Compliance Updates
Advertising Standards Authority Partners with Grambling Regulatory Authority of Ireland
The Advertising Standards Authority (ASA) has partnered with the Gambling Regulatory Authority of Ireland (GRAI), the new statutory body that, once established, will be responsible for the licensing and regulation of gambling services in Ireland, to streamline the process for complaints around advertising for gambling.
GRAI will now advise consumers they can direct complaints around gambling advertising to the Advertising Standards Authority.
Under the new partnership, ASA and GRAI will work collaboratively on triaging complaints around marketing communications for gambling in Ireland. In this regard, the GRAI will in future deal with complaints regarding entities who hold a licence with the organisation, whilst the Advertising Standards Authority will handle other complaints.
This strategic partnership follows the recent collaboration between ASA and the Irish Film Classification Office (IFCO) to streamline the complaints process for advertising in cinemas and cinema-related promotions across other media outlets.
Additionally, ASA has signed a Cooperation Agreement with Coimisiún na Meán, the statutory body responsible for online safety and media regulation, to establish a cooperative framework on shared interests in advertising and commercial marketing communications. These initiatives further solidify the organisation’s leadership in the Irish advertising sector, fostering confidence and trust in advertising standards.
The partnership between ASA and the GRAI reinforces the commitment of both organisations to ensuring that gambling advertising content adheres to the high standards of the Advertising Standards Authority Code.
“We are delighted to partner with GRAI, a new organisation that will help to safeguard the public from problem gambling, particularly protecting children from accessing places or services where gambling activities are offered. The aim of the Advertising Standards Authority is to ensure that advertisements are legal, decent, honest and truthful for consumers. This partnership underscores our shared commitment to protecting consumers, and, by joining forces, we will remain dedicated to ensuring that the public can easily access information on responsible gambling advertising,” said Orla Twomey, Chief Executive of Advertising Standards Authority.
“The GRAI, once established, will protect the public by promoting a gambling sector that operates transparently and in accordance with the laws of Ireland, particularly the Gambling Regulation Act 2024. This Act contains a number of restrictions on licences in relation to advertising, social media and more. It will also create awareness of problem gambling and establish safeguards to address it. By working with the Advertising Standards Authority, as the GRAI’s powers are commenced, we will aim to address any concerns raised by the public about advertising in and surrounding gambling promptly and effectively, in line with the Advertising Standard Authority’s code. Our partnership reiterates our commitment to safeguard the public, and to ensure they are informed and protected by upholding the highest standards of marketing communications,” said Anne-Marie Caulfield, CEO Designate, GRAI.
The post Advertising Standards Authority Partners with Grambling Regulatory Authority of Ireland appeared first on European Gaming Industry News.
Compliance Updates
Dutch Regulator Urges Online Gambling Providers to Stop Using “Share Your Bet” Feature
The Dutch Gambling Regulator (KSA) has urged the online gambling providers to discontinue the “Share your bet” feature. This feature allows players to share their placed bets via social media or messaging apps such as WhatsApp, Facebook and email. The KSA investigated the functionality of this feature after receiving several signals and questions from the market.
“Share your bet” function
The “Share your bet” feature allows players to easily share their bets with others. It works like this: a player places a bet and sends it via a link to, for example, friends or family. The recipient can then immediately see the bet and, if they have an account, participate as well. This makes gambling easily shared, often via social networks.
Protection of vulnerable groups
The KSA points out that the “Share your bet” feature is a form of advertising and recruitment. It’s a way for providers to promote gambling, but indirectly through players themselves. According to the Decree on Recruitment, Advertising and Addiction Prevention in Gambling, providers must ensure that advertising does not reach vulnerable groups, such as minors, young adults and people with gambling problems.
Because players with the “Share your bet” feature decide who to send their bet to, providers have no control over who receives the shared messages. This means that gambling providers cannot guarantee that vulnerable groups will not unintentionally encounter gambling advertising. Therefore, offering features like “Share your bet” is not permitted.
In addition, the ease of sharing bets helps normalize gambling. This lowers the barrier to entry, especially among younger demographics.
Discontinue “Share your bet” functionality
The KSA is therefore calling on all online gambling providers using the “Share your bet” feature to immediately stop doing so. The KSA will continue to monitor any new developments in this area and will take enforcement action where necessary to ensure the protection of vulnerable groups.
The post Dutch Regulator Urges Online Gambling Providers to Stop Using “Share Your Bet” Feature appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Digitain has secured certification from the UK Gambling Commission (UKGC) for its Sportsbook and platform, alongside obtaining a UK betting licence for real and virtual events. This milestone confirms that Digitain’s technology meets the rigorous regulatory and technical standards required to operate in one of the world’s most demanding iGaming markets.
The UK is widely recognised as one of the most highly regulated and competitive jurisdictions globally. Securing UKGC approval is a clear marker of Digitain’s commitment to compliance, player protection and long-term operational reliability, while continuing to deliver performance-driven technology for ambitious operators.
Vardges Vardanyan, Founder of Digitain Group, said: “The UK is one of the most demanding regulatory environments in the global gaming industry. Meeting these standards is a strong endorsement of our technology, compliance capabilities, and operational maturity. This achievement enables us to support UK-licensed operators with confidence, delivering reliable, scalable, and future-ready solutions designed to perform in highly regulated markets.”
This certification further strengthens Digitain’s position as a trusted technology partner for regulated markets. The platform is designed to support sustainable growth, offering operators the flexibility to localise, optimise and scale within strict compliance frameworks. At the same time, Digitain’s UK-certified Sportsbook is built with control and transparency at its core, enabling operators to meet regulatory requirements without compromising on product depth, speed or engagement.
Arshak Muradyan, Group Chief Compliance Officer at Digitain, added: “Securing a UK betting licence alongside full Sportsbook and Platform certification is a clear validation of Digitain’s compliance-first approach. The UK market demands continuous oversight, robust controls, and absolute transparency, and this approval confirms that our systems, processes, and governance structures are built to meet those expectations.”
The post Digitain Secures UKGC Certification for Sportsbook and Platform appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Brasil on Track
ODDSGATE LAUNCHES “BRASIL ON TRACK”, A STRATEGIC PLATFORM FOR NAVIGATING BRAZIL’S REGULATED IGAMING MARKET
As Brazil’s regulated iGaming market completes its first year under Law 14.790/2023, Oddsgate today announced the launch of Brasil on Track, a strategic platform designed to help operators monitor legislation, understand compliance requirements, and make informed decisions in Latin America’s largest economy.
Brasil on Track provides live tracking of regulatory milestones, market indicators, and operational requirements,
connecting legal updates to their business impact and linking directly to official sources.
Brazil’s regulatory landscape has evolved rapidly over the past year. Law 14.790/2023 introduced clearer frameworks for licensing, taxation, and consumer protection, which accelerated international interest and positioned Brazil among the world’s most closely watched regulated iGaming markets.
According to Brazil’s Ministry of Finance, the sector generated an estimated R$36 billion in gross gaming revenue (January-September 2025) and R$3.3 billion in federal tax revenue over the same period, highlighting the market’s scale and momentum.
Source: Brazil’s Ministry of Finance, 2025.
“The regulation brought by Law 14.790/2023 was a major milestone for Brazil’s iGaming sector,” said Valter Delfraro Junior, Oddsgate’s Director of Regulatory Affairs. “It ended years of uncertainty and provided legal security and operational clarity. This new scenario places Brazil’s gaming industry on par with mature markets, increasing our international competitiveness and attractiveness to global investors and partners.”
During the first year of regulation, operators faced extensive requirements, including federal authorization processes, responsible gambling mechanisms, advertising restrictions, and new tax structures. Oddsgate expects the market to continue expanding throughout 2026, with early adopters well-positioned to benefit from greater credibility and market growth.
“We transform regulation into a practical, continuous guide for operating in Brazil with less risk and more clarity,” said Wagner Fernandes, Chief Marketing Officer at Oddsgate. “Brasil on Track helps teams entering, expanding, or optimizing operations decide with context, not guesswork.”
What “Brasil on Track” includes
– Live tracking of active regulation and pending bills;
– An operational roadmap mapping legal changes to required compliance actions;
– Market intelligence, including player demographics and key market indicators;
– Visibility into tax structures, licensing steps, and market-entry requirements;
– Focus areas include KYC, AML, self-exclusion tools, responsible gambling, and consumer protection requirements.
The post ODDSGATE LAUNCHES “BRASIL ON TRACK”, A STRATEGIC PLATFORM FOR NAVIGATING BRAZIL’S REGULATED IGAMING MARKET appeared first on Americas iGaming & Sports Betting News.
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