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GamScore to Launch a First-of-its-kind, Consumer-focused, Betting-wellbeing App in October 2026

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GamScore is a real-time platform that gives bettors a clear, dynamic view of their gambling health with their own personalised dashboard and score. It helps individuals understand, manage and improve their betting behaviour, in one place, while enabling a safer and more transparent betting ecosystem.

A bettor’s GamScore is derived through an algorithm, using data that shows they are betting responsibly and within their means. It will also identify any early-stage risk with proprietary AI driven behavioural science insights and educational tips when flagged, guiding users towards healthier betting behaviour.

Most existing compliance tools rely on static, point-in-time financial risk checks. GamScore provides a live, continuously updating view of a bettor’s

gambling activity.

The GamScore dashboard will flag black market activity and offshore operators. It has been well published that black market turnover has risen three-fold over the last five years. Thousands of UK consumers are unaware that they are staking bets with the black market or the risks associated.

The GamScore app will identify behavioural patterns consistent with unregulated betting, educate users on the risks of offshore and unlicensed operators and provide regulators with aggregated insights into market trends. Current financial risk checks are creating friction for consumers and operational challenges for bookmakers.

In its second phase, GamScore will provide a modern, data-driven alternative that balances consumer experience with operator compliance and regulatory objectives. It will give bettors clarity, control and confidence without the need for repetitive document requests. Better data combined with better tools lead to better outcomes. By improving the regulated experience, GamScore will help reduce the incentive to move offshore.

Given its potential to support both consumer protection and market sustainability, GamScore has answered the UKGC’s call for innovative technical solutions that the whole industry can support. They would welcome the opportunity to work with policy makers, regulators and operators to find a way to provide the app, free at the point of consumption, to every UK bettor.

GamScore believes this will support the DCMS’s aims of balancing consumer protection with the long-term health of the domestic betting and gaming industries.

The post GamScore to Launch a First-of-its-kind, Consumer-focused, Betting-wellbeing App in October 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Compliance Updates

DCMS Concludes Consultation on Gambling Regulation Funding

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The Department for Culture, Media and Sport (DCMS) has published its consultation response on the funding of the Gambling Commission which took place between January and March this year.

The 2023 White Paper committed to a review of the Commission’s fees to ensure sufficient resources to deliver its core responsibilities and the commitments outlined in the Gambling Act Review.

The consultation findings now provide certainty on the Commission’s future income for the coming years.

Licence fees will increase by 25% overall, but the specific changes to fees will be different for each type of operating licence. New fee categories will also be introduced for most licences. Operators are strongly encouraged to review the annexes to the Government’s consultation response to understand how these changes affect their business.

Fees for society lotteries will be held at their current levels, and a new system of fees calculation will be implemented for non-remote general betting limited licence holders. Fees for personal licences will increase by a flat 25%.

Changes to the fees are subject to the passage of secondary legislation and will take effect on 1 October 2026.

Over the coming weeks, operators will be contacted by the Commission with further details about how this affects them and information about alignment to any new category. The criteria for the revised fee categories are set out in the DCMS consultation response. An operator’s submitted regulatory return data for 2025 to 2026 will be used to determine its new fee category.

For further information about the findings of the consultation you can visit the DCMS consultation response webpage.

The post DCMS Concludes Consultation on Gambling Regulation Funding appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Compliance Updates

The legal view: DCMS ban on unlicensed sponsorships

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Legal commentary from Richard Bradley, partner at licensing law firm Poppleston Allen, on the most recent news from Lisa Nandy & co.

While the news that the DCMS is launching a consultation this spring on unlicensed operators’ sponsorship of sport teams in the UK may initially seem possible to have a negative impact on advertising revenue for clubs, it actually may provide fuller opportunity for British licensees to step in as sponsors.

The unlicensed sector is not necessarily illegal – if customers in the UK cannot access those websites – however, there are easy bypasses such as a VPN to do so, which takes revenue away from British operators.

Another benefit of the proposed ban is that it provides assurance for customers in the UK that marketing of gambling products via sponsorship is only for those appropriately licensed operators who are subject to the UK’s stringent regulatory standards.

This is also about customer protection as if legal advertising is only of British licensed products, there will be operational safeguards for players in GB, such as social responsibility controls and contractual protections. With the unlicensed sector, there is no guarantee of these sorts of vital player protections.

Finally, the proposed ban also provides tacit support for the licensed gambling industry in the UK and could assist in countering the black market.

The post The legal view: DCMS ban on unlicensed sponsorships appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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UK Govt Launches Consultation on Category D Gaming Machines and Licensing for Bingo Premises

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The Department for Culture, Media and Sport (DCMS) has opened a consultation seeking views on two key areas of gambling regulation: the use of Category D gaming machines and the licensing framework for bingo premises.

The consultation is part of the government’s broader Gambling White Paper reforms, which aim to update legislation in line with technological and market developments.

Category D machines are the lowest-stakes gaming machines permitted in the UK, commonly found in arcades, family entertainment centres and some pubs. These include coin pushers, crane grabs and low-stake fruit machines. Currently, these machines can be made available without a licence or permit in certain settings, a policy originally intended to support low-risk entertainment. However, the government is now questioning whether this exemption remains appropriate, particularly in light of concerns about underage access and the evolving gambling environment.

The consultation proposes two options: either maintaining the current exemption for Category D machines or removing it, which would require all operators to obtain a permit or licence. The government is particularly interested in whether the exemption still serves its intended purpose and whether it creates inconsistencies in regulatory oversight.

The second focus of the consultation is the licensing of bingo premises. Under current law, a premises licence is required to offer bingo, but the definition of what constitutes “bingo” has evolved over time. The government is considering whether the current licensing framework is sufficiently clear and proportionate, especially for low-stakes or community-based bingo activities. It is also exploring whether the current rules may be creating unnecessary burdens for small operators or community groups.

Stakeholders, including operators, local authorities, and members of the public, can respond to the consultation, which will remain open until 4 December 2025. The government is particularly seeking evidence on the impact of the current rules, the potential effects of any changes and views on how best to balance consumer protection with regulatory proportionality.

This consultation follows a series of other gambling-related reforms announced in the Gambling White Paper, including proposals to strengthen online gambling protections, modernise land-based gambling rules and improve oversight of gambling advertising and sponsorship.

The DCMS emphasised that any changes resulting from the consultation will be carefully considered to ensure they are evidence-based and proportionate, with a continued focus on protecting children and vulnerable people from gambling-related harm.

The post UK Govt Launches Consultation on Category D Gaming Machines and Licensing for Bingo Premises appeared first on European Gaming Industry News.

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