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Synalogik raises £3m in Series A Funding round led by former Tesco CEO Sir Terry Leahy and Bill Currie
Investment will enable the company to further enhance its Scout® aggregation and reporting platform that allows operators to streamline AML and affordability checks
Synalogik, the company whose Scout® data aggregation and reporting platform allows online gambling operators to streamline customer profiling checks for AML and affordability for improved compliance, has raised more than £3m in a Series A funding round.
The funding round was led by high-profile investors Bill Currie, founder of retail, e-commerce, and tech investment fund, the William Currie Group, and Sir Terry Leahy, former CEO of Tesco. Gambling Industry heavyweight Mark Blandford also increased his existing stake in the company.
Synalogik will use the capital raised to scale its Scout® solution across different markets and territories and to expedite the launch of additional solutions that have been in development over the past 18 months. These solutions will widen the application of its data aggregation, risk identification, and decision intelligence capabilities.
The company, which provides its Scout® solution to tier one operators including Entain and Betway, will also invest in its people, research and development with plans to double the size of its engineering team and enhance its dedicated customer support department over the coming months.
Synalogik was founded by a group of former police officers, barristers, and members of the intelligence community who were frustrated by the inefficiency of manually aggregating data from disparate sources.
Synalogik’s solution, Scout®, is a unique platform that enables organizations to automate data aggregation from multiple disparate sources, identify risk, and report findings in seconds. Scout® supports users with regulatory compliance, affordability, anti-money laundering, and fraud investigation.
The solution quickly became the most efficient way for compliance teams within the gambling sector to carry out player profile checks for AML and affordability as part of wider compliance processes, saving up to 85% of their time.
Gareth Mussell, CEO at Synalogik, said: “The data landscape is exploding, organizations have unprecedented opportunities to make intelligent decisions based upon the data within their eco-system or immediately available to them. Organizations are struggling to harness these opportunities and often rely on manual processes to aggregate data – this is simply not scalable.”
“In 2021, a total of £32.1million was paid by 15 gambling businesses as a result of fines or regulatory settlements – more than any previous year – and with regulations becoming increasingly stringent, the burden and cost of compliance will only continue to increase for gambling operators using manual processes.”
“Scout® has been developed to overcome these challenges and it’s great to see that the potential for the business and our growing suite of solutions has been recognized by high profile investors such as Sir Terry Leahy, Bill Currie, and Mark Blandford.
“Closing this Series A funding round allows us to rapidly scale up our capabilities, increase our headcount and bring new and exciting products to market that will allow us to better serve existing and new clients.”
Bill Currie said “Synalogik displayed real vision in their plans for utilizing data aggregation and enabling businesses to get access and assess data more cost-effectively, we believe we are investing in a really exciting company”
Mark Blandford, investor in Synalogik, added: “Compliance is now the number one priority for operators in regulated markets such as the UK and in Synalogik and Scout® they have the best team and solution to streamline Know Your Customer (KYC), Enhanced Due Diligence (EDD) and affordability checks.”
“Not only that, but Scout® allows them to maximize efficiency, make decisions faster, increase retention and improve analyst decisions.”
Sir Terry Leahy, added: “The threat from money laundering and fraud to public and private organizations is very significant and growing. Businesses are struggling to meet compliance standards and need better solutions like the Scout product from Synalogik which transforms the speed of data aggregation and analysis of risk.”
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The new football-themed title keeps CreedRoomz’ existing mechanics and adds a Maradona-branded visual overhaul and 10,000x max payout claim.
CreedRoomz has launched a new live game show, “Maradona Run,” which the supplier says is backed by official rights and is now available to partner operators on the CreedRoomz Live Casino platform.
The company positions the release around the upcoming World Cup games, with a football-themed reskin of its existing interactive game show concept. CreedRoomz said the game’s “logic and core mechanics remain exactly the same,” while the visual identity has been rebuilt around a 3D animated caricature of Diego Maradona in a number 10 jersey.
Maradona Run combines a lottery-style ball draw, where players can manage up to eight interactive cards, with an “endless runner” bonus round. In the bonus sequence, the Maradona character runs through an obstacle course collecting glowing soccer balls that the supplier says translate into gameplay advantages including multipliers, speed boosts and prize doublers. CreedRoomz stated the game has a maximum payout potential of up to 10,000x the bet.
“Securing the official rights for Maradona Run allows us to hand our partners a massive competitive advantage just in time for the World Cup games,” said Armen Mnatsakanyan, Head of Sales Department at CreedRoomz. “By merging the legendary global appeal of Maradona with our high-retention endless-runner mechanic, we have created a premium crossover product that effortlessly converts football fans into loyal live casino players. The proven logic and math models are exactly what operators trust, but the brand power and vibrant new look make this a must-have commercial powerhouse.”
The title features a live presenter alongside the animated character and includes three bonus ticket tiers—Sprint, Trailblaze, and Marathon—intended to provide multiple bonus-entry paths per round, according to the supplier.
The post CreedRoomz launches Maradona Run live game show with licensed rights appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Armen Mnatsakanyan Head of Sales Department at CreedRoomz
“Maradona Run” Launched by CreedRoomz as New Live Game Show with Official Rights
Leading live casino provider CreedRoomz has officially announced the launch of its highly anticipated new live game show, “Maradona Run,” backed by official rights.
Built to capture the celebratory spirit of the upcoming World Cup games, this groundbreaking release introduces an authorized, football-themed transformation of the company’s signature interactive game show concept. By securing the official rights to feature one of the greatest legends in football history, CreedRoomz is inviting global operators and players to engage with an entirely premium, legally authorized gaming experience.
While the game’s flawless logic and core mechanics remain exactly the same, the visual identity has been completely overhauled to welcome the World Cup games. The character has been transformed into a vibrant, 3D animated caricature of the legendary Maradona, proudly wearing his iconic number 10 jersey.
Maradona Run seamlessly bridges a fast-paced lottery ball draw with a cinematic, arcade-style endless runner bonus round. During the main game, players manage up to eight interactive cards as football-styled lottery numbers bounce in a high-tech studio chamber. When the bonus round triggers, players leave the studio behind and hit a digital, festive boulevard alongside Maradona himself.
Instead of traditional coins, the animated legend sprints down the obstacle-filled street course collecting glowing soccer balls. These collectibles correspond to crucial gameplay advantages, including total payout multipliers, energy speed-boosts, and prize doublers, culminating in a massive maximum payout potential of up to 10,000x the bet.
“Securing the official rights for Maradona Run allows us to hand our partners a massive competitive advantage just in time for the World Cup games,” said Armen Mnatsakanyan, Head of Sales Department at CreedRoomz. “By merging the legendary global appeal of Maradona with our high-retention endless-runner mechanic, we have created a premium crossover product that effortlessly converts football fans into loyal live casino players. The proven logic and math models are exactly what operators trust, but the brand power and vibrant new look make this a must-have commercial powerhouse.”
The live game show features a highly interactive setup where a live presenter stands side-by-side with the animated Maradona caricature, engaging with players in real-time. With three distinct bonus ticket tiers Sprint, Trailblaze, and Marathon players have multiple pathways to chase massive wins on every single round.
Maradona Run Live is now available to all partner operators integrating the CreedRoomz Live Casino platform.
The post “Maradona Run” Launched by CreedRoomz as New Live Game Show with Official Rights appeared first on Americas iGaming & Sports Betting News.
As football fever takes over the world and fans unite around the beautiful game, Amusnet is bringing the excitement from the stadium straight to the casino floor with the launch of Ca$hybara Football Edition – the latest addition to the beloved Ca$hybara series.
This energetic crash game puts players at the center of the action, where every touch of the ball could lead to bigger rewards. Taking the spotlight once again is the unstoppable Ca$hybara, this time stepping onto the football pitch with confidence, skill and plenty of flair.
In Ca$hybara Football Edition, the charismatic sports star keeps the ball airborne through an impressive display of juggling mastery. With every successful touch, the multiplier climbs higher, creating a thrilling balance between risk and reward. The challenge is simple: decide how long to stay in the game before cashing out. The longer Ca$hybara remains in control, the greater the potential winnings – but one missed touch can change everything.
Designed to keep players engaged from kick-off to the final whistle, the game introduces constant decision-making throughout every round. Players can choose to secure part of their winnings with the 50% Cashout option or continue riding the momentum in pursuit of even bigger multipliers. Timing, confidence and a little courage will determine who comes out on top.
Adding another layer of excitement are the popular Jackpot Cards, Amusnet’s signature jackpot feature, offering players additional chances for rewarding surprises and making every session even more dynamic.
With its football-inspired theme, fast-paced gameplay, and familiar Ca$hybara charm, Ca$hybara Football Edition arrives at the perfect moment, capturing the energy and passion of the season when football dominates conversations across the globe.
Whether players are seasoned crash game enthusiasts or discovering the genre for the first time, Ca$hybara Football Edition delivers an entertaining experience where every second counts and every decision matters.
Gamble
Play the game and multiply the winnings through the Gambling feature.
Multipliers
The game starts with a multiplier set at 1x and rises gradually and can go up to a max coefficient of 1,000,000. Multiplier can potentially crash at 1x, ending the game round.
50% Cash Out
Players can cash out 50% of their bet during the game round and continue playing with the remaining 50%.
Jackpot Cards
The Jackpot Cards bonus game is triggered at random during the gameplay to allow players to win impressive jackpots.
The post Amusnet Celebrates Football Season with the Launch of Ca$hybara Football Edition appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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