Central Europe
The Mill Adventure Extends its Partnership with Paysafe
Leading payments platform Paysafe and German-licensed iGaming platform The Mill Adventure announced an extended payments partnership which will see The Mill Adventure’s partner casinos and their players in Germany have access to a greater choice of alternative payments options. Following the successful integration of Paysafe’s digital wallets in 2020 as an alternative payment method on its platform, The Mill Adventure has now added Paysafe’s eCash solution to its choice of payments, appealing to the many players who prefer to budget and pay for their gaming experience in cash.
paysafecard, which is available in 50 countries through a distribution network of 700,000 retail stores, enables players to use cash to pay for their online gaming purchases. Players need to set up a myPaysafe account and upload funds into it using paysafecard vouchers bought with cash to securely complete their payment transactions. Bank account or credit card details are not required.
According to Paysafe’s recent Lost in Transaction research among over 14,000 consumers, demand for digital cash, or eCash, has been steadily rising for years and is now more popular than ever. More than one-third (31%) of consumers who used eCash within the last 12 months said they were paying with it more often now than they were a year ago – compared to just 13% saying so in 2022. Thirty percent of those who’d used eCash in the previous 12 months said it was their preferred way to pay online. Furthermore, 68% of respondents who place online bets would prefer not to reveal any financial details when making online payments, 50% think eCash is the safest way to pay for online gambling and 52% think it’s the most convenient payment method.
Zak Cutler, President of Global Gaming at Paysafe, said: “A smooth payments process is an important player acquisition and retention tool for operators, and its key to ensure that different consumer preferences are catered for, especially when it comes to payment security and trust. We’re delighted to build on our existing relationship with The Mill Adventure to offer convenient ways for their players to pay.”
Bianca Costa, Head of Risk, Fraud & Payments at The Mill Adventure, said: “We are committed to providing an exceptional iGaming experience for players, and the payment process is a key part of that. By including more options and offering cash-based transactions such as myPaysafe, we are able to support our partners in providing secure and convenient alternative payment method for their players, giving them increased choice, peace of mind, and the opportunity to manage their gaming budget more easily.”
CT Interactive has further strengthened its presence in the regulated Slovak iGaming market with the successful certification of 10 additional games. This achievement brings the total number of certified titles in Slovakia to 30, underscoring the company’s commitment to delivering high-quality, engaging gaming content tailored to local market needs.
Among the newly certified titles, five are part of the popular Buy Bonus product line, specifically designed to enhance player engagement and elevate the overall gaming experience. Notable additions include 20 Mega Star, which extends the thrill, and the classic 50 Treasures, a game that consistently ranks among CT Interactive’s top 10 most popular titles globally.
“Certification in Slovakia is a key part of our European expansion strategy,” said Martin Ivanov, COO of CT Interactive. “With these 10 new games, our portfolio in the country now totals 30 titles, strengthening our market presence and offering diverse, premium content to the regulated Slovak market.”
As part of CT Interactive’s broader growth strategy, the company remains focused on adapting its portfolio to meet the specific requirements and preferences of each market. It continuously explores the latest technologies and game mechanics that resonate with a wide range of players, all while ensuring full compliance with local regulatory standards.
The post CT Interactive grows its certified game portfolio in the Slovak market appeared first on European Gaming Industry News.
CT Interactive has announced a strategic partnership with Ecasino, a leading online casino platform provider in the Czech Republic. This exciting collaboration means that CT Interactive’s top-performing games are now available on the eCasino platform, further strengthening the company’s foothold in the regulated Czech iGaming market.
This integration delivers added value to eCasino’s diverse player base by bringing CT Interactive’s certified and player-favorite content to the platform. Ecasino is now well-positioned to enhance its portfolio with a wider range of high-quality and engaging games that meet the evolving demands of the local market. Among the best-performing titles now available on eCasino are Lucky Clover, Hot 7s x2, 40 Treasures, Pick the Pig and Big Joker.
“Partnering with eCasino is a crucial part of our European expansion strategy. The Czech Republic is one of our key markets in Europe, and Ecasino’s strong local presence makes them an ideal partner. This collaboration enables us to deliver our certified, high-quality content to a broader audience and further solidify our position in the region’s regulated iGaming sector,” said Martin Ivanov, COO of CT Interactive.
The post CT Interactive Announces Strategic Partnership with Ecasino appeared first on European Gaming Industry News.
Central Europe
Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract
Brightstar Lottery PLC announced that it will deploy its comprehensive retail central system technology, Aurora, along with advanced cloud-based software for Sächsische Lotto-GmbH (Lotto Saxony) in the State of Saxony, Germany via a seven-year contract. The contract was awarded to Brightstar following a competitive public procurement.
“The quality and reliability of Brightstar’s world-class lottery technology and operational support, along with its team’s knowledge of Lotto Saxony’s business needs are some of the reasons why we have partnered with the Company for 30 years. We look forward to upgrading our central system to Brightstar’s sophisticated platform and the many benefits its components will produce,” said Herr Frank Schwarz, Lotto Saxony Chief Executive Officer.
“This new seven-year contract marks an exciting chapter for Brightstar and Lotto Saxony as we work together to modernize lottery solutions throughout the state. Brightstar’s high-performing central system and peripherals will enable Lotto Saxony to manage its business more efficiently with the confidence in knowing the technology is secure, dependable, and responsible,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.
An integral part of OMNIA, Brightstar’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities to handle Lotto Saxony’s transaction processing, game management and back-office operations. Lotto Saxony will receive key cloud-based Aurora products including, Anywhere, to securely connect external applications to the retail system, and Performance Wizard, to deliver targeted insights and analytics.
The post Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract appeared first on European Gaming Industry News.
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