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We are Betinvest: The talent behind the technology
Speaking ahead of ICE 2020, Betinvest COO Max Dubossarsky outlined the company’s plan to launch We are Betinvest, a project which sheds light on the teams of people behind the brand.
What has inspired Betinvest to share the stories of its team members and their many different areas of specialization?
For over 20 years of working in the industry, we have always found that our most valued resource is our team. It is thanks to their professionalism and talent that new products and solutions are created, and different ways to promote our services are developed. It is our employees who are changing the industry with their day-to-day work. And the result of their hard work is reflected in the high market value of our product, the reputation of the company, and the loyalty of our clients. Our team is the main driving force behind the business.
Because we are striving to develop the industry as a whole, we have decided to speak openly about the internal workings of our business. And so, the aim of our project We are Betinvest is to introduce you to the different departments within the company, in terms of the professional and personal qualities of our employees alike. We believe that this will broaden understanding of the complex internal processes of our business: at what stage of a project are different teams involved, what issues do they deal with, and what is their overall contribution? With this project, we hope to raise awareness of all the job descriptions in the gambling industry amongst our followers on social media and show them that Betinvest is all of us, and each and every one of us.
Where can we follow these stories and how will you share them? Can you tell us which department will be first up?
The We are Betinvest project will be launched in February, straight after ICE London, and can be followed on our official Facebook and LinkedIn profiles. Every team of specialists will be featured in the publication series, starting with an introduction to the team at the very heart of our sports betting business: the traders. We hope that readers will find this interesting and informative.
Follow us on social media and give us your feedback. We’d love to hear from you!
How important is it that companies hire candidates who are the right fit for the team?
Of course, it’s very important that everyone fits in, and does what they do best and what they’re passionate about. So, as well as having a thorough selection process, we do our best not to lose our professionals when they decide they want a change of direction: we help them do so within the company. Each of our employees is able to develop not just within their own job role, but also to change specializations and departments.
In terms of recruitment, let’s take as an example our team of traders. We have a special training program and system of career progression within the company for new employees. But from the outset, potential traders must have a good working knowledge of maths and the theory of probability, and they need to enjoy sport and have a deep understanding of certain sports in particular. When part of an experienced team, all of this knowledge will be transformed into a professional skillset. But in this line of work, a love of sport is a real necessity.
Each and every one of our employees is valued, not just as professionals in their area and as individuals, but as members of the team. That’s why it’s also important to us that new employees become part of the Betinvest family, share our values and corporate culture, and stay with us for as long as possible.
What does Betinvest do to cultivate a productive environment to allow its talented specialists to thrive?
A large part of our lives is spent at work, and we understand the importance of corporate culture, and an office environment that facilitates productive work and recreation. I also mentioned earlier that we always listen to our team’s wishes to learn and develop, and we provide opportunities for them to fulfil their potential in a variety of projects within the company. This has a direct effect on satisfaction levels.
Studies have shown that people are more productive at work and take their work more seriously if they get on well with their colleagues. We facilitate this by organizing team building events – both for department teams and interdepartmental. Friendly relations within a company break down barriers, increase efficiency, and make our time at work more enjoyable.
An important part of the work carried out by our HR department is the professional development of our team. So, as well as employee benefits which include insurance and access to a gym, we offer our employees extra training through professional courses, workshops, and training sessions.
And, of course, we make sure the office has everything it needs so that it is both a comfortable working environment and well suited for recreational time.
Can you define the Betinvest culture in less than 140 characters? How does this translate to a top-quality product and service for clients?
We place great importance on values such as flexibility, openness, innovation, and professionalism.
This is reflected in and defines our products and services. With our experience in the industry and the range of sports betting solutions we offer, we are a single entry point into the gaming industry for our clients.
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Meet N1 Partners at Affiliate World Global in Dubai
N1 Partners team is attending Affiliate World Global in Dubai on 4 and 5 March 2026. The event is a major meeting point for affiliates, media buyers, and performance-driven brands, known for high-intensity networking, deal-making, and practical conversations around traffic, monetization, and scaling.
One of the key focuses will be the N1 Traffic Cups series, a year-long format of traffic tournaments running throughout 2026. The first stage, N1 SEO Traffic Cup, which is just getting started and will open the season for affiliates ready to compete, scale, and earn extra rewards.
Affiliate World Global will be the perfect moment to discuss the N1 SEO Traffic Cup in person. Attendees will be able to connect directly with the team, get the details first, and explore the best strategies for their traffic to take advantage of the tournament.
In Dubai, N1 Partners will be ready to connect with partners looking for strong brands, fast execution, and flexible deals across 10+ Tier-1 GEOs. The team will also share insights into new projects planned for 2026, upcoming launches, and key growth priorities for the year ahead.
Book a Meeting with Our Affiliate Managers
To make the most of Affiliate World Global, book a meeting with N1 Partners in advance and discuss partnership opportunities directly on-site.
Alexey Gusarov, Team Lead of Affiliates and Victoria Sokolenko, Affiliate Manager, will represent N1 Partners in Dubai and will be available throughout the event to talk about traffic strategy, deal structures, and how to join the upcoming N1 Traffic Cups.
Why Meet N1 Partners at Affiliate World Global
Affiliate World Global is the right place to explore:
- 14+ casino and sportsbook brands with Reg2Dep up to 70%
- Top deals across 10+ Tier-1 GEOs
- CPA up to €700 for high-performing traffic, RevShare up to 45% + NNCO for top partners, and hybrid models
See you in Dubai at Affiliate World Global.
About N1 Partners
N1 Partners is a multi-brand affiliate program and direct advertiser, bringing together 14+ casino and sportsbook brands with high LTV and Reg2Dep conversion rates of up to 70%. Operating successfully since 2018, the company delivers stable results and long-term value for partners worldwide.
N1 Partners offers transparent terms, flexible partnership models, and a reputation as a reliable partner. With a strong product portfolio, advanced retention system, and experienced team, N1 Partners helps partners achieve consistent earnings even in highly competitive Tier-1 markets.
Be number one with N1 Partners.
Liverpool Leads UK Sports Fans as Darts Surges with Luke Littler
New data from Flashscore highlights Liverpool as the most popular football club in the UK in 2025 while revealing darts as the fastest-growing sport among UK users.
The insights come from the annual Flashscore Yearbook, which analyzes billions of interactions across the platform’s app and website to identify trends in fan engagement, top teams, sports, events, and athletes.
Football Dominates, Liverpool on Top
Football remained the UK’s favorite sport, registering 5.9 billion views on Flashscore throughout 2025. Within the league, Liverpool emerged as the most-viewed team, accumulating over 5.3 million views, ahead of Manchester United (4.5M), Arsenal (4.3M), and Manchester City (3.2M).
Chelsea secured fifth place, while Newcastle United overtook Tottenham Hotspur, signaling a shift in fan attention and club momentum.
Notable match highlights include:
- Real Madrid vs Arsenal (Champions League) – 2.6M views
- Manchester United vs Burnley (Premier League) – 2.6M views, boosted by Bruno Fernandes’ stoppage-time winner
Darts Breaks Through with Luke Littler
Darts overtook tennis, golf, and basketball to become the UK’s second most popular sport, attracting nearly 275 million views across major tournaments.
- PDC World Championship led viewership, surpassing Premier League Darts.
- Luke Littler’s January victory over Michael van Gerwen drew 952,887 views, making it the year’s most-watched darts match.
The 19-year-old Littler emerged as the third most-viewed UK sportsperson, only behind football stars Harry Kane and Marcus Rashford, and the only non-footballer in the top 20, showcasing his role in raising darts’ profile.
Broadening Fan Interests
Charlie Ford, UK Country Manager at Flashscore, highlighted the evolving sports landscape: “The Yearbook shows that while football remains dominant, fans’ interests are expanding. Liverpool’s engagement demonstrates consistent fan loyalty, while Newcastle’s rise reflects shifting attention. Darts’ growth, fueled by Luke Littler, proves the impact a breakout star can have on a sport’s popularity.”
The data underscores a diverse fanbase increasingly engaged across multiple sports, from traditional football to rising stars in darts.
What This Means for UK Sports
- Liverpool Dominates Digital Engagement – Confirming their enduring popularity on and off the pitch.
- Newcastle’s Momentum – Smaller clubs can disrupt traditional hierarchies with key performances.
- Darts’ Growing Appeal – High-profile athletes like Littler attract younger, digitally engaged audiences.
- Fan-Centric Insights – Platforms like Flashscore reveal real-time shifts in sports popularity.
The full Flashscore Yearbook 2025 provides a detailed look at these trends, highlighting the evolving preferences of UK sports fans.
The yearbook is available at canva.com/design/DAHBMseYWyc/YYOTdS56irp1FBspX2qodQ/view?utm_content=DAHBMseYWyc&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=h844c3c447c
The post appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
award winning indie game
THE BATTLE OF POLYTOPIA CELEBRATES 10 YEAR ANNIVERSARY, CONFIRMS NEW GAMEPLAY MODE AND FEATURES ON THE WAY
The Battle of Polytopia Marks 10 Years with New Gameplay Mode and Major Updates
The Battle of Polytopia is celebrating its 10-year anniversary in 2026, as developer Midjiwan confirms a brand-new gameplay mode, additional features, and even a physical card game are on the way.
Originally launched on February 26, 2016, the award-winning strategy title has evolved from a single-player mobile passion project into a globally recognized indie success story with more than 25 million organic downloads and millions of monthly game sessions.
From Indie Passion Project to Global Strategy Hit
Created by Felix Ekenstam, founder of Midjiwan, The Battle of Polytopia began as a mobile-first strategy game inspired by classic PC and console titles but redesigned for touchscreen accessibility.
At launch, the game featured:
- iOS-only availability
- Single-player mode
- One gameplay format
- Five playable tribes
Over the past decade, the game has expanded significantly, now offering:
- Multiple unique Tribes including Cymanti
- Local and online multiplayer
- Leaderboards and weekly challenges
- Multiple game modes such as Domination
- Tribe skins and customization
- Releases on Android, Steam, Epic Games Store, and Nintendo Switch
This evolution transformed Polytopia into what Midjiwan now calls a “forever game,” emphasizing replayability, competitive play, and community-driven design.
Award-Winning Growth and Community Power
Over the last decade, Polytopia has earned industry recognition, including:
- Best Indie Developer at the Pocket Gamer Mobile Game Awards (2024)
- Best Community at the Gaming On Phone Awards (2025)
The game boasts:
- 270,000+ active fans
- 50,000+ Discord members
- 60,000+ Reddit members
The most popular tribes among players include Elyrion, Vengir, Cymanti, Kickoo, and Hoodrick, reflecting the strategic diversity that keeps the meta evolving.
From September to December 2025, Midjiwan hosted the Polytopia World Championships, a global esports event with a $10,000 prize pool and more than 10,000 participants — reinforcing the game’s competitive credibility.
10th Anniversary Celebrations Begin
To mark the milestone, Midjiwan has launched:
- A signed limited-edition 10-Year Anniversary poster via its official store
- The New Dawn Cymanti Skin on Nintendo Switch (already available on mobile)
The celebrations will continue throughout 2026, culminating in the reveal and launch of:
- A brand-new gameplay mode
- Additional in-game features
- A physical Polytopia card game
While details remain under wraps, the announcement signals continued innovation and franchise expansion beyond digital platforms.
Sustained Engagement and Replayability
Polytopia now sees:
- Millions of sessions played monthly
- Average player session times exceeding 5 hours
The game’s long-term success is widely attributed to its player-first philosophy — prioritizing creativity and community over aggressive monetization strategies.
According to studio leadership, the focus remains on quality gameplay, strategic depth, and meaningful community interaction.
Why Polytopia’s 10-Year Milestone Matters
In the mobile gaming industry — where lifecycle turnover is often rapid — sustaining a decade of organic growth is rare. Polytopia’s journey highlights several important trends:
- Mobile-First Strategy Works – Deep strategy games can thrive on mobile platforms.
- Community Drives Longevity – Strong Discord and Reddit ecosystems sustain engagement.
- Indie Studios Can Scale Globally – Award recognition and esports tournaments validate long-term viability.
- Platform Expansion Fuels Growth – Moving beyond iOS accelerated adoption and competitive legitimacy.
As Midjiwan prepares to reveal its new gameplay mode later this year, Polytopia enters its second decade positioned as one of the most resilient and community-driven mobile strategy franchises.
Similar coverage about games:
https://www.pocketgamer.com/the-battle-of-polytopia/feature-retrospective/
Pocket Gamer frequently publishes retrospectives and milestone coverage on successful mobile strategy games, including The Battle of Polytopia and other long-running indie titles.
The post THE BATTLE OF POLYTOPIA CELEBRATES 10 YEAR ANNIVERSARY, CONFIRMS NEW GAMEPLAY MODE AND FEATURES ON THE WAY appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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