Canada
Amazing Trends that are Set to Transform the Gambling and Casino Industry in 2021
The year 2020 has made it to the history books when the COVID-19 pandemic has pushed the entire world into a recession. It hit many industries that even some of the well-established businesses have to shut down. However, it is not the case for the gambling and casino industry.
The gambling and casino industry grows as an increasing number of online casinos, and gambling sites appear on the market. These sites are generating high revenues despite the world’s current situation.
More people turn to their hand-held devices for entertainment, such as gambling and betting. Top it up with huge technological upgrades and user experience. Below are the trends transforming the gambling and casino industry in 2021.
Mobile technology
Gaming on mobile devices has brought casino games and other gambling sites closer to players than ever. In developed countries where virtually everyone owns a mobile device, gambling is at their fingertips. With blazing WiFi speeds of 4G and soon 5G with unlimited data packages, free online casino apps are being downloaded to virtually all smartphones and other devices.
Most players prefer playing on their mobile devices as it allows them to play anytime and anywhere. They don’t have to spend on expensive computers or wait for the boot up before they can start playing. Moreover, they can play quick games with their mobile devices while watching tv, sitting on the bus, or at the park while watching their kids playing around.
More than 50% of all gambling is done on mobile devices, and it wouldn’t be a surprise if mobile gambling becomes more common shortly.
Artificial intelligence
AI or artificial intelligence has been solving many problems and saving humans from tons of working hours in the casino and gambling industry. The AI is being used in:
Chatbots: Customers don’t have to wait in line for customer support to answer their queries. AI chatbots can solve any complicated issues.
Anti-scammers: Sadly, many players are still trying to abuse the online casinos and other players by using different apps or bots to gain unfair advantages. AI can find these individuals and kick them out of the site.
Customer behavior analysis: AI can analyze the players’ preferences to offer them the best solutions and options on a personalized approach. AI can determine the types of promotions it can offer to each player, making their user experience less frustrating and more interesting.
Enhances game processes: AI can detect any problem within the game and inform the developer.
VR and AR changes the user experience
Virtual reality and augmented reality have created a lot of impact on the industry of gaming. Online casinos use technologies to offer their players “complete immersion” within the game, taking their user experience to a higher level.
Through VR and AR, gamers can visit a casino, play games like slot machines, and interact with other players in real-time without going out of their homes.
The blockchain technology
Transactions made using cryptocurrency are currently the fastest and the safest mode of payment. Players don’t have to use their bank, credit/debit card account information if they pay via blockchain.
Moreover, blockchain utilizes non-editable and timestamped record blocks that a group of computers manage, making it impossible to hack. It also provides transaction transparency with high limits and less transaction costs.
Gambling legislation
The past years have seen many changes in gambling legislation. Many countries have become open to gambling operations that offer them a good amount of tax income from their revenues. Moreover, its legalization allows it to become safer and more regulated.
Since the emergence of gambling sites and online casinos, the popularity of the gambling industry keeps on rising every year. Moreover, the pandemic had pushed the technological improvements further and made many changes in the legislation.
While the year 2021 is still struggling for many industries, the gambling and casino industry remains unaffected. Instead, it keeps on prospering despite all the challenges that the world is currently facing.
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Adjusted EBITDA
Bragg Gaming Announces Select Preliminary Unaudited Fourth Quarter and Full Year 2025 Financial Results, and Issues Full Year 2026 Guidance
Bragg Gaming Group has announced that its preliminary unaudited financial results for the year ended December 31, 2025 are expected to come within its previously issued guidance ranges for both revenue and Adjusted EBITDA.
The Company anticipates the fourth quarter and full year 2025 financial results to include the following highlights:
Fourth quarter 2025 revenues to be approximately EUR 27.7 million, an increase of 1.8% from EUR 27.2 million in the fourth quarter of 2024, and Adjusted EBITDA to be approximately EUR 6 million (representing an Adjusted EBITDA Margin2 of approximately 16.6%), compared to EUR 4.7 million (representing an Adjusted EBITDA Margin of approximately 17.2%) in the fourth quarter of 2024. High-margin proprietary content revenue grew by 70% in Q4-2025 over Q4-2024, primarily driven by growth in the US.
Full year 2025 revenues to be approximately EUR 106.1 million, an increase of 4.0% from EUR 102.0 million in 2024, and Adjusted EBITDA to be approximately EUR 16.6 million (representing an Adjusted EBITDA Margin of approximately 15.6%), compared to EUR 15.8 million (representing an Adjusted EBITDA Margin of approximately 15.5%) in 2024. The Company notes that, excluding the Netherlands given its challenging regulatory environment, expected 2025 revenues would represent an 18% increase from 2024, driven by the Company’s performance in Brazil and the US.
These figures are preliminary and unaudited, and actual revenues, Adjusted EBITDA, and Adjusted EBITDA margin may differ.
Bragg is providing this information at this time because of planned investment community meetings to be held ahead of the release of its fourth and full year 2025 financial results and conference call in March 2026.
Anticipated Financial Highlights for 2026
Revenue Guidance: Revenue for the year ended December 31, 2026 is expected to be in the range of EUR 97.0 million to EUR 104.5 million, despite Bragg anticipating that it will have to continue navigating increasingly complex regulatory compliance requirements and recent tax changes in the Netherlands and other regions in which the Company operates.
Adjusted EBITDA Guidance: Adjusted EBITDA for the year ended December 31, 2026 is forecasted to be in the range of EUR 16.0 million to EUR 19.0 million (representing an Adjusted EBITDA Margin of approximately 16.0% to 18.0%), supported by factors which include a continuing shift toward higher-margin product offerings and the structural cost savings expected from Bragg’s recently announced initiative to utilize artificial intelligence (AI) to drive cost efficiencies and improve operational excellence.
Matevž Mazij, Chief Executive Officer for Bragg, said: “Based on the preliminary results, we delivered another record year in 2025, as demonstrated by increased revenue and higher Adjusted EBITDA. Now in 2026, we remain confident in our ability to successfully navigate evolving international regulatory and taxation developments, continue to increase our overall content market share in Brazil and the United States, aggressively pursue emerging alternative markets, such as Historical and Live Racing and Prediction Markets, and move into new jurisdictions that offer opportunities for higher margin content business. At the same time, we plan on thoughtfully harnessing the power of the Bragg AI Brain to reduce our overall cost structure, drive EBITDA growth, and move toward sustained net profitability. We look forward to updating investors as we progress.”
The post Bragg Gaming Announces Select Preliminary Unaudited Fourth Quarter and Full Year 2025 Financial Results, and Issues Full Year 2026 Guidance appeared first on Americas iGaming & Sports Betting News.
Betty Casino
Betty Casino Announces Partnerships with Toronto FC and Toronto Argonauts
Betty Casino has announced new sports partnerships with Toronto FC and the Toronto Argonauts, creating more opportunities for game-day fun in Ontario. These collaborations will bring new in-game interactive fan experiences, concourse activations and chances to win prizes.
As an official online casino partner, Betty will activate across key touchpoints throughout the season, including in-venue presence and fan-focused moments online. The Toronto FC partnership launched on February 21 with the start of the MLS season, while the Toronto Argonauts partnership begins May 23 with a pre-season game in Hamilton.
Betty’s partnerships bring Toronto together through moments of exhilaration. From matchday excitement at BMO Field to online celebrations, the game-day experience will extend beyond the final whistle.
“For fans, this partnership means more ways to engage with the teams they love and trust. We’re creating experiences that are exciting, rooted in the city, and most importantly, fun,” said Dikla Revach, Chief Growth Officer at Betty.
Betty’s growing lineup of Toronto sports collaborations highlights its commitment to responsible, entertaining, and community-driven experiences for Ontario players. Fans can follow Betty’s channels for updates, announcements, and chances to win throughout the season.
Throughout the partnership, responsible gaming practices will be prioritized in all programming. Engagement strategies will adhere to Ontario’s iGaming regulatory standards and emphasize safe, age-appropriate fan interactions.
The post Betty Casino Announces Partnerships with Toronto FC and Toronto Argonauts appeared first on Americas iGaming & Sports Betting News.
Alberta iGaming Corporation
Alberta iGaming Corporation Partners with Responsible Gambling Council
The Alberta iGaming Corporation (AiGC) has announced a partnership with the Responsible Gambling Council (RGC) that will make RG Check accreditation a mandatory requirement for all internet gaming (iGaming) sites entering Alberta’s regulated market.
This collaboration demonstrates Alberta’s commitment to player protection by ensuring every regulated operator meets the highest evidence-based standards for responsible gambling.
“Alberta is committed to building a safer, regulated iGaming environment where player protection comes first. By requiring RG Check accreditation, we’re ensuring that every iGaming operator in our market has demonstrated their commitment to player safety through independent verification of their responsible gambling programs,” said Dan Keene, Interim AiGC CEO.
RG Check is a Canadian-made, globally trusted, independent responsible gambling accreditation program. Developed by RGC more than a decade ago, RG Check evaluates sites against rigorous, evidence-based standards, covering governance, player safeguards, staff training, and marketing practices. The accreditation provides clear, measurable accountability and has become the gold standard for responsible gambling across multiple jurisdictions.
“This partnership with AiGC demonstrates the power of regulators and responsible gambling experts working together to protect players from day one. Alberta is building on a strong foundation established in Ontario, where RG Check has proven its value in creating safer gambling environments. This proactive approach ensures that player protection isn’t an afterthought; it’s built into the market from the ground up,” said Sarah McCarthy, CEO of RGC.
Alberta’s requirement will ensure that:
• All iGaming sites must achieve RG Check accreditation
• Operators must maintain their accreditation in good standing while operating in Alberta
• RGC will conduct assessments based on internationally recognized responsible gambling standards
• AiGC will work closely with RGC to ensure ongoing compliance and continuous improvement.
Requiring accreditation in Alberta’s market reflects AiGC’s commitment to promoting responsible gambling, and will create a level playing field where protecting players is a competitive advantage, not just a compliance checkbox.
For operators who currently hold RG Check accreditation in another jurisdiction, the transition to Alberta will be streamlined. While a distinct Alberta accreditation is still required, existing accreditations will be recognized to simplify the process and reduce costs. Operators will benefit from an efficient onboarding process that reduces administrative burden while maintaining the same rigorous standards for player protection.
The post Alberta iGaming Corporation Partners with Responsible Gambling Council appeared first on Americas iGaming & Sports Betting News.
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