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Repeat Launches All-in-One Tournament Platform for Brands to Run Automated Esports Campaigns

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Esports tournament platform Repeat has launched an all-in-one tournament platform to make it easy for brands to launch campaigns that practically run themselves and offer deep insights into ROI, user engagement and campaign performance.

Tournaments are one of the most effective strategies for engaging with gamers and making them feel like they’re getting special treatment from brands, but they are time consuming to set up, requiring thousands of company hours and numerous employees to manage. Engagement also falls off a cliff once the tournament begins and players are eliminated from rounds.

Repeat, which has hosted over 75,000 tournaments and 60 million games and whose user base grew 550% in Q4 2020, has innovated on that model using a robust technology approach and shifting the esports tournament format to increase engagement and buy-in from gamers.

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“It’s incredibly rewarding to help brands run successful esports campaigns at a fraction of their typical time and resource allocation. A single campaign with Repeat can generate results that would take 200+ tournaments to achieve elsewhere. Our unique ability to measure success with tangible data and brand outcomes is also an important step to bringing more accountability to esports partnerships,” Aaron Fletcher, co-founder and CEO of Repeat, said.

“Repeat provides a fun and exciting experience for its users with a proven ability to generate qualified leads at a competitive cost and minimal recruiter work hours. The results from our initial campaign were so successful, we have already started our second campaign. The U.S. Army is looking forward to running even more extensive campaigns in the future with Repeat,” Derick Sizemore, virtual recruiting team manager at U.S. Army, said.

“The pandemic has been a driver to create better online gaming experiences that everyone can participate in, and Repeat’s platform has made it super simple to host tournaments our community can look forward to every week. It’s also been a value add to our sponsors like GFuel, who have expanded their collaboration with us directly as a result of the success we’ve had, with our Repeat tournaments reaching millions of gamers,” The Fortnite Guy, CEO, founder and owner of Team Kungarna, said.

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LEON.BET partners with 9INE to become their Exclusive Online Betting House

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We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.

Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”

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eSports

LEON.BET partners with 9INE to become their Exclusive Online Betting House

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We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.

Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

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“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”

The post LEON.BET partners with 9INE to become their Exclusive Online Betting House appeared first on European Gaming Industry News.

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BETBY TO POWER ESTONIAN BRAND WINNERZ WITH SPORTSBOOK SOLUTION INCLUDING PROPRIETARY ESPORTS FEED SOLUTION

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Betby, a leading provider of sportsbook solutions, has announced a long-term partnership with the Winnerz brand. The partnership entails the provision of Betby’s cutting-edge sportsbook solution and its proprietary esports feed solution to the Estonian online casino brand.

The inclusion of the Betby Games esports feed solution comes on the heels of Betby Games receiving approval earlier this year from the Malta Gaming Authority (MGA), which allows the sports betting supplier to provide its esports odds feed comprising of pre-match and live odds, round-the-clock content coverage, statistics hub, and resulting, either as part of the Betby Sportsbook solution or as a separate esports data feed to all operators holding an MGA license and other licensed operators in jurisdictions which accept MGA license.

Players on Winnerz’s casino platform now have access to an enriched sportsbook content portfolio featuring over 210,000 monthly events covering as many as 125 sports. The Betby Games esports feed solution will further boost the content offering with a broader and more engaging esports content, including 11 Betby Games e-simulator titles. This includes Betby Games’ renowned customized leagues, enabling operators to offer customizable esoccer football tournaments which are fully tailored to any brand’s identity.

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Chris Nikolopoulos, Betby’s Chief Commercial Officer said: “I am very pleased to have agreed a broad collaboration with the Winnerz brand, as together we seek to grow the brand’s local marketshare. By continuing to deliver our extremely strong esport vertical to noteworthy brands, we stay true to our growth strategy, and bring incredible betting experiences to the operator’s customers.”

Kevin Liivamägi, Winnerz’s Head of Sportsbook, said: “I’m thrilled to provide our players with a premium sportsbook solution featuring one of the most extensive content portfolios in the industry. Their extensive range of content is truly impressive, and we’re confident that Betby’s comprehensive sportsbook solution and products are in line with our mission to provide our players with a fully immersive and well-rounded betting experience.”

The post BETBY TO POWER ESTONIAN BRAND WINNERZ WITH SPORTSBOOK SOLUTION INCLUDING PROPRIETARY ESPORTS FEED SOLUTION appeared first on European Gaming Industry News.

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