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Pollard Banknote Congratulates Slovakia’s Niké on Record-breaking Instant Ticket Sales

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Pollard Banknote Limited has congratulated Niké (“the Lottery”), Slovakia’s largest betting company, on its outstanding success in achieving record-breaking instant ticket sales over the last several years. Since 2018, Niké’s instant ticket sales have grown by over 52%—making it one of the fastest-growing lotteries in Europe. Most recently, Niké attained consecutive record sales in fiscal years 2022 and 2023 and 2024 is set to surpass last year’s impressive performance.

As Niké’s exclusive instant ticket partner since 2013, Pollard Banknote collaborates closely with the Lottery, offering expertise in portfolio management and a wide array of sales-driving print innovations. Niké’s continued success is propelled by a forward-thinking instant ticket marketing strategy that prioritizes the development of eye-catching games, delivering value to players, carefully planned portfolio design and retail expansion.

By strategically incorporating Pollard Banknote’s cutting-edge print innovations across all price points, Niké offers a rich portfolio of bold designs to maximise appeal to players. Niké leverages the company’s industry-leading Scratch FX products, specialty inks, and innovative concepts such as Jumbo Pop ‘n’ Play to effectively increase game visibility and drive sales. For instance, for the game DVOJITÁ VÝHRA (DOUBLE WIN), the Lottery used Spectrum Scratch FX Duos to produce a striking ticket design with two contrasting holographic patterns, which delivered great results—it sold 20% higher than the average non-holiday €5 game. Niké has also utilised Pollard Banknote’s digital printing capabilities to launch the highly successful Kapitán GECO (Captain GECO) series of games, distributed exclusively at GECO retailers and tied into GECO’s loyalty programme.

Pollard Banknote has worked closely with Niké to optimise its product portfolio—increasing launches from 10 in 2017 to 25 in 2023, with a variety of options to ensure broad player appeal, including different play mechanics, price points, prize structures and ticket designs. Drawing on Pollard Banknote’s strategic advice, in October of 2023 Niké launched its first-ever €30 game, DELUXE 30—a large, folded ticket featuring Spectrum Scratch FX, offering players 30 games inside—and it became one of Niké’s top-selling games during the 2023 holiday period. Niké also strategically expanded its holiday offerings in 2023 to include games at the €10 price point, as well as released its first holiday family. Building on the sell-out success of the 2022 €5 holiday game Vianočný žreb (Christmas Ticket), Niké launched the Vianoce (Christmas) family of games at the €2, €5, and €10 price points. The family’s cute critters were once again embraced by Niké’s players, with the €10 game featuring Scratch FX almost entirely sold through during the holiday season.

“We are thrilled with how successful our partnership has been, and in particular with achieving two years in a row of record instant sales. Pollard Banknote has been an unwavering partner—constantly bringing new ideas, captivating artistic design, and portfolio recommendations that contribute to our success. We look forward to continuing to work together to provide innovative and fun games to our players,” said Marián Jamrich, Lottery Director of Niké.

“Congratulations to Niké, whose enthusiasm for innovation and implementation of proven growth strategies have led to impressive sales growth year after year. It’s always a pleasure to work with forward-thinking lotteries like Niké, and in the coming years of our partnership we look forward to delivering more outstanding games for Niké’s players,” said Laura Kroeker, Director of Sales & Marketing at Pollard Banknote.

The post Pollard Banknote Congratulates Slovakia’s Niké on Record-breaking Instant Ticket Sales appeared first on European Gaming Industry News.

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Boomerang Partners reveals first Golden Boomerang Awards 2026 leaders in the race for Wimbledon

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Boomerang Partners has shared the first leaderboard results from the Kickoff stage of the Golden Boomerang Awards 2026. One month into the tournament’s third season, the first frontrunners have appeared in the race for the stage’s main prize – a trip to the Wimbledon Championships.

The race for Wimbledon starts to take shape

The Kickoff stage has started at a fast pace. After the first month, the leading team has reached 256 points. The rest of the top five currently stand at 218, 156, 142, and 100 points, followed by teams with 93, 62, 30, 26, and 20 points in the top ten.

The early gap is not only about traffic volume. The top teams are also actively using boosts, special tasks, and stage-based opportunities. For the rest of the field, leaving those mechanics unused can quickly turn into lost points.

For now, the top ten are closest to the stage’s main prize – a trip to the Wimbledon Championships, taking place from June 29 to July 12, 2026. But the Kickoff stage runs until June 9, and May leaves enough room for movement. Several major sports events are still ahead, giving active teams more opportunities to earn points before the stage closes.

The Mystery Box draw looks ahead to football summer

Boomerang Partners is also running the first Mystery Box draw during the Kickoff stage of the Golden Boomerang Awards 2026. This mechanic is separate from the leaderboard: five active participants have already been selected at random, with another five to be named by the end of the month. The first Mystery Boxes go to Zitora Agency, AskGamblers & Gentoo Media, alfa:search, Gdc group, and AskBonus.

The Mystery Box is tied to the FIFA World Cup 2026, although Boomerang Partners is not revealing the full contents in advance. For now, the company is only hinting at exclusive football items connected to national teams competing in the tournament.

The next stage of the Golden Boomerang Awards 2026 will run during one of the busiest football periods of the year. By then, the Mystery Box will have a direct connection to what many fans will be watching most closely – the FIFA World Cup.

May brings more room to move

May is the busiest part of the Kickoff stage. The month brings the decisive rounds of European football competitions, the NBA and NHL playoffs, Roland Garros, and other events that tend to concentrate audience interest around key match days.

For affiliate teams, this is where planning becomes important. A steady flow of traffic is useful, but the bigger gains are likely to come from choosing the right days to push, completing additional tasks, and using the remaining point-earning opportunities before June 9.

The first month has shown who started strongest. May will show who can keep that pace – and who can use the final stretch to move closer to Wimbledon.

Kristina Shkredova, Affiliate Team Lead at Boomerang Partners, commented: “The first month has shown that teams are treating the Kickoff stage as a real competition, not just a short campaign. The leading positions are already backed by a clear strategy: teams are using boosts, planning around sports peaks, and staying active across different mechanics. But this is exactly why the stage is still open. In May, one well-timed push can change a team’s position quickly, so consistency and timing will matter as much as the current point gap.”

The road to London remains open

The Kickoff stage of the Golden Boomerang Awards 2026 continues until June 9. Until then, the leaderboard remains open, with updates on the stage results, the remaining Mystery Box winners, and the race for the main prize in London available on the official Golden Boomerang Awards website.

About Boomerang

Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. Boomerang Partners is an Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards – a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. Partners of the Agency launched six new products in 2024-2025, contributing to a nearly 1.5-fold increase in product users.

The Agency’s clients’ portfolio contains 10+ brands offering affiliate and entertainment services across 40+ markets in compliance with local regulations. These products provide incentive programs and 24/7 multilingual support.

References to Wimbledon, FIFA, and other third-party brands are made for descriptive purposes only. Boomerang Partners is not affiliated with, endorsed by, or officially connected to these entities in any way.

Boomerang Partners acts as an Official Regional Partner of AC Milan. Any experiences related to AC Milan are provided within the scope of this partnership.

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Tequity Publishing launches Mirror Image Gaming’s K-Pop Drop with Stake exclusivity

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Tequity Publishing has launched K-Pop Drop, a Burst Game from Mirror Image Gaming, with an exclusive first release on Stake. The game went live on 11th May 2026 and will be available only on Stake initially, before expanding to Tequity’s wider operator network the following week.

According to the companies, K-Pop Drop is an anime-inspired Burst Game featuring escalating multipliers and interactive mechanics. The title includes potential multipliers of up to 5000x and follows a character called Sakura as she progresses through gameplay features including boosts, landing zones, bonus triggers, and hazards.

“K-Pop Drop immediately stood out to us as the type of modern, high-energy content we believe is becoming increasingly important within the market,” said Dominic Sawyer, VP Growth at Tequity. “Players today are looking for more interactive, entertaining experiences that feel highly engaging from the first second of gameplay. Mirror Image Gaming has done a fantastic job creating a game with real personality and strong replayability, and we’re excited to launch it first with Stake before rolling it out across the wider network.”

Mirror Image Gaming CEO Gray Wagner said the Stake launch is intended to broaden the game’s reach. “We wanted K-Pop Drop to feel fast, unpredictable, energetic, and memorable – something that instantly stands out both visually and through gameplay,” said Wagner. “Working with Tequity Publishing and launching first with Stake gives the game an incredibly strong platform from day one, and we’re excited to see players experience it.”

Tequity said K-Pop Drop will become available to its wider operator network from the week commencing 18th May.

The post Tequity Publishing launches Mirror Image Gaming’s K-Pop Drop with Stake exclusivity appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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SkillOnNet launches MegawaysCasino in .com markets under MGA licence

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SkillOnNet has launched MegawaysCasino across multiple international .com markets under its Malta Gaming Authority (MGA) licence, the company said.

The expansion follows a relaunch of MegawaysCasino in the UK in March under the SkillOnNet umbrella, which the company described as a strong performer.

MegawaysCasino is built around the Megaways™ slot mechanic, a variable reel system originally developed by Big Time Gaming that can offer up to 117,649 ways to win, according to the release. SkillOnNet said the platform includes more than 8,000 games spanning slots, crash games, table games and live casino.

Giordana Anticoli Kalifa, Country Manager at SkillOnNet, said: “MegawaysCasino has performed exceptionally well in the UK, and it quickly became clear that there was strong demand for this experience in other regulated markets. With Megaways™ already hugely popular worldwide, expanding under our MGA licence allows us to bring this iconic product to even more players in a safe and fully compliant way. This is just the beginning of our global journey.”

The post SkillOnNet launches MegawaysCasino in .com markets under MGA licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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