Canada
Corinthians Announces Galera.Bet as New Sponsor
Brazilian sports club Corinthians Paulista has announced sports betting company Galera.Bet as its new sponsor. The deal will guarantee a total of $7.4 m for the Brazilian soccer team for the next five years.
As per the terms of the deal, the sports betting brand will appear on the sleeves of the team’s jerseys. Additionally, by voting on a club page, the fans would be able to select the name of the sponsor’s logo. Coringao.bet, Alvinegro.bet, and Fiel.bet are the options.
“The fans are very important to the club, therefore, we want to offer them more entertainment and engagement options. We ask them to participate in deciding the name of the platform. We want to democratise this moment,” Andrés Sanchez, president of Corinthians, said.
The organization will handle Corinthians’ sports betting site remotely and outside of Brazil according to Galera Group Vice President of Sports Operations Chanoch Ben-Simchon. It currently has offices in Cyprus and Israel.
“We’re very pleased with this commercial agreement. Corinthians will be a pioneer in this sports betting market, which has a huge potential in Brazil,” Chanoch Ben-Simchon said.
Galera Group has already started creating applications in Brazil to use artificial intelligence (AI) to measure sport-related odds and statistics to launch the digital platform which is scheduled to take place in August.
Given that the sports betting industry in Brazil is still waiting for full regulation, there will be no money involved in any of the Galera products offered in the country. But Ben-Simchon claims that allowing free-to-play apps to enter the market would succeed in the longer term.
“It’s essential to have a local branch that understands the Brazilian market. This is a crucial factor for us in order to be successful in our operations,” Ben-Simchon said.
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Canada
Ottawa Black Bears Announce Partnership Deal with PowerPlay
The Ottawa Black Bears announced an extensive partnership agreement with PowerPlay Online Sportsbook and Casino that will see the company’s logo featured on the club’s home and away jerseys.
In addition to the jersey partnership, PowerPlay will also have branding elements inside the goal crease, behind the bench, on the LED display ring, and along the rinkboards for Black Bears home games at Canadian Tire Centre. As part of the deal, PowerPlay also becomes the exclusive sportsbook and online casino partner for the Ottawa Black Bears.
“We are thrilled to have PowerPlay on board for our inaugural season with such a comprehensive partnership agreement. Their investment with the Black Bears represents a foundational agreement for our lacrosse club. And we’re proud to wear their logo alongside ours as we launch our franchise,” said Chelsea McDermott, Vice President of Business Operations for the Ottawa Black Bears.
“We are excited to bring PowerPlay’s bold, community-driven spirit to Ottawa-Gatineau, partnering with the Black Bears as they establish themselves as a force in lacrosse. This partnership celebrates a sport deeply tied to Canada’s heritage and competitive energy. Together, we’ll ignite passion, energize fans, and deliver excitement all season long,” said Thomas Vermeulen, Marketing Director for PowerPlay.
The post Ottawa Black Bears Announce Partnership Deal with PowerPlay appeared first on Gaming and Gambling Industry in the Americas.
Aristocrat Interactive iGaming White-Label
Aristocrat Interactive’s Full White-Label Solution Powers the Launch of Betiton in Ontario
Canada
Titanplay Enters the Mobile Market with Delasport’s Turnkey Solution
Rising iGaming brand Titanplay is entering the mobile market powered by Delasport’s turnkey solution. The solution includes the possibility of quickly launching iOS and Android apps, in this case – for the Ontario player base.
Mobile users will get the full sportsbook and casino experience of Delasport’s product, and even more: features like the proprietary Booster Panel for Casino games and ‘Combo of the Day’ for sports are also available for them.
Titanplay’s app is already available for iOS, and it will soon arrive on Google’s Play Store for Android devices.
The Ontario-focused brand is taking full advantage of what Delasport has to offer, thus providing the best player betting experience possible. Their platform has been live for a few months now and it has been thriving the whole time.
Aside from the mobile-only cutting-edge features, gamblers enjoy Player Engagement missions and tournaments, unmatched personalization capabilities with My Sportsbook, My Casino, My Combo, and My Event Builder, and much more.
“Having a mobile-first approach when developing products is a must in today’s iGaming industry”, Delasport’s CEO Oren Cohen Shwartz comments. “Data shows that mobile users are now more than 70% of the whole player base, so we make sure to be prepared to bring our partners to this thriving market at any point. This is the case with Titanplay who’ve had an incredibly successful launch in Ontario last year and are now ready to win even more players.”
In addition to a comprehensive sportsbook and casino experience, the Delasport mobile app includes innovative customization, and gamification features to boost user engagement and differentiate the company from its competitors. Cross-product Tournaments, Missions, Badges, Spin & Win, and other gamification elements are also available to Titanplay’s players.
As soon as the app is downloaded and installed on a device, it provides convenient and quick access. Titanplay’s team may communicate with their players in real-time using the built-in push notifications feature on their devices. The software also addresses current security demands by providing biometric login and facial recognition on supported devices.
More about this key step can be learned from Delasport during ICE 2025 – Barcelona. Visit Stand 5M20 and draw insight directly from the source
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