AGA Estimates $30 Billion in Legal Wagering on 2025 NFL Season

Americans are expected to wager an estimated $30 billion on the upcoming 2025 NFL season through legal U.S. sportsbooks, according to American Gaming Association (AGA) estimates. This represents an 8.5% increase over last season’s revised estimated handle of $27.6 billion.

“This season, fans have more ways than ever to responsibly engage with the game they love. Legal sports betting enhances the fun and friendly competition that make NFL games and traditions even more special. With strong consumer protections and a shared commitment to responsibility, the legal, regulated sports betting industry encourages all footballs fans to have a game plan before placing a bet and ensure their gameday experience – regardless of the outcome of a bet or the game – remains enjoyable,” said AGA President and CEO Bill Miller.

As fans prepare for another season of NFL action, the AGA is reminding bettors to “Have A Game Plan. Bet Responsibly.” The national campaign remains central to encouraging responsible sports betting and promotes five key principles:

• Set a Budget and Stick to It: Determine how much you are willing to spend and never chase losses.

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• Keep it Social: Betting should be a form of entertainment shared with friends and family.

• Know the Odds: Understand the games and your chances of winning.

• Play Legally: Use regulated, legal betting platforms.

• Keep Your Cool: Athlete harassment is never acceptable and good sportsmanship is for everyone.

Since the U.S. Supreme Court’s decision to overturn PASPA in 2018, 38 states and Washington, D.C. now offer consumers safe and regulated options to engage with their favorite sports. Americans’ support for legal sports betting remains strong, with 75% of Americans supporting legal sports wagering in their home state, and 90% viewing sports betting as an acceptable form of entertainment.

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