bet365
PGA TOUR Announces bet365 as Official Betting Partner
The PGA TOUR and bet365 announced a three-year content and marketing agreement through 2024 naming bet365 as an Official Betting Operator of the PGA TOUR.
bet365 becomes the TOUR’s first OBO outside of North America with territories including the UK, Ireland and Australia in addition to Canada. In the UK, Ireland and Australia, bet365 will serve as the exclusive source for odds on the leaderboard and player pages on PGATOUR.COM and on TOURCast, the TOUR’s award-winning platform that allows fans to follow every shot from each group with a 3D rendering of the golf course. bet365 will further activate the relationship by having a brand presence across PGA TOUR media properties including on international market inventory on PGA TOUR.com, managed by Warner Bros. Discovery (WBD) under their strategic partnership with the TOUR, as well as on WBD platforms such as Golfdigest.com in the UK, Ireland, Australia and Canada.
“We are excited to work with bet365 to expand the TOUR’s sports betting initiatives outside of North America. bet365 was the first operator to integrate the TOUR’s official in-play betting product and they are poised for tremendous growth being on the forefront of in-play sports betting in golf. The TOUR continues to look for opportunities to innovate in new areas with a goal of engaging with fans,” Scott Warfield, Vice President of Gaming at the PGA TOUR, said.
As part of the TOUR’s Official Betting Operator program, bet365 will have rights in the UK, Ireland, Australia and Canada to use PGA TOUR marks, rights to advertise within TOUR media and TOUR partner platforms.
A spokesperson for bet365 said: “The bet365 group are delighted to be working with one of the most iconic brands in global sport. Throughout this partnership with PGA TOUR, bet365 will strive to continue delivering a market leading in-play experience to our golf customers, both across our global sites and the PGA TOUR platforms.”
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Amusnet
Amusnet Expands Latin American Presence Through Strategic Partnership with bet365 in Peru
Amusnet proudly announces its partnership with bet365 in Peru. This collaboration supports the provider’s broader expansion strategy, reinforcing its commitment to growth within key emerging markets. Both companies are set to capitalize on the increasing demand for high-quality, engaging gaming content across Latin America.
“Partnering with bet365 in Peru represents a significant step in our journey to expand across emerging regions in Latin America. By aligning our strengths with such a respected operator in the industry, we are positioned to solidify our commitment to offering dynamic and engaging solutions that cater to the region’s demands,” said Nikola Georgiev, Senior Sales Manager at Amusnet.
A bet365 spokesperson said: “We are proud to extend our partnership with Amusnet into the Peruvian market. Their combination of slots, perfectly fit bet365’s Games product and they will be a welcome addition for our Peruvian customers.”
bet365
Inspired Entertainment Goes Live with bet365 in Mexico with Exclusive Game Launch
Inspired Entertainment, Inc., a leading provider of B2B gaming content, systems, and solutions, is excited to announce its supply arrangements with its long-time partner, the leading online gambling operator bet365 are expanding into Mexico. This collaboration will allow bet365’s Mexican customers to enjoy the worldwide exclusive debut of the slot game Sticky Stacked Fire 7s.
The Sticky Stacked Fire 7s game will serve as a hallmark of bet365’s operations in Mexico, always striving to offer customers the best range of content possible. In addition to this marquee title, Inspired is set to go live with a portfolio of 50 games upon launch, reinforcing its commitment to delivering innovative and engaging gaming experiences.
With this expansion into Mexico, Inspired continues to solidify its presence in partnership with bet365, where it is already live in eleven bet365 markets.
“Today marks a significant milestone for Inspired as we deepen our partnership with bet365. We are thrilled to bring the Sticky Stacked Fire 7s game to players in Mexico, along with an impressive lineup of 50 games at launch,” said Brooks Pierce, President and CEO of Inspired. “We remain committed to providing exceptional gaming experiences, and we believe this expansion will resonate well with players in the region.”
“We are thrilled to extend our partnership with Inspired into Mexico,” said the spokesperson at bet365. “The exclusive launch of the Sticky Staked Fire 7s game underscores our commitment to delivering unique and thrilling gaming experiences for our players. We are confident that Inspired’s games will resonate with our Mexican audience just as they have in other markets.”
As the gaming landscape continues to evolve, Inspired and bet365 are poised to deliver cutting-edge gaming solutions that cater to the growing demand for online entertainment in Mexico.
bet365
Playtech and bet365 Expand Partnership to Pennsylvania
Playtech announced the expansion of its longstanding partnership with bet365 into Pennsylvania. This marks the second US market where Playtech and bet365 will collaborate, following the success in New Jersey.
bet365, a valued partner of Playtech, has worked with Playtech to create innovative solutions, dedicated environments, and bespoke games across various markets and as part of this expansion, bet365 will be taking Playtech’s extensive content offering in Pennsylvania, providing players with an unparalleled gaming experience. This launch follows the recent delivery of a bespoke game in Spain, Super Spin Roulette, showcasing both Playtech and bet365’s commitment to delivering unique and interesting content.
A bet365 spokesperson said: “We are thrilled to expand our partnership with Playtech into Pennsylvania. Our collaboration has consistently delivered innovative and exciting gaming experiences for our players. We look forward to developing upon our already solid partnership as we continue to grow our offering and achieve new milestones together in the US market.”
Kevin Kilminster, Chief Product Innovation Officer at Playtech Live, said: “We are excited to extend this partnership into another US state, continuing to support bet365 with solutions to support their strategic objective by creating new and engaging content for their customers. Together, we have developed many innovative solutions, dedicated environments and bespoke games across many markets, and we look forward to further strengthening our successful partnership with this world-class operator.”
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