Connect with us

Latest News

Omnicom’s Credera Acquires BrightGen to Expand Digital Transformation Capability & Marketing Consulting Depth

Published

on

Reading Time: 2 minutes

 

Credera, a global, boutique consulting firm focused on strategy, transformation, data, and technology, today announced it has acquired BrightGen, a Salesforce Summit Partner, to extend its depth in digital transformation, marketing technology, and customer experience capabilities. Credera is part of Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management specialist practice area within Omnicom Group Inc. (NYSE: OMC).

“We remain committed to prioritizing investment in organizations that create remarkable customer experiences with meaningful outcomes for our diverse client base, and we have tremendous confidence that BrightGen’s depth of expertise will better enable us to do just that,” said Justin Bell, President and CEO of Credera. “We saw in BrightGen a clear strategic fit, as well as a strong cultural alignment with shared values for excellence and integrity.”

BrightGen specializes in the design, delivery, and implementation of solutions for some of the world’s largest companies across the media, financial services, travel and transport, and education industries. The company enables its clients to provide optimal experiences to their customers. BrightGen’s management team will continue to lead the company and carry forward its brand, culture and values.

Kevin McDonald, Partner at Credera and the firm’s strategic channel alliance leader added, “BrightGen will add scale and expanded capabilities to Omnicom’s global Salesforce center of excellence, which will allow us to further enable digital, dynamic customer experiences for the world’s leading brands.”

“BrightGen is ready to take the next step in our growth through a partnership with Credera and Omnicom,” said Rob Stevens and Martin Tyte, Co-CEOs and Co-Founders of BrightGen. “Together, we have the strategic vision and cultural fit that will expand our capabilities and accelerate our growth.”

“We are continuously evolving our approach to serve our clients and enable world-class experiences for their customers,” said Luke Taylor, CEO of OPMG. “BrightGen will advance our ongoing efforts to expand our global Salesforce capabilities and geographic reach. I want to welcome Rob, Martin, and the entire BrightGen team to Omnicom.”

Powered by WPeMatico

Continue Reading
Advertisement

GCGRA

South African expat wins AED 5m in The UAE Lottery’s Wednesday Lucky Day draw

Published

on

south-african-expat-wins-aed-5m-in-the-uae-lottery’s-wednesday-lucky-day-draw

A 39-year-old South African expat, Branden Tekram, has won AED 5 million in The UAE Lottery’s Lucky Day draw, according to the operator. The company said the win marks “the first time the second prize has been won on a Wednesday draw since its recent introduction.”

Tekram said he discovered the result while checking email. “It’s still overwhelming and unbelievable. I don’t know how to explain it. I mean, I’m a millionaire in Dubai,he said. He added that he told his wife at home and they “sat there in disbelief.”

The winner said the family plans to take a staged approach to using the money, including funding a prototype linked to a patent application his wife is working on, and potentially moving into a villa. He also said the win could help them access additional support for their son.

The operator said it has awarded more than AED 300 million in prizes to more than 340,000 winners across its portfolio, including Lucky Day, Scratch Cards, and E-Instants. Lucky Day draws run every Wednesday and Saturday, with prizes including the AED 30 million grand prize and AED 5 million second prize. The company said all games are regulated by the General Commercial Gaming Regulatory Authority (GCGRA).

The post South African expat wins AED 5m in The UAE Lottery’s Wednesday Lucky Day draw appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

game release

Spinomenal adds Desperado Drifter Hold & Hit 3×3 to slot portfolio

Published

on

spinomenal-adds-desperado-drifter-hold-&-hit-3×3-to-slot-portfolio

Spinomenal has released The Desperado Drifter Hold & Hit 3×3, the latest addition to its Hold & Hit portfolio.

The Western-themed slot uses a 3×3 bonus grid and features a Wild symbol (a bag of gems) that substitutes for all symbols except Bonus and Bonus Collect. Bonus coins land on reels one and three, while the Bonus Collect coin lands on reel two.

When Bonus Collect lands alongside one or more Bonus symbols, the game triggers an Instant Win Feature that collects the values and adds them directly to the player’s balance. The same symbol combination also starts the Bonus Game, with triggering symbols locked in place and three spins awarded initially.

During the Bonus Game, only Bonus and Bonus Collect symbols can appear. Spins can apply multipliers of x1, x2, x5, x7, x10 and x15, and the feature includes jackpots set at Mini (x25 total bet), Minor (x50 total bet), Major (x150 total bet) and Grand (x5,000 total bet) for filling all nine positions. The spin counter resets each time a new symbol lands.

Spinomenal CO-CEO, Omer Henya, commented: “The Desperado Drifter Hold & Hit 3×3 gives players the chance to join a high-stakes Wild West adventure. Smart visuals, nail-biting gameplay and a four-tier jackpot peaking at x5,000 make this a title that will keep players coming back for more.”

The post Spinomenal adds Desperado Drifter Hold & Hit 3×3 to slot portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Affiliate Succes

Kwiff appoints RavenTrack as primary affiliate tracking provider

Published

on

kwiff-appoints-raventrack-as-primary-affiliate-tracking-provider

Kwiff has appointed RavenTrack as its primary affiliate tracking provider, as the sports betting operator looks to strengthen oversight and reporting across its affiliate channel.

The companies said the partnership will see Kwiff integrate RavenTrack’s platform-as-a-service tracking technology to support “greater transparency, accuracy, and efficiency” for its affiliate programme.

Kate Scowen, sales and growth manager at RavenTrack, said: “From our very first conversation, it was clear that Kwiff were looking for more than just a tracking platform, they needed a partner who could genuinely match their ambition and long-term strategic vision. We’re truly grateful that Kwiff chose RavenTrack in what was a highly competitive process, and I’m personally proud to have helped bring the partnership together.”

Jack Milner, campaign manager at Kwiff, added: “RavenTrack came highly recommended and with a strong track record within the iGaming sphere. We have enjoyed a fantastic start, working with their brilliant and incredibly helpful team and I look forward to a long and fruitful partnership together.”

Kwiff said the move supports its ongoing expansion across the UK and international markets, and that RavenTrack will provide infrastructure to manage affiliate data and optimise ROI for the channel.

The post Kwiff appoints RavenTrack as primary affiliate tracking provider appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania