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Nikola Jokić Becomes the First Brand Ambassador of Superbet in Serbia

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Nikola Jokić, iconic NBA Champion and NBA Finals MVP, has become the first brand ambassador of Superbet in Serbia. The ambassadorship agreement extends across all Superbet brands and CSR initiatives in Serbia.

Nikola Jokić plays centre for the Denver Nuggets of the National Basketball Association (NBA). He won the NBA Championship with Denver Nuggets in the 2022-23 season, while also being the NBA Finals Most Valuable Player (MVP) for the same season.

Furthermore, Nikola Jokić is a five-time NBA All-Star player, has been named to the All-NBA Team on five occasions and won the NBA Most Valuable Player (MVP) award for the 2020-21 and 2021-22 seasons. One of the most beloved athletes in Serbia, he was part of the Serbian basketball national team with which he won a silver medal at the 2016 Summer Olympics held in Rio de Janeiro (Brazil).

Thanassis Kanouris, Country Manager of Superbet Serbia: “We are thrilled and honored that Nikola Jokić has become part of the Superbet team. He is an amazing athlete, who stands out from everyone else, as he is the type of player who focuses on the team’s objectives, a quality that aligns seamlessly with our core values.

“Nikola’s reputation as one of the world’s premier basketball players, with a track record of outstanding achievements, is a testament to his unique talent and global appeal. We are proud to partner with him through this ambassadorship agreement, aiming to highlight his exceptional qualities and inspire audiences through his values.

“Furthermore, having Nikola Jokić as our brand ambassador is an ideal way for us to introduce the Superbet brand and our unique entertainment products in Serbia.

“Unity and collaboration are in our brand DNA, while Nikola’s motto is that the most important thing is to assist. That makes us and him driven by the same goal: to excite millions of sports fans across the world.

“Serbia is a strategic market for Superbet’s expansion in the wider European region and having such an iconic athlete in our team is an exciting opportunity and a sign of respect for local sports fans.”

Nikola Jokić said: “I am delighted to team up with Superbet, a company renowned for the unique way in which they connect fans across Europe with the thrilling world of sports. As a professional athlete, I’m deeply committed to enhancing the fan experience, and that’s perfectly aligned with Superbet’s mission.

“The Superbet team is highly professional, while also showing great care and respect for the needs of their customers. Even more, I appreciate the importance given by the company towards responsible gaming and that was one of the key aspects which convinced me to partner up with this amazing brand.

“I believe that the passion they invest in nurturing sports communities will have a strong impact in the years to come. Together we can build a sustainable future for the Superbet brand, working on long-term plans and discovering new synergies.

“My partnership with Superbet has been nothing short of fantastic so far, and I can’t wait to create exhilarating moments together for fans in Serbia and beyond.”

Balkans

CT Interactive Expands its Certified Portfolio in Bulgaria

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CT Interactive has strengthened its presence in Bulgaria’s regulated iGaming market by expanding its certified portfolio with 20 new titles. This strategic move underscores the company’s commitment to delivering high-quality and engaging gaming content tailored to the Bulgarian market.

As part of the expansion, CT Interactive introduces new games to its multicurrency, multi-game progressive Diamond Tree Jackpot, including HOT 7’s X2 Diamond Tree and Wild Clover Diamond Tree. These titles are also available as original versions without the Diamond Tree feature and have already demonstrated strong player engagement and retention across multiple international markets.

The company has also added new releases to its successful Clover-themed line, including Cave of Clovers and Lucky Clover 20, the latest addition to the beloved series. These games feature vintage-inspired graphics and nostalgic design elements that enhance player engagement while maintaining the charm that has made the Clover series a favourite among players worldwide.

Additionally, CT Interactive launches Win Storm Deluxe, the highly anticipated sequel to the internationally successful Win Storm. This new release builds on the original concept and introduces Free Games, delivering an even more dynamic and exciting gameplay experience.

A selection of fresh titles is also being introduced to provide new gaming experiences for Bulgarian operators. Games such as 100x Cherry Party, 40 Hell’s Cherries, and Hell’s Cherries each offer a unique approach, enriching the portfolio and providing players with a wider variety of engaging content.

“Certification in Bulgaria is an important part of our European growth strategy. By expanding our portfolio, we are not only strengthening our market presence, but also providing Bulgarian operators with a proven successful and more diverse content offering,” said Martin Ivanov, COO of CT Interactive.

“With every new certification, we reaffirm our commitment to strengthening partnerships in regulated markets and to being a provider of high-quality content that performs well for every operator,” said Kiril Kirilov, Chief Customer Success Officer at CT Interactive.

The post CT Interactive Expands its Certified Portfolio in Bulgaria appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Balkans

Pasha Hotel & Casino Group and Platinum Casino Launch Pasha Platinum Casino at Grand Hotel Plovdiv in Bulgaria

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Pasha Hotel & Casino Group, one of the most recognisable brands in the gaming industry in the Turkish Republic of Northern Cyprus (TRNC), and Platinum Casino – an established name on the Bulgarian market, have entered into a strategic partnership and launched a new premium casino brand in Bulgaria.

The new PASHA PLATINUM CASINO opened its doors at the prestigious Grand Hotel Plovdiv – located in the heart of the country’s second-largest city and one of the fastest-growing destinations in the region.

The PASHA PLATINUM CASINO has introduced its guests and the local fans of gaming an entirely new level of casino experience, combining international casino-resort style, high standards of service and a modern gaming environment.

A Blend of International casino-resort Style and Local Energy

Pasha Hotel & Casino is a brand associated with luxury, atmosphere and memorable experiences, attracting guests from across the Mediterranean region. Platinum Casino, on the other hand, is a well-known name in Bulgaria, with a loyal customer base and a strong market presence.

The combination of Pasha’s gambling concept, luxurious style and international expertise with Platinum Casino’s dynamics and deep understanding of the local market creates a unique project with the ambition to become a leading entertainment in one of the oldest cities in Europe. The city of Plovdiv is a cultural and social hub of international significance, located just 2 hours’ drive from both Turkey and Greece. Grand Hotel Plovdiv, a benchmark symbol of comfort and prestige, provides the ideal setting for the new casino.

PASHA PLATINUM CASINO is the most attractive part of the overall experience offered by the hotel complex – a combination of accommodation, gastronomy and high-end entertainment.

APEX Slot Machines

The casino features a selection of the best performing models of slot machines of Apex Pro Gaming, which have been ranked at the top among the most advanced and preferred gaming solutions in Europe. The installed Apex Pinnacle Slant top machines equipped with Clover Link Elements platform run at impressive, portrait J-curved displays are distinguished by outstanding design and ergonomics, dynamic and thrilling gameplay and a wide variety of games providing immersive features and high-adrenaline progressive jackpot prizes.

The game mix of Clover Link Elements is tailored both to experienced players and to new visitors seeking entertainment and an exciting experience.

The Grand opening of the Casino complex took place on 4 April 2026 in Plovdiv, Bulgaria and gathered thousands of guests for the weekend, who enjoyed the opulent atmosphere and the bespoken hospitality of two of the masters of entertainment in the region.

Sonya Nikolova, Global Sales Manager at APEX, said: “We’re grateful to both Pasha Hotel & Casino Group and Platinum Casino for the trust they have placed in APEX products, and we’re confident in the quality, competitiveness, and creativity behind the Clover Link Elements platform as it continues to evolve.”

Built on a flexible architecture and a distinctive design concept, Clover Link Elements further strengthens APEX’s position as a preferred partner for premium casino operators. APEX is already preparing the newest edition of Clover Link Elements—set to introduce additional titles and unique new features—and looks forward to bringing this next chapter to premium operators across the region.

The post Pasha Hotel & Casino Group and Platinum Casino Launch Pasha Platinum Casino at Grand Hotel Plovdiv in Bulgaria appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Amazons’ Wonders

SYNOT Games Enters into Partnership with Bulgarian Operator BETVAM

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SYNOT Games has entered into a partnership with Bulgarian operator BETVAM, expanding its presence in the regulated market as it continues to broaden its footprint across the Balkan region.

SYNOT Games and BETVAM are joining forces in a collaboration shaped by shared principles rather than big declarations. The partnership opens the door for BETVAM’s players to access a curated selection of SYNOT Games’ certified titles, including hits such as Zeus Wild Thunder, Amazons’ Wonders and Legend of Medusa, which will now appear in the operator’s expanding library.

Unlike many industry tie‑ups, this one focuses more on alignment. Both companies place high value on operating transparently and within strictly regulated environments – a standard that has defined SYNOT Games’ approach to market expansion for years.

Martina Krajčí, CCO at SYNOT Games, said the collaboration is a natural step: “What matters to us is working with partners who share our belief in clarity, responsibility, and regulated growth. BETVAM fits that mindset well, and we’re pleased to see our titles become part of their offering.”

Georgi Ganchev, CEO of BETVAM, said: “Our goal has always been to bring players reliable entertainment from providers who operate with integrity. SYNOT Games is a strong match for that philosophy, and adding their content helps us continue building a platform players can trust.”

The collaboration strengthens SYNOT Games’ presence in Bulgaria while reinforcing its commitment to safe, compliant entertainment. With BETVAM adding more regulated content to its platform, players can expect an expanded selection delivered under transparent and responsibly managed conditions.

Both companies see this partnership as a practical, value-driven step – one that supports sustainable growth without resorting to bold promises or corporate fanfare.

The post SYNOT Games Enters into Partnership with Bulgarian Operator BETVAM appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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