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Atlaslive Expands Leadership Team with New Appointments in Sales and Account Management

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Atlaslive, the dynamic iGaming platform, has announced the appointment of Vladimir Matvijevichas Head of Sales as an essential step to support the company’s global expansion strategy. Additionally, the company is proud to introduce Marina Mirzoyan as the new Head of Key Account Management. With her fresh perspective, boundless enthusiasm, and exceptional leadership abilities, Marina will focus on strengthening existing partnerships while exploring new business opportunities and client relationships.

Vladimir is a great addition to the Atlaslive team. He brings a wealth of experience from his work in B2B and B2C, including his time at SoftGamings. His deep understanding of diverse markets, strategic thinking, and strong client relationship-building abilities will undoubtedly strengthen Atlaslive’s sales department efforts. By staying ahead of industry trends and delivering strong results, Vladimir adds value to the growing team.

In his new role at Atlaslive, Vladimir will be in charge of creating and putting the company’s sales strategies into action, while also growing its client base in key markets. He’ll focus on building strong, long-term partnerships and helping the company grow, starting with a special focus on the Latam market.

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Vladimir Matvijevich commented: “Starting as Head of Sales in Atlaslive is a great opportunity. I believe that the company and I share the same vision for how to approach business, and I see this as the beginning of achieving our goals together. My focus is not just on sales but also on building lasting relationships with our partners. Our primary focus right now is the Latam market, where we have very ambitious plans, and I’m confident we can succeed.”

As mentioned earlier, the company has also appointed Marina Mirzoyan as the new Head of KAM where she will focus on strengthening client relationships and ensuring the KAM team delivers top-tier service and performance.

Marina is a results-driven professional with over 9 years of experience in product and business development, where she has led teams and significantly boosted revenue growth within existing customer bases. Known for her personable approach and ability to work effectively with diverse groups, she is adept at solving complex challenges and fostering strong client relationships.

In 2021 Marina embraced a new challenge by transitioning into the iGaming sector as a Business Development Executive responsible for driving the growth of one of BetConstruct’s brands. Working there she played a key role in finding new business opportunities and enhancing the company’s presence in competitive markets. Marina focused on creating custom strategies to engage clients, which helped grow the company’s market share and build strong, long-lasting relationships with key partners. She also led teams from different departments to deliver solutions that met client needs, boosting customer satisfaction and loyalty. Her leadership and smart approach played a big part in raising BetConstruct’s reputation.

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Now, Marina has joined Atlaslive, the dynamic iGaming platform, and is ready to achieve new milestones and continue her successful journey in her professional life.

 

She said, “I’m incredibly excited to be joining at such an exciting time of growth and can’t wait to contribute to the ongoing success. I’m eager to introduce new, innovative processes that will help accelerate the company’s impressive growth even further. I look forward to collaborating with my talented colleagues as we steer the B2B business toward an even brighter future.”

Commenting on both appointments, Maxim Slobodyanyuk, CEO of Atlaslive, said: “Marina and Vladimir are both exceptionally talented individuals who will undoubtedly be key assets to Atlaslive. They have a deep understanding of the gaming industry, strong product knowledge, and extensive experience in building meaningful partnerships. I’m sure they will bring greater cohesion to their respective teams and lead us to the next level of international expansion.”

With Vladimir Matvijevich and Marina Mirzoyan joining the team, Atlaslive looks ahead to continued growth and success, powered by their expertise and vision. Atlaslive – the tech behind the game.

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The post Atlaslive Expands Leadership Team with New Appointments in Sales and Account Management appeared first on European Gaming Industry News.

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A Decade in iGaming: From Newcomer to a CMO

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Wow, time flies! Can’t believe it’s been ten years since stepping into the exhilarating world of online gambling – a field that initially seemed like a short-term stint quickly turned into a new-found passion.

Moving to Malta, and eventually finding a home in Tallinn, I’ve had the privilege to watch the highs and lows as well as the many progressions and transformations. Today, I am proud to form part of the Mr. Gamble team that is ambitiously expanding into new markets, and pushing the boundaries.

From Customer Support to CMO

My journey in iGaming kicked off in Customer Support at Betsson – a leap from my telecom sales management role back in Finland. While this move puzzled my family and friends alike, it was a necessary step. Over the months and years, I worked my way up through various roles including Affiliate Coordinator, Affiliate Manager and Head of Affiliates, learning the various intricate parts of the industry, while at the same time adapting to new technological changes.

One thing is for sure, the iGaming industry is a fast-paced one, and each role has helped me to thrive and adapt to the various changes. Flexibility is key when working in this industry.

Venturing into Entrepreneurship: My Own Affiliate Business

Following many years of corporate experience, I took the leap to start up my own affiliate business with the aim of creating my own business from scratch. Handling everything from SEO and content strategy to fostering brand partnerships and growth strategies gave me an overall view of the affiliate industry’s many complexities. This entrepreneurial journey instilled insight and resilience, especially in terms of the value of the diverse skill sets found within a team.

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By 2023, I joined Mr. Gamble as CMO, bringing my own entrepreneurial experience into this company’s growth strategy. Drawing on my background in SEO, content management and brand development and alongside a knowledgeable team, we have successfully strengthened Mr. Gamble’s presence in established markets, while also setting our sites on new markets.

New Markets and New Possibilities

Since the online gambling industry is continually evolving and expanding, it also brings with it a surge in growth when it comes to new and emerging markets. While we have made huge strides in launching Mr. Gambe USA, we are also eyeing promising regions in Asia, Latin America and Africa, where digital adoption and regulations are evolving creating new opportunities.

As we continue to solidify our presence in the US, these emerging markets represent the next frontier.

An Ever-Changing and Evolving Gambling Industry

Over the past decade, the online gambling industry has quickly evolved from a somewhat fragmented field to a high-powered professional space. Conferences and expos, once informal gatherings have become hubs for talent.

Events such as SiGMA, SBC, iGB, NEXT.io and Hiphter Events today celebrate the progression of iGaming, while highlighting the various advances in technology and market inclusivity.

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The shift toward hybrid work in recent years has also paved the way for industry shakeups. While digital operations are convenient, the importance of face-to-face meetings and connections remains. In an industry highly reliant and built on personal relationships, meeting in person strengthens partnerships and opens doors to new opportunities.

A Bright Future for Mr. Gamble

As CMO of Mr. Gamble, I along with the team are committed to expanding our brand’s influence, not only in traditional markets, but also in new and emerging ones. iGaming is constantly evolving and our strategies must evolve too, adapting and driving on the windy road to success. This entails adapting to changes in technology, user behaviour and experience, and most importantly navigating regulatory landscapes.

Of course, Google’s frequent algorithm updates keep us our our toes, pushing us to refine our approach to stay competitive and ever more relent.

Reflecting on the last 10 years, I am energised and optimistic for the future. With a talented team and untapped markets in tow, Mr. Gamble is well-prepared for substantial growth and impact. Here is to the journey ahead and to everyone – mentors, peers, and friends who have been part of this rewarding path. The next decade holds great potential, and I look more than forward to what is yet to come.

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Lucky Jane returns to explore ancient Egypt in 1spin4win’s Lucky Jane in Egypt Win Spins

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This game invites players to join the fearless explorer, Lucky Jane, as she guides them through the rich and mysterious world of ancient Egypt in search of big rewards.

In Lucky Jane in Egypt Win Spins, Lucky Jane, the highest-paying symbol in the game, leads players on a treasure-filled journey across the iconic symbols of Egyptian mythology, including the protective eye of Horus, a powerful scarab, the legendary pyramids, and golden Coins. Just three golden Coins are enough to trigger the Bonus Spins round, which is at the heart of the Win Spins mechanic.

During the Bonus Spins, players receive ten free spins where Coins with values ranging from x1 to x100 appear on the 5×3 reels, paying out on any position. The more Coins a player collects, the bigger the potential payout! Players can also uncover the Minipot Coin to win the x100 Minipot or gather 15 Coins to unlock the coveted x1,000 Megapot.

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Olga Bogdanova, Art Director at 1spin4win, commented, “With Lucky Jane in Egypt Win Spins, we’ve combined the richness of Egyptian mythology with a new gameplay mechanic that allows players to gather rewards as they go. The Win Spins mechanic works hand in hand with the theme, ensuring that every spin brings players closer to unlocking larger payouts and deeper adventure.”

 

 

 

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Eduard Blonk Chief Commercial Officer Sportradar

MAJOR LEAGUE BASEBALL SELECTS SPORTRADAR TO TRANSFORM PLAYER TALENT SCOUTING FOR ALL 30 CLUBS

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Sportradar today announced a multiyear agreement with Major League Baseball (MLB) to offer unparalleled sports performance analysis of amateur baseball prospects, through its Synergy Coaching and Scouting solution, to the league and its 30 Clubs.  This new partnership will revolutionize player talent scouting through Sportradar’s advanced, proprietary technology and highlights Sportradar’s commitment to delivering innovative and game-changing solutions to the league.

Under the agreement, MLB and its 30 Clubs will gain access to an unprecedented depth of player analysis and insights with event coverage expanding significantly, from 3,300 to more than 20,000 games – an over 600% increase. This includes college, international, professional partner leagues and leading amateur leagues, such as the MLB Draft League, the Appalachian League and MLB Develops events, and, for the first time, top high school events.

The Synergy Coaching and Scouting solution is uniquely positioned to address the player evaluation needs of MLB as it leverages Sportradar’s expertise ingesting and transforming millions of data points from video into detailed metrics, actionable insights and dynamic visualizations. This, combined with Sportradar’s AI-powered sports performance technology, enables Synergy to provide unparalleled, in-depth analysis of every player, play and game situation, and equips MLB and Club scouts with the information and insights they need to streamline the evaluation process, guide draft decisions and support the development of future MLB players.

“Sportradar’s cutting-edge technology, alongside our reputation as a trusted partner to leading US sports leagues, is driving the transformation of sports performance analysis,” said Eduard Blonk, Chief Commercial Officer, Sportradar. “Through Synergy we are pleased that we are expanding our relationship with MLB, equipping them with the deep data and insights they need to identify the next generation of players. We are eager to continue bringing innovative solutions to MLB.”

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“We are excited to expand our relationship with Sportradar and ensure equal access to the Synergy video and data services for all 30 MLB Clubs. This platform has become a key resource for Clubs in the domestic and international scouting process and we look forward to continuing our work with Sportradar in the coming years,” said John D’Angelo, MLB’s Sr. Vice President of Amateur and Medical Operations.

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