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Technological Breakthrough in the iGaming Industry: Zeus Run Breaks the Boundaries of Classic Slots

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DreamPlay has shattered stereotypes about online gaming. With its latest project, Zeus Run, the leading European game studio has introduced a fundamentally new gaming concept, adding interactivity and dynamism through the “Running Wilds” mechanic. A unique mythological lore, the ability to multiply winnings by 100 times, and an unconventional user experience—players can now explore this new gaming universe exclusively on the WinSpirit online casino platform.

The Game World

Zeus Run is a unique gambling adventure available on all operating systems, including iOS and Android. Upon launching the game, players are transported into a thrilling mythological world, becoming part of an ancient legend. Their companion on this journey? None other than Zeus, the mighty god of thunder.

The game features immersive 3D graphics with animated elements, inspired by classical aesthetics. The primary color palette includes signature shades of purple combined with gold accents, creating an atmosphere of mystery and grandeur. The sound design and music, crafted by Eurovision finalists, enhance the dynamic and immersive experience.

Mechanics: A Fusion of Tradition and Innovation

At first glance, Zeus Run appears to follow the familiar 3×5 slot concept, with spinning reels, winning combinations, and jackpot accumulation. However, thanks to the unique “Lightning” symbol, players can boost their winnings depending on their bets.

But the real excitement begins when three or more Zeus symbols land on the reels. At this moment, players face a choice—instantly claim their accumulated jackpot or challenge the gods in the thrilling “Runner” mini-game. If they choose the latter, they take control of Zeus himself, guiding him through five stages while collecting coins to increase the multiplier.

The “Running Wilds” mechanic transforms players into a moving wild symbol, actively traveling across the game field and multiplying their winnings.

Unlike classic slots, Zeus Run doesn’t rely solely on luck. The mini-game gives players more control over their results. The coin-collection system allows them to develop their own strategies, and skilled players can increase their winnings by up to 100 times.

In Zeus Run, players can also collect Dream Coin—an in-game currency that can be used in other DreamPlay titles or even bought and sold on exchanges.

Future Plans

While Zeus Run is already a breakthrough in the iGaming industry, DreamPlay’s development team isn’t stopping there. Future updates will expand game themes to create personalized gaming experiences for different audiences, as well as introduce new mechanics and quests. Additionally, players will soon be able to participate in tournaments and leaderboards.

“Zeus Run is part of a larger gaming universe we are building. We have set a high technological bar for ourselves, aiming to bring fresh innovations to the gaming world and deliver a unique experience. Our team always strives to think beyond conventional limits—even in areas where innovation seems impossible. Zeus Run is yet another proof that anything is possible,” — says Alex Tkach, CEO of DreamPlay.

Zeus Run meets international gambling standards and adheres to responsible gaming principles—players have access to limit settings, and the game provides risk awareness information. DreamPlay’s development has been certified by independent testers eCOGRA, iTech Labs, and GLI, and has already secured exclusive agreements with select casinos.

For more information or to access a test version of the game, visit the provider’s website: https://www.dreamplay.games/.

The post Technological Breakthrough in the iGaming Industry: Zeus Run Breaks the Boundaries of Classic Slots appeared first on European Gaming Industry News.

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Tony Bellew signs as PartyPoker brand ambassador through 2026

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Former WBC cruiserweight champion to appear at PartyPoker Tour UK stops and take part in online activations.

PartyPoker has appointed former WBC Cruiserweight World Champion Tony Bellew as a brand ambassador for the remainder of 2026, with appearances tied to the operator’s live PartyPoker Tour and online poker offering.

The company said Bellew will be “a regular face” at its remaining UK tour stops this season following an earlier appearance at the PartyPoker Tour Birmingham. Bellew will also take part in online activity linked to the PartyPoker schedule.

“I had such a great time at the PartyPoker Tour Birmingham. The atmosphere, the people and the passion for the game were incredible. I’m really excited to be joining the PartyPoker team for the rest of the year, getting involved at the live events, meeting players and seeing where the cards take me,” Bellew said.

PartyPoker said Bellew is scheduled to attend each remaining UK stop on the 2026 PartyPoker Tour: London in July, Glasgow in August, Cork in November, and London in December. The operator also referenced a series of exclusive online events running alongside the live calendar.

 

The post Tony Bellew signs as PartyPoker brand ambassador through 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Arizona regulator orders five operators to stop alleged illegal gambling activity

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Cease-and-desist letters cite alleged felonies and underage access tied to BetOpenly, Bookmaker, Club WPT Online Poker, Kutt Inc., and Raffle Creator.

The Arizona Department of Gaming said it has issued cease-and-desist orders to five online platforms—BetOpenly, Bookmaker, Club WPT Online Poker, Kutt Inc., and Raffle Creator—after investigations that the Department says involved alleged illegal gambling activity and underage access in Arizona.

In its announcement, the Department said each enforcement action alleges conduct giving rise to three felonies under Arizona law: promotion of gambling, illegal control of an enterprise, and money laundering. The agency cited Arizona’s prohibition on gambling unless specifically authorized (Ariz. Rev. Stat. Tit. 13, Ch. 33) and said the legal gambling age in the state is 21.

“Arizona is taking decisive action against illegal gambling operators that put Arizonans at risk,” said Jackie Johnson, Department Director. “Our top priority is protecting Arizonans and I’m grateful for the efforts of our intelligence unit led by Chief Law Enforcement Officer Doug Jensen to do just that. Through these cease-and-desist orders we are putting operators on notice: their conduct runs contrary to Arizona law and they must stop promoting illegal gambling.”

The Department’s letters describe different alleged violations by operator. For BetOpenly, the Department said peer-to-peer gambling rules prohibit third-party benefit, and alleged the platform benefited via a commission structure while enabling event wagering and daily fantasy sports contests without the required state licenses, including availability to underage Arizonans. For Bookmaker, the Department said its investigation found wagering on horse racing, casino games, and sports betting without an event wagering license or an advanced deposit wagering provider license, adding that online casino games are not legal in Arizona.

For Club WPT Online Poker, the Department alleged the platform enabled individuals under 21 in Arizona to enter pay-to-play online poker tournaments for prizes while using deceptive “no purchase necessary” language; the Department said online poker is illegal in Arizona. For Kutt Inc., the Department said Arizona “social” gambling prohibits third-party benefit and directed the operator to stop allowing Arizona users to deposit money and wager on sports, politics, pop culture, and casino-style games. For Raffle Creator, the Department said the operator did not meet requirements that allow Arizona nonprofits to conduct lawful raffles and alleged it allowed people under 21 to purchase tickets for prize chances.

The Department said the notified entities are directed to immediately stop all gambling operations and activities in Arizona “whether through mobile applications, online, or otherwise,” and to cease any future illegal gambling in the state. It added that future actions may include criminal charges or civil action against entities, principals, and employees, and that operators “may be subject to a potential award of restitution” and forfeiture of monies acquired due to the alleged conduct.

The post Arizona regulator orders five operators to stop alleged illegal gambling activity appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Former WBC World Champion Tony Bellew Joins PartyPoker as Brand Ambassador

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Tony Bellew has officially joined the PartyPoker Brand Ambassador team for the remainder of 2026, strengthening the brand’s growing roster of ambassadors and reinforcing its commitment to bringing poker to a wider audience.

A former WBC Cruiserweight World Champion and one of Britain’s most recognisable sporting personalities, Bellew will play an active role across both PartyPoker’s live tour and online offering throughout the rest of the year.

Speaking about joining the team, Tony Bellew said: “I had such a great time at the PartyPoker Tour Birmingham. The atmosphere, the people and the passion for the game were incredible. I’m really excited to be joining the PartyPoker team for the rest of the year, getting involved at the live events, meeting players and seeing where the cards take me.”

His return follows a hugely successful appearance at the PartyPoker Tour Birmingham earlier this year, where he embraced the atmosphere, spent time with players and immersed himself in the event. After thoroughly enjoying the experience, Bellew will now become a regular face at the remaining UK stops on the PartyPoker Tour throughout the rest of the 2026 season.

As part of his ambassadorial role, Bellew will attend every remaining UK stop PartyPoker Tour in 2026:

  • London – July
  • Glasgow – August
  • Cork – November
  • London – December

With four live festival stops and a series of exclusive online events still to come, players will have plenty of opportunities to meet Bellew at the tables throughout the remainder of the 2026 PartyPoker calendar. Look out for opportunities to take him on online, and at the PartyPoker Tour in Glasgow, Cork and London.

Stay Connected PartyPoker

  • Instagram: @partypoker
  • Twitter/X: @partypoker
  • YouTube: partypokeryt
  • Facebook: partypoker
  • Discord: PartyPoker Tour

The post Former WBC World Champion Tony Bellew Joins PartyPoker as Brand Ambassador appeared first on Americas iGaming & Sports Betting News.

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