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UGC Once Again Appeals to Google to Stop Blocking Legal Gambling Ads

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The Ukrainian Gambling Council (UGC) has appealed to Google to stop blocking all advertising of Ukrainian licensed gambling organisers, as it does not comply with the current legislation, leads to losses for both business and the state budget of Ukraine, and helps illegal operators to enrich themselves.

Combating illegal online gambling advertising is an important component of counteracting the development of the shadow gambling market. However, over the past year, an unbalanced policy in this regard has led to extremely negative consequences – search engines have begun to block all advertising related to the activities of primarily licensed Ukrainian gambling market organisers that have established and unchanged domain addresses in the Ukrainian Internet segment. However, illegal operators, who can easily change the names of their websites and move from one domain to another (in different jurisdictions), have hardly felt the effects of the bans.

In fact, Google considers Ukraine as a country where all types of gambling, except lotteries, are currently prohibited, and it blocks advertising mainly from legal companies. This situation leads to negative consequences and the expansion of the illegal services market. Licensed companies have obtained state licences and launched marketing campaigns, including sponsorship of sports competitions, but they cannot legally advertise their services online. As a result, companies lose customers and profits, and the state loses taxes.

It is worth noting that lotteries are among the services allowed on Google in Ukraine. However, all lottery operators, without exception, operate in Ukraine on the basis of licences that expired back in 2014. In fact, lotteries imitate gambling – betting, online casinos, slot machines – without having the appropriate licences. They also do not pay any taxes and licence fees to the budget. However, lottery operators are not subject to any restrictions on gambling advertising.

In order to remedy the situation and streamline the system of prohibitions in order to prevent further losses of business and state funds, the Ukrainian Gambling Council (UGC), a non-governmental organisation that unites licensed gambling organisers, has once again appealed to the management of the regional office of Google in Ukraine, namely, Paul Terence Manicle, Director of Google LLC, and Tetiana Lukyniuk, General Director of Google Office in Ukraine, with a request to lift the existing restrictions and provide an opportunity to officially advertise gambling, in particular, on the territory of Ukraine using Google services:

• activities related to the organisation and conduct of gambling in gambling establishments;

• organising and conducting casino gambling on the Internet;

• organising and conducting betting activities in betting shops and on the Internet;

• organising and conducting gambling in slot machine halls;

• organising and conducting poker games on the Internet.

Also, to remove the existing restrictions and allow official advertising of mobile applications on the territory of Ukraine using Google services and provide all opportunities for the official placement of mobile applications for organising and conducting online gambling on Google services.

The post UGC Once Again Appeals to Google to Stop Blocking Legal Gambling Ads appeared first on European Gaming Industry News.

Andrew Rhodes

Andrew Rhodes to Step Down as CEO of UK Gambling Commission

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The UK Gambling Commission has announced that Andrew Rhodes has decided to leave the Commission on 30 April 2026, to take up a new role, which will be announced in due course.

Andrew has provided outstanding leadership of the Commission for almost five years and has overseen a transformation of the Commission and how it regulates the gambling Industry.

Andrew has led the work required from the Commission to implement the Gambling Act Review, with a strong focus on consumer safeguards. This has included the introduction of financial vulnerability checks, reducing the intensity of online games, and banning potentially harmful marketing offers. He has also overseen the introduction of the Gambling Survey for Great Britain, now one of the largest surveys of gambling behaviour in the world.

Amongst his other achievements, Andrew oversaw the successful implementation of the Fourth National Lottery licence and transformed the Commission’s approach to regulation through more robust and outcome-focused strategies.

He said: “It has been a privilege to lead the Gambling Commission through such an important period of change. I am proud of the progress we have made to strengthen regulation, improve consumer protections, and ensure gambling is safer and fairer. I leave with confidence in the organisation, its people, and the work still to come.”

Charles Counsell, Interim Chair of the Gambling Commission, said: “Andrew has provided outstanding leadership for nearly five years and leaves a strong legacy. He has led the Commission through major reform, strengthened our regulatory approach, and ensured consumer protection has remained at the heart of our work. On behalf of the Board, I would like to thank Andrew for his dedication and wish him every success in the future.”

The Commission will shortly begin the process of recruiting a Chief Executive for an interim period. Deputy Chief Executive Sarah Gardner will step up as Acting Chief Executive to cover the areas of work that Andrew will step back from during this transitional period.

The post Andrew Rhodes to Step Down as CEO of UK Gambling Commission appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Colombia

Playson expands LatAm presence with Colombian market entry

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Supplier goes live in Colombia with Tier-1 operator strengthening LatAm expansion strategy

Playson, the accomplished digital entertainment supplier, has officially entered the regulated Colombian iGaming market after securing full certification from Coljuegos, the country’s gambling regulator, and launching with leading operator Rush Street Interactive (RSI).

The milestone marks a significant step in Playson’s Latin American growth strategy, with Colombia becoming the latest regulated jurisdiction to welcome the supplier’s certified platform and portfolio. Going live with Rush Street Interactive – a Tier-1 operator with a strong footprint across the Americas – underlines Playson’s focus on expanding alongside established, trusted partners in key regulated markets.

Colombia is recognised as one of the most mature and demanding regulatory environments in LatAm, requiring suppliers to meet strict technical, security and reporting standards. Playson’s successful certification process confirms the robustness of its cloud-based infrastructure, designed to ensure low latency, stability and seamless performance for players across the region.

With the game suite now live, Colombian players gain access to a selection of Playson’s top-performing titles, known for their engaging mechanics, polished visuals and proven performance in regulated markets worldwide.

The launch further reinforces Playson’s commitment to regulated market expansion across LatAm, with Colombia joining a growing list of jurisdictions where the supplier has successfully deployed its technology.

Cristhian Zito, Head of LATAM at Playson, said: “Entering the Colombian market is an important milestone for Playson, and doing so alongside Tier-1 operator of the region makes it even more meaningful. Colombia is a highly respected regulated market, and completing the certification process reflects months of focused work to meet its stringent requirements.

“Partnering with the RSI allows us to introduce our content with confidence and sets a strong foundation for long-term growth in the region.”

The post Playson expands LatAm presence with Colombian market entry appeared first on Americas iGaming & Sports Betting News.

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AGLC

Continent 8 set to back Alberta’s iGaming operators and suppliers

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Continent 8 Technologies, a premier provider of advanced managed IT solutions tailored for the worldwide iGaming and online sports betting sector, announces its official launch in Alberta, Canada. This growth comes after the province unveiled its competitive iGaming regulatory framework and the Alberta Gaming, Liquor and Cannabis Commission (AGLC) issued comprehensive hosting and security requirements, representing another important milestone in Continent 8’s enduring dedication to the North American market.

With established operations in Ontario – where the company effectively introduced its Public Cloud solution in Toronto in direct response to the province’s launch of its iGaming market in 2022 – Continent 8 brings to Alberta the same level of regulatory insight, technical expertise, and customer-focused innovation that has positioned it as a reliable partner throughout Canada.

Alberta’s iGaming regulations outline specific hosting and data management responsibilities for suppliers and operators. For instance, every data centre utilized by licensees must obtain AGLC approval, which includes data residency, cross-border transfers, and encryption key management.

The province requires fully operational disaster recovery infrastructure and unalterable, encrypted backups, along with stringent conditions for quarterly testing and offsite storage—fields where Continent 8’s expertise offers instant benefits.

Besides hosting requirements, Alberta implements some of the most thorough security standards in the nation, such as mandatory MFA, compliance with SOC 2 and ISO 27001, yearly penetration testing, and extensive log retention mandates.

“Our heritage means we understand the rigorous regulatory expectations, and the operational challenges operators and suppliers face when entering new markets,” said Michael Tobin, CEO and Founder of Continent 8 Technologies. “Alberta’s standards are comprehensive, particularly around disaster recovery, backups, and security. We have built our solutions so customers can meet these requirements confidently from day one. We are excited to support customers as Alberta opens its market and continues Canada’s growth story.”

The post Continent 8 set to back Alberta’s iGaming operators and suppliers appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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