Compliance Updates
UGC Once Again Appeals to Google to Stop Blocking Legal Gambling Ads
The Ukrainian Gambling Council (UGC) has appealed to Google to stop blocking all advertising of Ukrainian licensed gambling organisers, as it does not comply with the current legislation, leads to losses for both business and the state budget of Ukraine, and helps illegal operators to enrich themselves.
Combating illegal online gambling advertising is an important component of counteracting the development of the shadow gambling market. However, over the past year, an unbalanced policy in this regard has led to extremely negative consequences – search engines have begun to block all advertising related to the activities of primarily licensed Ukrainian gambling market organisers that have established and unchanged domain addresses in the Ukrainian Internet segment. However, illegal operators, who can easily change the names of their websites and move from one domain to another (in different jurisdictions), have hardly felt the effects of the bans.
In fact, Google considers Ukraine as a country where all types of gambling, except lotteries, are currently prohibited, and it blocks advertising mainly from legal companies. This situation leads to negative consequences and the expansion of the illegal services market. Licensed companies have obtained state licences and launched marketing campaigns, including sponsorship of sports competitions, but they cannot legally advertise their services online. As a result, companies lose customers and profits, and the state loses taxes.
It is worth noting that lotteries are among the services allowed on Google in Ukraine. However, all lottery operators, without exception, operate in Ukraine on the basis of licences that expired back in 2014. In fact, lotteries imitate gambling – betting, online casinos, slot machines – without having the appropriate licences. They also do not pay any taxes and licence fees to the budget. However, lottery operators are not subject to any restrictions on gambling advertising.
In order to remedy the situation and streamline the system of prohibitions in order to prevent further losses of business and state funds, the Ukrainian Gambling Council (UGC), a non-governmental organisation that unites licensed gambling organisers, has once again appealed to the management of the regional office of Google in Ukraine, namely, Paul Terence Manicle, Director of Google LLC, and Tetiana Lukyniuk, General Director of Google Office in Ukraine, with a request to lift the existing restrictions and provide an opportunity to officially advertise gambling, in particular, on the territory of Ukraine using Google services:
• activities related to the organisation and conduct of gambling in gambling establishments;
• organising and conducting casino gambling on the Internet;
• organising and conducting betting activities in betting shops and on the Internet;
• organising and conducting gambling in slot machine halls;
• organising and conducting poker games on the Internet.
Also, to remove the existing restrictions and allow official advertising of mobile applications on the territory of Ukraine using Google services and provide all opportunities for the official placement of mobile applications for organising and conducting online gambling on Google services.
The post UGC Once Again Appeals to Google to Stop Blocking Legal Gambling Ads appeared first on European Gaming Industry News.
ANJ
French National Gaming Authority Issues Strict Warning Against Prediction Markets
The French National Gaming Authority (ANJ) has issued a strict warning against prediction markets. Regulators firmly classify these digital platforms as illegal gambling operations.
The success of prediction market platforms is growing, particularly since the 2024 US presidential election. By offering users the opportunity to bet on predictions of political, sporting or geopolitical events, these sites handle billions of dollars. In France, these sites are not authorized and are considered illegal gambling sites.
This is why the main operators, at the request of the French National Gaming Authority (ANJ), have implemented geoblocking, thus preventing any gambling from France (except via VPN).
Because these prediction sites exhibit several addictive characteristics similar to those observed in online gambling, but amplified by the absence of the protection mechanisms that exist in the legal gambling market, the ANJ urges users to exercise caution.
Prediction markets exhibit several addictive characteristics, amplified by the fact that no protection is offered, unlike legal gambling sites: platforms are open 24/7, there are no built-in betting limits beyond the amounts wagered, no time limits, no identity checks to verify age, etc. The combination of visibility, accessibility and virality inherent to this type of platform generates a significant addictive loop.
Beyond the risks of addiction, other risks related to market or public opinion manipulation can incite harmful acts. Indeed, as soon as an actor can bet on an event and influence its probability, the market creates a financial incentive to provoke or accelerate negative outcomes such as performance sabotage in sports or violent actions in geopolitics.
In France , the ANJ (National Gaming Authority) determined as early as November 2024 that the services offered by Polymarket were likely to be considered unauthorised gambling. It therefore contacted the Panamanian-based operator, which implemented a geoblocking system preventing any gambling from taking place in France. Kalshi has also implemented a similar system.
Germany, Belgium, Romania, Switzerland, the Netherlands, Poland, Greece, Cyprus, Ukraine and Portugal have blocked access to Polymarket, believing that the platform offers gambling services without having the required license.
In the US, Polymarket was authorised by the CFTC (Commodity Futures Trading Commission) to offer betting to US residents in November 2025. The offering had been limited previously since 2022. The Nevada Gaming Control Board has just sued Polymarket, arguing that its prediction markets constitute illegal gambling and should be subject to blocking measures.
In Australia, the local regulator blacklisted Polymarket on August 14, 2025.
In Colombia, in September 2025, the regulator asked internet service providers to block Polymarket.
The post French National Gaming Authority Issues Strict Warning Against Prediction Markets appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Bagley-Keene Act
California Gambling Control Commission Issues Critical Guidance on Stakeholder Communications and Ex Parte Rules
The California Gambling Control Commission (CGCC) has released a comprehensive new guide for stakeholders, outlining essential best practices for contacting the Commission and strictly warning against the legal pitfalls of “ex parte” communications.
As part of its ongoing commitment to transparency and its 2026 Strategic Plan, the Commission aims to streamline interactions while ensuring that all regulatory decisions are made on a complete, fair, and public record.
Navigating the Commission: Who to Contact
To ensure inquiries are handled efficiently, the Commission has identified key points of contact for various industry matters:
-
Licensing & Approvals: For general licensing matters, stakeholders should contact Brian Gilleland, Deputy Director of the Licensing Division, at
[email protected]. -
Regulations & Legislation: Inquiries regarding laws or pending regulations should be directed to Nicole Learned, Deputy Director of Legislative and Regulatory Affairs, at
[email protected]. -
Evidentiary Hearings: For GCA hearing matters, contact the Presiding Officer noted in your hearing notice, or Administrative Hearings Coordinator Pam Mathauser at
[email protected]. -
Executive Leadership: All other high-level matters should be sent to Executive Director Lisa Wardall at
[email protected].
The Danger of “Ex Parte” Communications
A central focus of the new guidance is the strict prohibition of ex parte communications—any communication regarding the merits of a pending application or request made without proper notice to all involved parties.
To comply with state rules, stakeholders must include Commission staff, Bureau staff, and the Applicant (or their designated agent) on all correspondence.
Crucial Warning: Stakeholders are strictly forbidden from sending communications of any kind directly to Commissioners regarding applications or pending decisions.
Why Compliance is Mandatory
The Commission warns that ex parte violations are not merely procedural errors; they pose a direct threat to the integrity of the gambling industry’s governance. Decisions made on incomplete or “private” information can lead to:
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Application Denial: The Commissioners have the authority to deny an application or approval solely based on a prohibited communication.
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Legal Reversals: Violations may breach the Bagley-Keene Open Meeting Act, potentially allowing opposing parties to overturn a decision that was previously taken in your favor.
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Governance Risk: Transparency ensures that all parties—including the Bureau of Gambling Control—have access to the same record of information before a vote is cast.
“Transparency is a core tenet of good governance,” the Commission stated in the guidance. “Ex parte rules guarantee that all matters taken up by the Commission are conducted in a fair and transparent manner.”
The post California Gambling Control Commission Issues Critical Guidance on Stakeholder Communications and Ex Parte Rules appeared first on Americas iGaming & Sports Betting News.
Compliance Updates
BGC Response to Government Plans to Stop Premier League Clubs Accepting Sponsorship from Gambling Operators Not Holding a UK Licence
The Betting and Gaming Council (BGC) strongly supports government plans to ban Premier League clubs from accepting sponsorships from gambling operators lacking a UK licence.
A Betting and Gaming Council Spokesperson said: “The Betting and Gaming Council welcomes the Government’s plan to act to stop Premier League clubs accepting sponsorship from gambling operators that do not hold a UK licence.
“Culture Secretary Lisa Nandy is right that gambling companies without a UK licence should be banned from sponsoring Premier League clubs and should go further to prevent these harmful illegal companies from sponsoring any sport in the UK.
“At a time when the regulated sector is facing significantly higher taxation and ever tighter regulation while reducing advertising spend, it is more important than ever that firm action is taken against the growing harmful black market.
“Licensed members of the Betting and Gaming Council are regulated in Britain and follow strict rules on consumer protection, safer gambling and robust financial safeguards. Whereas, the illegal, harmful black market operators do not. They undermine player protections, avoid taxes, ignore safer gambling standards and put consumers at serious risk.
“We support action that protects fans, upholds standards and keeps customers safe within the regulated market.”
The post BGC Response to Government Plans to Stop Premier League Clubs Accepting Sponsorship from Gambling Operators Not Holding a UK Licence appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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