Latest News
NSoft: Top 3 virtual draw-based betting games
The virtual draw-based betting games have been steadily thriving for years, and recently there has been a significant resurgence of bingo in online markets.
The exciting bingo-style games with colorful, eye-catching graphics also feature a host of bonuses and extra chances to win, thus the player’s favorite.
NSoft has its share of enchanting the players worldwide with our virtual draw-based betting games. With simple yet immersive gameplay challenges, our top 3 virtual draw-based betting games include Lucky Six, Roulette, and Spin and Win.
Bingo Type Games offer a Powerful Revenue-Generating Model
Fast-paced entertainment in virtual form brings bingo and lottery games to players every few minutes. The ability to enjoy the draws more than 280 times each day, combined with an excellent user interface, has proved to be a massive success with players and a revenue-generating model for our customers.
NSoft brings an omnichannel experience as our products are available on various channels, devices, and operating systems. Customers choose the delivery channel depending on their needs – land-based or online.
The action of virtual number games is based on the results produced by a random number generator (RNG). Approved testing laboratory for online gaming systems, iTech has confirmed that our games are statistically random and unpredictable. Thus the results cannot be influenced or adjusted.
Lucky Six – millions of tickets daily across 40+ countries
Our draw-based, bingo-style game Lucky Six recently celebrated its 12th birthday. It was our firstborn game and a solid foundation for soon becoming a successful business in the gaming industry on a global level. Everybody loves Lucky Six – millions of tickets are played daily across 42+ countries with our clients.
Since the V1, the game was simple, neat, running on any device, with good (configurable) RTP. The RNG-driven entertainment soon became a must-have for any betting shop. And yes, it was first made for bet shops.
Through NSoft’s years of experience in the iGaming market, with our partners, and 150 betting and gaming operators from 42 countries, we have gathered invaluable information from the players. Lucky Six’s secret – the players, helped us polish it!
Now we know what it takes to boost player engagement and retention levels. The game was renewed with visual enhancement, better performances, new bonus games, simpler UX, richer statistics, sound effects, etc.
How to play Lucky Six?
A total of 48 numbers are divided into eight groups. Every group has its color so that the player will find red, green, blue, purple, brown, yellow, orange, and black colored balls with numbers. In the hope of choosing the Lucky Six winning numbers, the player chooses six to ten numbers, and 35 out of 48 numbers will be drawn from the drum. To win the draw, the player has to guess six numbers correctly.
The global success of Lucky Six
Globally, the game is offered across 9,000+ bet shops and 4,800 terminals (28% increase YoY). The number of punters playing Lucky Six online reached impressive figures and held to it during 2020 and 2021.
As a result, the reporting period recorded 14% more tickets and almost 20% turnover (total turnover 2021 vs. 2020 in %).
To boost the game for the online channel, the NSoft team has created a Lightning Lucky Six – an even faster version of the original game. Another novelty in our growing Casino portfolio is a spin version of Lucky Six. The game is called Slingshot 6 and proudly represents the latest upgrade of our classic.
Slingshot 6 is a casino game for the online channel. It is a spin game based on bingo which brings diversity into inevitable video slots category and ultra-popular crash categories.
Roulette – the simplicity of this game attracts millions of players
The game of Roulette is one of those games that has barely changed over the centuries. It is often mentioned in mainstream media and movies, with references connecting it to luxurious casino resorts and lavish parties.
James Bond, 007, was a big roulette player in Ian Fleming’s original books, and his favourite number was 17.
If you visit any brick-and-mortar casino, you can see the crowd of people around the roulette table cheering every spin of the wheel. The game provides a unique excitement that is hard to surpass in other fast games.
Online Roulette has quickly gained popularity and is preferred over slots, blackjack, poker, and other casino games. Online casinos don’t have the same overhead expenditure as land-based casinos so they can offer better and higher payouts to players. Also, online casinos offer a variety of attractive bonuses and incentives to attract new players and increase overall retention.
Roulette is a fast-paced game of chance; players don’t need skills or experience to win this game.
European Roulette features a black and red colored wheel with numbers ranging from 0-36. It has one zero-number pocket, its most distinctive feature.
There are differences between European and American Roulette; thus, they differ in one way. It has an extra slot: Double Zero. Instead of 37, it has 38 slots — numbers 1 to 36, 0, and 00. The presence of an additional slot means American roulette has a higher house edge than European roulette.
Generally, we recommend our clients to use American Roulette in their retail business. Web and terminal businesses can opt for the one that suits their company or players more. Having both versions is also an option.
What are the advantages of NSoft Roulette?
NSoft’s Roulette is a fast-paced modular and engaging game that brings an entirely new experience to players. It is an appealing product, available and running smoothly on all channels. The game features a smooth and intuitive UX/UIX, easy to use for operators in bet shops and players on all channels.
It is a must-have product for our clients with the biggest RTP that simultaneously covers both virtual games and casino categories.
The game is round-based, meaning that all players play together in a single round, and features colourful visuals and eye-catching graphics. A customizable appearance enables a better product experience and generates revenue.
We are constantly working on improving Roulette on all channels by keeping in mind the feedback of our players and clients. Therefore our in-house Casino team once more showed enviable creativity by developing the Lightning Roulette game, as the name suggests, as fast as lightning and round-based.
Spin and Win – a high-speed and highly customizable modern take on Roulette
Anybody who has played our Roulette will enjoy it, even more, the gameplay and bonus options that NSoft’s Spin and Win offers.
Spin and Win was made exclusively for land-based betting businesses, and indeed, it is one of the best spin games in retail. The use of the newest technologies has enabled our Casino team with vast possibilities for development on various devices, even those with lower performance levels. The game is enriched with colorful visuals and eye-catching graphics. A completely customizable appearance according to market specifics and clients’ wishes enables a better product experience and creates revenue increases.
The visualization shows the paytable, the wheel, and the statistic in the stunning color palette. Visual presentation of the game plays a significant role when we talk about engagement. The wheel is always centered and visible whether the round has begun and marked with numbers ranging from 0 to 36. If the countdown for the next round is in progress, available markets on the pay table are highlighted from top to bottom, one by one, approximately every 3 seconds.
The game offers four markets: Straight up, Dozens (1, 2, 3), Odd/Even, and Red/Black.
The statistic displays the most and least drawn five numbers together with the ten latest results.
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Brazil
Brazil advances integrity agenda amid strong market growth
Brazil’s regulated betting market continues to gain structure and momentum, as the country balances regulatory consolidation, integrity safeguards, and commercial growth.
Over the past week, key developments, from federal policy implementation to strategic partnerships and product innovation, highlight how the ecosystem is maturing ahead of major global sporting events.
Government launches national policy to combat match-fixing
A major regulatory milestone was reached with the creation of the National Policy for the Prevention and Combating of Sports Manipulation (PNPEMR). Established through a joint ordinance by the Ministries of Sports, Finance, and Justice, the policy introduces a comprehensive national framework designed to address integrity risks in sports.
The initiative is structured around four central pillars: regulation, prevention, monitoring and enforcement, aiming to protect the credibility and unpredictability of sporting competitions in Brazil.
The policy emphasizes interinstitutional cooperation, bringing together public authorities, sports organizations, betting operators and international bodies.
Among its key measures are:
- Standardization of reporting flows for suspicious betting activity
- Continuous education programs for athletes, referees and sports officials
- Protection mechanisms for whistleblowers
- Strengthening of criminal investigations targeting organized match-fixing networks
Under the framework, the Ministry of Sports will coordinate implementation, while the Ministry of Finance will oversee betting regulation and operator compliance. The Ministry of Justice and Public Security, alongside the Federal Police, will lead intelligence-sharing and enforcement efforts, particularly in cases with interstate or international scope. See DOU
A multi-stakeholder governance committee will be responsible for monitoring progress and proposing adjustments, ensuring that the policy evolves alongside the market.
This move reinforces Brazil’s intention to align regulatory oversight with global integrity standards, particularly relevant as the country prepares for high-volume betting scenarios during major international competitions.

Sportradar expands iGaming strategy with Playradar launch
On the corporate front, Sportradar announced the launch of Playradar, a new brand dedicated to its iGaming vertical, signaling a strategic shift toward more integrated and immersive betting experiences.
The new offering is built around hybrid gaming concepts, combining real-time and historical sports data with live streaming and casino content.
Among the key features is a 24/7 live experience hub, where users can engage simultaneously with sports events and interactive gaming formats.
The initiative will be led by Edo Haitin, a seasoned executive with over two decades of experience in live gaming and product development.
The company plans to roll out Playradar starting in 2026, initially targeting regulated markets in the UK, North America and Latin America.
According to CEO Carsten Koerl, the move represents a natural evolution of the company’s capabilities, leveraging its existing infrastructure in data, streaming and user behavior analytics to enhance engagement and monetization across the player lifecycle.
Haitin also emphasized the strategic vision behind the launch, highlighting the ability to combine technology and content in line with evolving market demands, particularly as operators look for differentiated and immersive user experiences.
Importantly, Playradar will operate exclusively in regulated environments, maintaining a strong focus on responsible gaming and integrity, aligning with broader industry and regulatory trends.
Playson strengthens Brazilian footprint through Betnacional partnership
Further reinforcing Brazil’s position as a high-growth market, Playson expanded its regional presence through a new partnership with Betnacional, a leading local operator owned by Flutter Entertainment.
The agreement will see a portfolio of Playson’s top-performing titles integrated into Betnacional’s platform, including 4 Pots Riches, Diamonds Power, and Sugar Teddy x1000, all recognized for their strong performance in regulated markets and engaging gameplay mechanics such as Hold and Win.
The partnership reflects a broader industry trend toward localization and mobile-first strategies, as operators seek to better align content with regional player preferences.
Cristhian Zito, Head of LatAm at Playson, highlighted the strategic importance of the deal:
“Partnering with Betnacional is an important milestone for us in Brazil. It is a highly respected local brand with a deep understanding of its audience, and we are confident our content will resonate strongly with its players.
This launch further strengthens our position in the market and reflects our commitment to delivering engaging, high-performing games to operators across Latin America.”
From the operator’s perspective, Frederico Cunha, Head of Commercial at Betnacional, also emphasized the value of the collaboration:
“We are delighted to welcome Playson’s portfolio to Betnacional. Their games are recognised for their quality, strong mechanics, and consistent performance, making them a valuable addition to our offering.
We look forward to working closely together and bringing an enhanced entertainment experience to our players.”
A market balancing integrity and growth
Taken together, this week’s developments illustrate a clear dual trajectory in Brazil’s betting sector: strengthening institutional and integrity frameworks while simultaneously attracting investment, innovation and international partnerships.
As regulatory structures become more sophisticated and collaboration between stakeholders deepens, Brazil is positioning itself not only as a compliant and secure market, but also as a central hub for growth in Latin America’s gaming industry.
SportyBet appoints DJ Khaled as global ambassador to expand connection between sports, culture and entertainment
SportyBet has announced DJ Khaled as its new global ambassador, strengthening its positioning at the intersection of sports, music, and contemporary culture.
He joins a global roster that includes José Mourinho and Éder Militão, reinforcing the company’s strategy of connecting with audiences through entertainment. The partnership will roll out across key markets such as Brazil, the United States, Mexico, and parts of Africa, supporting SportyBet’s expansion as an experience-driven platform.

According to Elias Gallego, Vice President of Sporty Group, the collaboration reflects the company’s focus on partnering with culturally relevant figures to engage diverse audiences, particularly in markets like Brazil where sports and lifestyle are closely linked.
Deeper push into music and entertainment
The move also signals a broader effort by Sporty Group to integrate music into its entertainment ecosystem. Earlier this year, the company partnered with Burna Boy on the “For Everybody” project, blending music, football, and global culture.
In this context, DJ Khaled’s appointment further strengthens a strategy centered on storytelling and fan engagement, especially in regions where sports and music are deeply connected.
Global mindset and brand evolution
DJ Khaled highlighted the shared vision behind the partnership, emphasizing mindset, authenticity, and global connection with fans.
The agreement reinforces SportyBet’s evolution beyond sports betting, positioning the brand within a broader entertainment ecosystem. In Brazil, it aligns with the company’s ongoing growth and its focus on delivering integrated experiences that combine content, culture, and user engagement.
The post Brazil advances integrity agenda amid strong market growth appeared first on Americas iGaming & Sports Betting News.
affiliate automation
ReferOn Shortlisted for “Best Affiliate Software 2026” at SiGMA Awards South America
ReferOn, the next-generation affiliate management platform, has been shortlisted for the “Best Affiliate Software 2026” category at the upcoming SiGMA Awards South America.
The nomination recognises ReferOn’s continued growth and the platform’s ability to support operators with scalable, transparent, and efficient affiliate management solutions in increasingly complex markets.
ReferOn has become a trusted foundation for businesses worldwide looking to scale their operations. With rapid adoption across the globe, the platform is now the go-to choice for companies that need to scale quickly and reliably. Because the platform handles large volumes of data with ease, it is a vital tool for teams that need speed and precision. In such a competitive market, we provide the accuracy and simplicity required to stay ahead, allowing our users to focus on their goals without the technical stress.
A New Chapter: The Era of “Refie”
This nomination arrives at a defining moment for the company, after the 2025 launch of Refie, the latest evolution of ReferOn. We have humanized B2B software with Refie, an integrated assistant that acts as a helpful navigation layer for our users. This milestone completely removed the struggle of getting started on the platform by visually guiding people through complex steps, making sure everyone can find their way without any stress or confusion.
Refie transforms repetitive daily tasks into an engaging experience that actively minimizes human error. It was specifically designed to eliminate the manual bottlenecks affiliate managers have traditionally faced, making their daily operations much faster and more efficient.
Alex Bukin, General Manager at ReferOn, commented: “Being shortlisted for the SiGMA Awards South America is a strong recognition of the progress our team has made. We are focused on building technology that simplifies affiliate management and gives operators clearer, faster access to the data they need to grow. With Refie and our upcoming developments, we’re continuing to move in that direction”.
Ambitious Plans for 2026
In 2026, ReferOn will upgrade Refie with sophisticated gamification to boost user engagement and streamline daily tasks for affiliate managers. These updates will introduce personalized, smart features, establishing a new industry benchmark for affiliate technology.
Cast Your Vote
We invite all industry peers and partners to support the work we’re doing. If you are a registered delegate attending SiGMA South America 2026, your voice matters.
- Award Category: Best Affiliate Software 2026
- How to Vote: Voting is open exclusively to delegates who hold valid event tickets. Please visit the official SiGMA Awards portal to cast your vote for ReferOn.
The post ReferOn Shortlisted for “Best Affiliate Software 2026” at SiGMA Awards South America appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
ELA Games Contributes to Discussions on Scalable iGaming Ecosystems and Studio Innovation at HIPTHER Prague Summit
ELA Games recently took the stage at the HIPTHER Prague Summit, joining top industry leaders to discuss the rapidly evolving landscape of the iGaming sector. Represented by Yaroslav Soloshenko, Head of Business Development, the studio participated in a forward-looking panel focused on building a more scalable iGaming ecosystem and advancing game innovation for 2026 and beyond.
Rather than just looking at incremental changes, the panel challenged speakers to envision an ideal, universal platform of the future before tackling everyday industry challenges. From there, the conversation shifted to real-world strategies, exploring how enhanced operator-supplier collaboration, gamification, and advanced platform architecture will shape the next generation of iGaming.
One focus of the session was the ongoing evolution of game development and distribution. The group highlighted the necessity of building bespoke, trust-based relationships with operators to secure the best visibility in increasingly crowded game libraries. Tied to this was the critical importance of early operator feedback and MVP (Minimum Viable Product) testing, with panelists noting that smaller studios often have a distinct advantage in implementing operator-driven changes faster than larger competitors.
The topic of artificial intelligence was also raised, with the point made that some studios already have proof-of-concept for fully AI-generated slots. This led the panelists to tackle the relationship between AI and traditional game design, weighing the balance between mass-produced, AI-generated content and the slower, human-led craftsmanship required to build higher-value games.
Addressing the realities of market distribution, the panel discussed how operators are becoming much stricter about the number of games they release to prevent market oversaturation. They also examined how rigorous testing rules in regulated regions can significantly delay product launches. Weighing in on these challenges, Soloshenko brought ELA Games’ forward-thinking perspective to the table, advocating for the ideal of a single global license to reduce regulatory barriers and accelerate market entry.
During the session, Soloshenko emphasized the necessity of uniting departments to achieve complete, A-to-B game design. He stressed the fundamental alignment required between product and business teams, noting that because the business division operates on the frontline of the market—tracking industry changes and operator demands—they must actively help guide the product’s direction. To achieve this, he advocated for transitioning away from a factory-line style of production in favor of a “boutique” approach, where all teams collaborate intimately from the initial project kick-off all the way to release day.
“Participating in the HIPTHER Prague Summit gave us a great opportunity to explore how development strategies must adapt to current industry realities,” said Yaroslav Soloshenko, Head of Business Development at ELA Games. “The foundation of our approach is continuous collaboration, both internally and externally. By working as closely as possible with operators to share early MVPs, we gather invaluable feedback. When those insights are handed directly to a unified development team, it allows us to consistently develop titles crafted exactly for what the market needs at any given time.”
Being a part of these high-level industry talks is part of ELA Games’ strategy to remain closely aligned with operator needs and player expectations as the market evolves.
Play the demo and other games here: www.elagames.com/our-games
The post ELA Games Contributes to Discussions on Scalable iGaming Ecosystems and Studio Innovation at HIPTHER Prague Summit appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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