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Kaizen Foundation Launches in Romania and contributes €350,000 to the Renovation of a Critical Section in the Pitesti Pediatric Hospital
The Kaizen Foundation together with the “Doctors for Romania” Association announced the completion of a major renovation project at the Pitesti Pediatric Hospital, modernising the whole area intended for the treatment of serious cases for children up to three years old. This initiative is the first project funded by the Kaizen Foundation in Romania, marking the launch of the Foundation’s activity in the country.
The Kaizen Foundation has been the main donor of the project, contributing €350,000 for the renovation of this critical facility of the Pitesti Pediatric. It is the largest of its kind in the area, also serving the counties of Argeș, Vâlcea and Dâmbovița, and providing care to over 30,000 children every year. It is the first renovation of this critical section since the establishment of the Pediatric Hospital in the city of Pitesti, 40 years ago. The project was initiated by the “Doctors for Romania” Association.
“A couple of weeks ago we announced the establishment of Kaizen Foundation and the start of our first project, the renovation of the Penteli Children’s General Hospital in Athens, Greece. We are very proud that our second major grant, this time in Romania, delivers a completed project. What we see here today gives us strength for the path that lies ahead for the Kaizen Foundation. This renovation will benefit the youngest of patients of the Pitesti Pediatric Hospital, helping them fight battles that they shouldn’t have to fight, especially at the beginning of their lives. We are grateful to the ‘Doctors for Romania Association’ for all their hard work to deliver the results we see today and of course, everyone else who contributed in making this project a reality, from the local authorities to the hospital’s medical staff. Through the Kaizen Foundation, we aim to respond quickly and with consistency to the pressing needs of local communities across the world,” Panos Konstantopoulos, President of the Kaizen Foundation, said.
The inauguration ceremony took place in Pitesti, in the presence of the Romanian Prime MInister’s State Counsellor, the Secretary of State at the Ministry of Health, other central and local authorities’ representatives and members of the business community that supported the project. The refurbishment of the space provides a safe, clean and modern environment for young children and their families to receive the necessary care, facilitating speedier recovery and completion of treatment. The renovation covered an area of over 1100 square meters, including major reconstruction work to create sanitary units for every ward, while maintaining the same number of beds.
“At first, the idea of renovating the Pitesti Pediatric Hospital’s sixth floor probably seemed like a bold vision. Today, with the generous support of our partners, we have been able to turn this vision into reality. Through our joint efforts, we have renovated this hospital floor, which will serve as a sanctuary of healing for children and their families. This renovation is not simply an improvement to the infrastructure, but a symbol of love, care and true commitment to the health and happiness of our children. I would like to thank our donors, especially our lead partner, the Kaizen Foundation, because without their generosity and dedication to our cause, this impressive accomplishment would not have been possible. We are deeply grateful for their involvement and for being part of this journey with us,” said Alexandru Costache, President of Doctors for Romania Association.
Golden Whale, a provider of machine learning-driven optimisation and decision intelligence for the iGaming industry, has partnered with Cevro, an AI-powered platform designed to automate and enhance player interactions across support and operational workflows.
At the core of the integration is Golden Whale’s Full Model Control framework, which uses ML models to continuously analyse live player behavioural data, enabling more precise decisioning across engagement and incentives, driven by deeper insight into player value, churn probability and behavioural intent. These decisions can then be actioned through Cevro’s AI agents, allowing operators to guide and control player-facing responses with greater precision across multiple channels, including chat, email and helpdesk, with voice capabilities set to follow.
Cevro’s platform supports a wide range of player-facing processes, including bonus queries, KYC checks, payment-related communications and responsible gaming workflows. By introducing decision intelligence into these touchpoints, operators can move beyond reactive support models and toward more proactive, context-aware engagement, where responses are informed by real-time signals around player value and behaviour.
Eberhard Dürrschmid, CEO at Golden Whale, said: “Operators are managing an increasing number of player communications across different touchpoints, and many of those processes are still handled in a reactive or manual way. By working with Cevro’s AI agents, we can connect our decision intelligence directly into these communication workflows, enabling operators to respond more precisely and consistently, while also reducing the complexity of managing these interactions at scale.”
Chaim Heber, CEO at Cevro, added: “Our focus is on helping operators automate and scale player interactions without losing quality or control. By integrating Golden Whale’s decision intelligence, we can bring a new level of precision into how our AI agents operate, using deeper signals around player value, churn risk and behaviour to guide responses. This not only improves resolution and efficiency but also allows operators to deliver more meaningful interactions that support retention and long-term player value.”
The post Golden Whale and Cevro team up to advance AI-driven player interaction appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Evoplay, the award-winning game development studio, has strengthen its presence in Brazil through a new partnership with leading global operator bet365, marking another step in its growth across regulated Latin American markets.
The agreement sees a selection of top-performing Evoplay titles integrated onto bet365’s Brazilian platform, initially starting with standout releases such as Hot Triple Sevens and Temple of Thunder II Bonus Buy.
The partnership enables Evoplay to bring its diverse portfolio of high-performance content to one of the most promising emerging regulated markets, at a time when Brazil’s evolving landscape continues to create new opportunities for operators and suppliers alike.
By collaborating with bet365, a globally recognised brand known for its extensive reach and strong local engagement, Evoplay reinforces its commitment to delivering tailored content that resonates with regional player preferences.
Alex Malchenko, Head of Sales at Evoplay, said: “Partnering with bet365 represents an important milestone for Evoplay as we continue to expand our Latin American presence and build our network of global operator brands. Brazil is a market with huge potential, and we’re excited to bring a selection of our best-performing titles to its players.
“Our focus remains on supporting operators with content that not only meets regulatory standards but also delivers strong player engagement, and this collaboration is a testament to that approach.”
Spokesperson at bet365, added: “We are pleased to partner with Evoplay as we continue to enhance our offering in Brazil.
Their portfolio of localised games aligns well with our commitment to provide high-quality gaming experiences to our customers.
“We look forward to rolling out additional titles in the near future as we strengthen our collaboration with the supplier in this key market.”
Evoplay
Evoplay is a leading iGaming developer with a portfolio of 250+ slots, table, crash, and instant games.
It uses innovative gameplay and cutting-edge design to elevate user experience and bring new audiences to the world of iGaming.
The company’s commitment to innovation and revolutionary products was recognised by the most prestigious industry awards.
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bet365 is committed to Safer Gambling. We promote gambling as an enjoyable leisure activity, and we believe that gambling can only remain this way if you stay in control and gamble responsibly. However, we know that for some people gambling can stop being a harmless leisure activity and become a problem.
bet365 has a range of useful tools to help customers stay in control of their gambling that can be found at https://responsiblegambling.bet365.bet.br/br
The post Evoplay strengthens Brazil footprint with bet365 deal appeared first on Americas iGaming & Sports Betting News.
Brazilian agency We has hired Valentina Ursini as Group Account Director, where she will lead business strategy and client relationships for accounts including EMS, Novibet, Jovi and IBJR (Brazilian Institute of Responsible Gaming).
Ursini brings experience from Leo Burnett, Ogilvy and TBWA, where she led global and local accounts for brands including Visa, Procter & Gamble, Motorola, Gatorade, Coty, Kimberly-Clark and Friboi.
“We has something that is rare today: genuine proximity to the client’s business and a very clear ambition for shared growth,” Ursini said.
“I am joining a team that already knows these clients deeply, and I bring a fresh perspective on expansion opportunities, efficiency and brand building.
It is about developing the business in a consistent and relevant way.”
Maurício Almeida, managing director at We, said Ursini’s appointment raises the standard of service for the agency’s strategic accounts.
“She combines expertise, consistency and a very pragmatic business vision, which is exactly what we look for in our model. She understands that client relationships only make sense when they translate into results.”
* The Brazilian Institute of Responsible Gaming is a private industry association representing licensed betting operators in Brazil. Its primary role is to support the development of a regulated, transparent and sustainable gambling market in the country.
The organization focuses on promoting responsible gaming practices, contributing to public policy discussions, and working alongside regulators to ensure compliance with Brazil’s evolving legal framework for betting.
It also advocates for consumer protection, market integrity and the reduction of illegal gambling activities.
In the context of the article, the IBJR appears as a relevant institutional player within the Brazilian iGaming ecosystem, reflecting the growing importance of industry representation as regulation advances.
The post WE names Valentina Ursini Group Account Director for IBJR and key clients appeared first on Americas iGaming & Sports Betting News.
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