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John Schulz

Scientific Games Continues Growth Partnership with Puerto Rico’s Lotería Electrónica

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Scientific Games will continue as Lotería Electrónica’s game, technology, and services partner as the awardee of a new, eight-year contract. The contract includes upgrades to the industry-leading Scientific Games Enhanced Partnership instant game management program currently in place in Puerto Rico. Lotería Electrónica is ranked among the top 10 U.S. lotteries for per capita draw game sales and has one of the highest instant game per capita sales in the Caribbean region. The agreement may be extended for up to two years.

Through a competitive procurement process, Scientific Games was selected by Lotería Electrónica following a holistic evaluation of games, technology, and service offerings to support, complement, and expand its full game portfolio.

The contract award continues a high-performance, historical partnership with Scientific Games that achieved a 65% increase in Lotería Electrónica’s sales and an 81% increase in profits from 2005 to 2023. Proceeds benefit important social programs in Puerto Rico, including college scholarships for students enrolled in the local public higher education system, health and wellness initiatives, housing subsidies for seniors, sports and recreation programs, and roads and infrastructure improvement.

Scientific Games will upgrade Lotería Electrónica’s existing central system to its advanced Momentum ecosystem and modernize the player experience at retail with new WAVE retailer terminals, PlayCentral HD Powered by SCiQ self-service machines, Lottery Inmotion digital advertising displays, jackpot signs, and ticket checkers. A new mobile app developed by Scientific Games for Lotería Electrónica will engage players with second-chance promotions and offer convenience features, including Keno and jackpot game drawing results.

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Additionally, Scientific Games will enhance the SGEP program in Puerto Rico with Momentum’s SciTrak platform. SciTrak expertly manages Lotería Electrónica’s “Instantaneos” game portfolio using data analytics, as well as the industry’s most advanced predictive ordering system. Scientific Games will also continue to provide instant game creation and production, inside sales and advanced logistics and analytics.

John Schulz, President of Global Instant Products and the Americas, said: “Our teams worked diligently to propose a strategic full-portfolio solution for Lotería Electrónica that builds upon a strong foundation that began in 2005. The overall solution features our most advanced technologies and services supported by a great staff of employees that will power the Lottery for its next era of growth and long-term sustainability.”

Serving 150 government-regulated lotteries in 50 countries, Scientific Games is the fastest-growing lottery systems provider and the world’s largest creator, producer, and services provider of lottery games.

Florida Lottery

Florida Lottery Extends Scientific Games Enhanced Partnership Program

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Scientific Games has announced that it will continue the successful Scratch-Offs partnership with the Florida Lottery that has helped propel the Lottery to one of the top five performing instant game lotteries in the world (La Fleur’s 2024 World Lottery Almanac). The Florida Lottery will continue the Scientific Games Enhanced Partnership program for three additional years to drive sales performance and increase profits to fund education for Florida’s public schools, colleges, and universities, as well as the state’s Bright Futures Scholarship Program.

The Scientific Games Enhanced Partnership program will continue to provide the Florida Lottery with a robust assortment of products and services, including real-time analytics and insights, portfolio management and game planning, licensed brand services, advanced logistics, retail optimization, and second chance programs. Serving more than 13,500 retailers statewide, Scientific Games operates from its Orlando facility, utilizing the powerful SciTrak Ultra suite—an industry-leading instant game management solution.

John F. Davis, Florida Lottery Secretary, said: “Our mission is to maximize revenues for the enhancement of public education in Florida, which have totaled more than $48 billion thus far. Since 1997, we’ve helped send more than one million Florida students to college on a Bright Futures Scholarship. By extending our Scratch-Off games partnership with Scientific Games, we will continue to put our students’ dreams of higher education within reach.”

The Scientific Games Enhanced Partnership program is used by more than 20 lotteries, including five of the top six performing instant game lotteries worldwide. SGEP drove 31% better performance for U.S. lotteries utilizing the program in fiscal year 2023-24 (MAP weekly per capita sales).

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John Schulz, President Americas and Global Instant Products for Scientific Games, said: “The Florida Lottery’s partnership and collaboration with Scientific Games has resulted in Scratch-Off performance that is consistently among the best in the world. We’re very proud that our work together has continually improved instant game profits to benefit education in Florida.”

The post Florida Lottery Extends Scientific Games Enhanced Partnership Program appeared first on Gaming and Gambling Industry in the Americas.

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David Barden CEO of the New Mexico Lottery

Scientific Games Named the New Mexico Lottery’s SGEP and New Gaming Systems Technology Partner

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Scientific Games has been selected as the New Mexico Lottery’s full-line provider, winning a new, 10-year contract for gaming systems technology and expanding the global lottery company’s previous contract for New Mexico Lottery Scratchers to the Scientific Games Enhanced Partnership program. The company is the fastest-growing government-regulated lottery gaming systems provider in the world, highlighted by recent systems contract wins in the U.S. and Europe.

David Barden, CEO of the New Mexico Lottery, said, “Following a rigorous competitive procurement process, we are delighted to announce Scientific Games as the New Mexico Lottery’s new full-line provider. This strategic partnership will see Scientific Games become our exclusive lottery systems technology partner and expand our existing Scratchers relationship to a full SGEP arrangement. By implementing a single, holistic solution across our entire lottery operations, we aim to optimize performance and generate increased scholarship funding for New Mexico students.”

With a focus on strategic planning across all product lines, Scientific Games will provide the New Mexico Lottery with the company’s Momentum ecosystem, featuring the advanced AEGIS central gaming system, SciTrak instant game system and Infuse business intelligence platform. Scientific Games’ WAVE X point-of-sale retailer terminals and PlayCentral suite of self-service machines across its network of 1,000+ retailers will help engage New Mexico Lottery players with expanded game content.

John Schulz, President of Americas & Global Instant Products for Scientific Games, said, “We have partnered with the New Mexico Lottery on the instant game portion of their business for many years and are looking forward to helping take their performance to new heights as a full-line provider in a new collaborative contract. The Lottery has always taken an innovative approach to Scratchers. As the systems technology provider, we look forward to innovating its full-line business with our full ecosystem of advanced solutions to drive responsible growth.”

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The SGEP program will provide the New Mexico Lottery with Scratchers portfolio management and game planning services, data analytics, advanced logistics, licensed brand services, and retail sales and marketing support. Used by more than 20 lotteries, including five of the top six performing instant game lotteries worldwide, the program drove 31% better performance for U.S. partners in fiscal year 2023-24.

The company also provides the New Mexico Lottery with licensed properties such as GAME OF THRONES and LOTERIA. The Lottery will be supported in Albuquerque by a Scientific Games team of game, product and technology experts, along with the company’s state-of-the-art facilities and logistics services.

The post Scientific Games Named the New Mexico Lottery’s SGEP and New Gaming Systems Technology Partner appeared first on Gaming and Gambling Industry in the Americas.

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John Schulz

Scientific Games Sign Technology Contract with North Dakota Lottery

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Scientific Games signed a new technology contract with the North Dakota Lottery to implement the company’s most advanced omnichannel system solutions. The Lottery selected Scientific Games’ integrated solution to power retail and digital sales following a competitive process, awarding the global lottery company a new six-year contract with a two-year extension option. As the industry’s fastest-growing systems provider, Scientific Games has successfully executed nearly 40 lottery systems implementations and conversions since 2016.

Built upon key components of Scientific Games’ Momentum ecosystem, a new, advanced enterprise gaming system is at the core of the tech solution developed for the North Dakota Lottery. The integrated ecosystem features the AEGIS central gaming system, a premiere digital platform offering a single integrated solution for iLottery and Loyalty, and innovative retail technology, including award-winning self-service terminals.

The company’s industry-leading player account management solution, SG PAM, a high-performance customer relationship management solution, superior bonusing engine and upgraded achievement-based rewards program, will continue to drive North Dakota player engagement with a completely new user experience (web and mobile).

Lance Gaebe, Director of the North Dakota Lottery, said: “Our goal was to modernize our technology so that our players can enjoy fluid experiences between retail and digital. We also wanted to work with the tech partner that gave us the best technical solution for the North Dakota Lottery to responsibly grow sales and contributions to our state programs in the coming years.”

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The new contract is the third time North Dakota has chosen Scientific Games as its system vendor, highlighted by 33% sales growth in the past 10 years. iLottery sales increased 36% from fiscal year 2022 to 2023.

Scientific Games began a 20-year technology partnership with the North Dakota Lottery when its first Powerball tickets were sold in 2004, launched its iLottery program in 2014 and mobile app in 2018. The company currently provides the Lottery with an online/mobile Pick & Click draw game purchase program, as well as a Players Club where members earn points and redeem rewards through a Points for Prizes online store and Points for Drawings program.

John Schulz, President, Americas & Global Instant Products, said: “We’ve been there since the beginning with the North Dakota Lottery, and our technology has served the Lottery very well over the past two decades. Our teams have worked hard to build a strong partnership through service excellence, and they deeply understand the North Dakota Lottery’s unique business. Now, we’re taking that partnership to the next level with our Momentum ecosystem.”

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