaming operator in Latin America and has set itself the goal of partnering with the leading sports organizations in the region. It is already a sponsor of several sports teams in Latin America, as well as an official sponsor of the NFL and MLB for the area, and as a market leader, the alliances do not end there. This 2022, Betcris started presenting new strategic alliances in Mexico and Peru, but the news only increases. Betcris and the Ceará and Fortaleza clubs have signed agreements that place the company as the official sponsor of the clubs.
This alliance between Betcris with Ceará and Fortaleza confirms the betting company’s commitment to the Brazilian market where it is already present with its brand ambassadors: Ronaldinho Gaúcho and Natalia Gutlier.
Betcris offers online services in 15 countries, on 3 continents, as well as face-to-face service in locations throughout Latin America. Its customer service approach, competitive betting lines and fast payments are some of the advantages that make Betcris the preferred site for those looking to bet on sports and casinos, safely and reliably.
The Brazilian teams come to the Betcris family at a great moment: in addition to being the only ones from the Northeast region to play the First Division of the 2022 Brazilian Championship, they are in international tournaments. Fortaleza will debut in the Libertadores and Ceará will try once again for the Copa Suramericana title.
Angelo Alberoni, Country Manager of Betcris in Brazil indicated that “Betcris is a leader in Latin America and there is nothing more natural than sponsoring two Brazilian soccer giants. With sponsorships in our DNA, we chose to be in Ceará and Fortaleza because of the greatness of both and the strength that represents the Northeast. It will be the first sponsorship of the brand in Brazil and, together with the strongest teams in the Northeast, Betcris will bring to the Brazilian public and, in particular, to the Northeast, its extensive experience in sports betting, which places it in the leadership of the segment in Latin America”.
For his part, Lavor Neto, Director of Marketing and Communication of Ceará, highlighted that: “This partnership comes at an opportune moment. We are talking about the union between a brand with more than 20 years of leadership in the countries where it operates, a football club with 108 years of history and a committed public. It is not surprising that we are a reference in a partner program in the North and Northeast. As we prepare for a South American Cup, we become mutual collaborators with the aim of developing both the Betcris brand in Latin America, as well as Northeast and Brazilian football as a whole.”
Marcelo Paz, president of Fortaleza, also added that “We are very happy with the agreement with Betcris. The Commercial Department has been working to find agreements with more brand exposure in our club, generating great identification with our fans and the market. And Betcris comes to fill this space for three years. It is a considerable sponsorship, an international team brand, which believes in the strength of Ceará soccer, in the strength of Fortaleza, to promote its product. And we, as we always seek to do with our sponsors, more than exposure, we want to activate, generate good business, make the brand feel more and more satisfied when wearing the Fortaleza shirt. We are happy. May it be very beneficial for both parties.”
Betcris is proud of its multiple sponsorships in the region. They are considered an integral part of the operator’s commitment to promote a unified sports gaming industry throughout Latin America. As it continues to expand into new countries in the region, it is actively seeking new sponsorships and partnerships that can further enhance that commitment.
The Ceará and the Fortaleza, join the Betcris family, along with the MLB, NFL, Mexico National Team, Ecuador National Team and a series of clubs and leagues of great importance in the world of sports.
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Arizona
Plannatech Enters Arizona with Hosting Solutions from Internet Vikings

Internet Vikings, a licensed in-state hosting provider for the U.S. iGaming and online sports betting industry, is announcing that it’s supporting Plannatech, a large B2B Provider, now stepping into the B2C space, in its expansion within the United States through an agreement to provide VMware cloud hosting solutions in Arizona.
Plannatech, leveraging the well-established Betcris brand from the America’s sports betting industry, has selected Internet Vikings for its structured setup processes, stable hosting environment, and technical expertise. This agreement ensures that the B2C iGaming and sportsbook operator benefits from a highly secure and reliable infrastructure, with Internet Vikings’ responsive support playing a crucial role in maintaining smooth operations.
“This is our 2nd state with Internet Vikings, who has been an absolute pleasure working with in providing the solid hosting infrastructure we need as we now expand into Arizona this time as the Operator,” said Adam Bjorn, CEO at Plannatech.
“We value our partnership with Plannatech and extending our VMware cloud hosting solutions to Arizona was the perfect next step as they bring new strategic offerings to the U.S. market,” said Rickard Vikström, CEO and Founder of Internet Vikings.
The Arizona sports betting market has seen impressive growth rates, with total handle reaching $791.2M in October 2024. While several operators have struggled to gain traction, Plannatech, utilizing the Betcris brand, is taking a strategic approach and leveraging its extensive experience in competitive markets. By choosing Internet Vikings as their hosting partner, Plannatech ensures a strong, compliant, and resilient digital presence as they expand their U.S. operations.
The post Plannatech Enters Arizona with Hosting Solutions from Internet Vikings appeared first on Gaming and Gambling Industry in the Americas.
Betcris
PRAGMATIC PLAY GOES LIVE WITH BETCRIS IN LATAM MARKET

Pragmatic Play, a leading content provider to the iGaming industry, continues to impress in Latin America with another commercial partner, this time with Betcris becoming the latest operator to go live in the region.
The number of players that can now make Pragmatic Play games their favourite has grown again, with a comprehensive package of Slots, Live Casino, and Virtual Sports debuting on Betcris’ platform.
Award-winning classics such as Gates of Olympus and Sugar Rush
are now available alongside recently-released titles such as Zeus vs Hades – Gods of War
and Spaceman, which has planted a flag across Latin America as a firm player-favourite.
One of the industry’s most diverse Live Casino portfolios delivers game show hits like Sweet Bonanza Candyland and PowerUP Roulette, alongside a full package of classics such as roulette and blackjack.
Cutting-edge technology and animation bring the action to life across Pragmatic Play’s Virtual Sports content which completes the deal, taking betting opportunities on 24/7 horse and greyhound racing, football and motorsport to new heights.
Latin America continues to be a hotbed of growth for Pragmatic Play, with similar partnerships with Salsa Technology, Vem Betar, Juegalo and Land Vegas maintaining the supplier’s dominance in the region.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “It isn’t the number of signed deals as much as the quality of operators. Betcris provides us with another tremendous brand to showcase Pragmatic Play content. We couldn’t be happier to see Pragmatic Play products there.”
Mauricio Delgado, Casino Manager at Betcris, said: “As a leading LATAM bookmaker, Pragmatic Play’s games are a great asset for Betcris. We’re anticipating a positive reaction from our players and positive impact upon our customer experience.”
Betcris
Betcris celebrates its eighth anniversary in the Dominican Republic
Betcris, a leader in the sports betting industry in Latin America, is celebrating its eighth anniversary in the Dominican Republic. Since it began operations in May 2015, Betcris has established itself as one of the top choices for sports betting among Dominican sports enthusiasts.
Betcris has stood out for its high ethical and security standards, which have helped solidify its presence on the island. Security, fast and reliable payments, as well as exceptional customer service, are fundamental to the company, and it has been demonstrated that these values are shared by its clients.
In the Dominican Republic, Betcris has thirteen physical branches located in different parts of the country, demonstrating the company’s commitment to its customers and its growth in the region.
Betcris expresses gratitude to its customers for their trust and loyalty to the brand, and it is committed to continuing to work towards providing the best sports betting experience in Latin America. The company continues to establish itself as one of the top choices in the industry and aims to remain an integral part of the sports community in the Dominican Republic and throughout the region.
With this anniversary in the Dominican Republic, Betcris is preparing to continue growing and expanding its operations in the region, offering new sports betting options and always enhancing the customer experience.
Betcris’ eight years in the Dominican Republic mark an important milestone for the company, which maintains a strong commitment to the region and the sports community. Betcris continues to establish itself as one of the top choices in the sports betting industry in Latin America.
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