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EGBA Welcomes European Parliament’s Approval of New European Digital Identity

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The European Gaming and Betting Association (EGBA) has welcomed the recent approval by the European Parliament of a Regulation introducing a new European Digital Identity (e-ID). The Parliament’s endorsement of the e-ID marks a significant milestone in the journey towards a more secure and inclusive digital environment for all citizens across the European Union (EU). The new e-ID will be a transformative tool that addresses several concerns in the digital sphere.

According to the Regulation, adopted by the Parliament on 29 February, the e-ID will allow citizens to identify and authenticate themselves online without having to resort to commercial providers – a practice that has, in the past, raised trust, security and privacy concerns related to the sharing of consumer data with third-party platforms. Using such a standardised, non-commercial identification method will ensure greater privacy protection for consumers, among other benefits. Additionally, the e-ID enhances security by offering consumers and businesses a trusted and standardised tool for online identification, minimising the risk of identity theft and fraud.

This streamlined approach will not only increase user confidence in digital transactions but will also reduce costs and administration for businesses, including gambling operators, by providing a singular verification tool they can use across the EU, instead of paying high fees for the use of commercial databases. The success of the e-ID will of course depend on a high participation rate among citizens. The use of the e-ID will be entirely voluntary for citizens and businesses, including gambling operators. Thus, gambling operators have the flexibility to determine whether they wish to integrate the e-ID tool into their know-your-customer processes.

EGBA has been a supporter of the e-ID since it was proposed by the European Commission in 2021, recognising its potential to revolutionise the way online services are accessed and utilised in the EU, offering a streamlined and secure means for individuals to verify their identity and engage in various digital activities. Since the proposal, EGBA has been encouraging the EU institutions to ensure that businesses, including gambling operators, can access and use the e-ID and benefit from its use. For the online gambling sector, the e-ID holds particular significance, as it provides players with an easy, secure, trustworthy, and singular option to confirm their identity in the EU.

The e-ID law, which amends the EU’s eIDAS Regulation, will now have to be formally endorsed by the EU Council of Ministers before its official adoption, expected before summer 2024. As a Regulation, it will automatically apply across all EU member states from the moment of its adoption.

“We welcome the European Parliament’s approval of a unified digital identity framework and are confident that the use of the new e-ID in our sector will lead to a more seamless and trustworthy online experience for players and help to reduce costs and administration for gambling operators. This innovative tool represents an important step towards building a more secure and user-friendly digital ecosystem, aligning with EGBA’s core objectives of promoting integrity, transparency, and a safe, consumer-centric playing environment,” Maarten Haijer, Secretary General of EGBA, said.

Compliance Updates

Dutch Regulator Publishes Match-fixing Trend Analysis 2025

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The Dutch gambling regulator, Kansspelautoriteit (KSA), has published its Match-fixing Trend Analysis for 2025.

The number of reports of possible match-fixing in 2025 remained roughly the same as in 2024. However, there was a change within the reports: gambling providers reported more athletes betting on their own competition, which wasn’t the case in 2024.

Gambling providers are obligated to prevent match-fixing as much as possible. They can do this, for example, by not offering bets on high-risk matches. If a provider suspects match-fixing, it can report it to the Sports Betting Intelligence Unit (SBIU) of the Royal Netherlands Gambling Authority (KSA). In recent years, the KSA has actively worked to raise awareness about filing these reports.

In 2025, the KSA received 12 reports of match-fixing from 9 different license holders, compared to 13 reports the previous year. It is striking that 4 of these reports concerned betting on the club’s own competition, while this category did not occur in 2024. In this context, the KSA increased its focus on preventative education for athletes in 2025, informing them about what is and is not permitted and the associated risks.

Last year, the KSA published a guideline, “Commitment to Integrity,” to provide providers with additional tools to combat match-fixing. Furthermore, an ongoing investigation into the sports betting offerings of various providers was conducted throughout 2025. This investigation resulted in several warnings and a penalty for prohibited offerings.

The post Dutch Regulator Publishes Match-fixing Trend Analysis 2025 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Liquor & Gaming NSW Targets Social Media Influencers Promoting Gambling Products

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Liquor & Gaming NSW (L&GNSW) is putting gambling operators on notice that social media influencers are a key focus of its regulatory priorities for 2026.

L&GNSW is responsible for monitoring online wagering and gaming machine advertising visible to the NSW community, including posts on social media, to ensure they comply with NSW laws.

Hospitality and Racing Deputy Secretary Tarek Barakat said with the rise of social media influencers promoting gambling, it was important businesses including online bookmakers and gaming machine operators understood the law and their responsibilities.

“We are putting gambling operators on notice that a key priority for us this year is examining their marketing and customer retention practices, including the use of social media personalities,” Mr Barakat said.

“Gambling operators should be careful about any affiliate or partnership arrangements as we are holding them responsible for the advertising of their products.

“The things we are targeting include paid and unpaid promotional partnerships with wagering operators and gaming machine operators, influencer content that normalises betting behaviour or glamorises gaming products, and in particular, the use of platforms, including podcasts, with large youth or vulnerable audiences.

“These practices may increase the risk of gambling harm by blurring the line between entertainment and marketing, and by exposing at‑risk groups to persuasive promotional content.

“L&GNSW will require social media content creators to demonstrate that their social media and website content complies with legal requirements.

“We also work with other responsible agencies as required to ensure people abide by the law and gambling harm is minimised.”

Mr Barakat said other 2026 regulatory priorities are targeting:

• barriers to closing gambling accounts, VIP or loyalty programmes and other marketing practices, including direct advertising used by casino and gaming venue operators

• casino governance and integrity

• alcohol-related harm hotspots, including areas experiencing increasing rates of alcohol-related crime and high-risk events.

By publishing its annual regulatory priorities, L&GNSW aims to communicate the key regulatory issues that it is addressing and provide industry with an opportunity to proactively modify or cease behaviour that may raise concerns.

The post Liquor & Gaming NSW Targets Social Media Influencers Promoting Gambling Products appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Compliance Updates

REEVO’s Aggregation Platform Secures Official Certification in Peru

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REEVO, the iGaming aggregation powerhouse, has announced that its aggregation platform has received official certification in Peru, enabling operators in the region to seamlessly integrate a wide range of premium third-party content through a single, high-performance API connection.

With this certification in place, Peruvian operators can now:

• Launch faster with a single API, robust orchestration, and a proven back-office system.

• Optimize performance through real-time insights, flexible promotional tools, and streamlined content management.

• Localize efficiently with market-ready technology built for compliance, reliability, and growth.

“Peru is a rapidly developing iGaming market in Latin America, and this certification marks another milestone in our mission to deliver seamless, compliant aggregation solutions across the region. Our focus remains on speed, scalability, and content excellence, helping operators bring quality entertainment to players faster and smarter,” said Karl Grech, Head of Business Development at REEVO.

The post REEVO’s Aggregation Platform Secures Official Certification in Peru appeared first on Americas iGaming & Sports Betting News.

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