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We are Betinvest: The talent behind the technology

Published

6 years ago

February 3, 2020

In this photo: Betinvest COO, Max Dubossarsky

Speaking ahead of ICE 2020, Betinvest COO Max Dubossarsky outlined the company’s plan to launch We are Betinvest, a project which sheds light on the teams of people behind the brand.

What has inspired Betinvest to share the stories of its team members and their many different areas of specialization?

For over 20 years of working in the industry, we have always found that our most valued resource is our team. It is thanks to their professionalism and talent that new products and solutions are created, and different ways to promote our services are developed. It is our employees who are changing the industry with their day-to-day work. And the result of their hard work is reflected in the high market value of our product, the reputation of the company, and the loyalty of our clients. Our team is the main driving force behind the business.

Because we are striving to develop the industry as a whole, we have decided to speak openly about the internal workings of our business. And so, the aim of our project We are Betinvest is to introduce you to the different departments within the company, in terms of the professional and personal qualities of our employees alike. We believe that this will broaden understanding of the complex internal processes of our business: at what stage of a project are different teams involved, what issues do they deal with, and what is their overall contribution? With this project, we hope to raise awareness of all the job descriptions in the gambling industry amongst our followers on social media and show them that Betinvest is all of us, and each and every one of us.

Where can we follow these stories and how will you share them? Can you tell us which department will be first up?

The We are Betinvest project will be launched in February, straight after ICE London, and can be followed on our official Facebook and LinkedIn profiles. Every team of specialists will be featured in the publication series, starting with an introduction to the team at the very heart of our sports betting business: the traders. We hope that readers will find this interesting and informative.

How important is it that companies hire candidates who are the right fit for the team?

Of course, it’s very important that everyone fits in, and does what they do best and what they’re passionate about. So, as well as having a thorough selection process, we do our best not to lose our professionals when they decide they want a change of direction: we help them do so within the company. Each of our employees is able to develop not just within their own job role, but also to change specializations and departments.

In terms of recruitment, let’s take as an example our team of traders. We have a special training program and system of career progression within the company for new employees. But from the outset, potential traders must have a good working knowledge of maths and the theory of probability, and they need to enjoy sport and have a deep understanding of certain sports in particular. When part of an experienced team, all of this knowledge will be transformed into a professional skillset. But in this line of work, a love of sport is a real necessity.

Each and every one of our employees is valued, not just as professionals in their area and as individuals, but as members of the team. That’s why it’s also important to us that new employees become part of the Betinvest family, share our values and corporate culture, and stay with us for as long as possible.

What does Betinvest do to cultivate a productive environment to allow its talented specialists to thrive?

A large part of our lives is spent at work, and we understand the importance of corporate culture, and an office environment that facilitates productive work and recreation. I also mentioned earlier that we always listen to our team’s wishes to learn and develop, and we provide opportunities for them to fulfil their potential in a variety of projects within the company. This has a direct effect on satisfaction levels.

Studies have shown that people are more productive at work and take their work more seriously if they get on well with their colleagues. We facilitate this by organizing team building events – both for department teams and interdepartmental. Friendly relations within a company break down barriers, increase efficiency, and make our time at work more enjoyable.

An important part of the work carried out by our HR department is the professional development of our team. So, as well as employee benefits which include insurance and access to a gym, we offer our employees extra training through professional courses, workshops, and training sessions.

And, of course, we make sure the office has everything it needs so that it is both a comfortable working environment and well suited for recreational time.

Can you define the Betinvest culture in less than 140 characters? How does this translate to a top-quality product and service for clients?

We place great importance on values such as flexibility, openness, innovation, and professionalism.

This is reflected in and defines our products and services. With our experience in the industry and the range of sports betting solutions we offer, we are a single entry point into the gaming industry for our clients.

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Aristocrat Gaming and Metropolitan Gaming Partner to Open Aristocrat on the Square at Empire Casino

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24 minutes ago

February 6, 2026

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aristocrat-gaming-and-metropolitan-gaming-partner-to-open-aristocrat-on-the-square-at-empire-casino

Metropolitan Gaming, in partnership with Aristocrat Gaming, introduced Aristocrat on the Square, a premium new gaming experience for guests at Empire Casino in London and the first dedicated Aristocrat Gaming space in the UK.

Aristocrat on the Square showcases an impressive lineup of popular Aristocrat Gaming titles tailored specifically for the UK, including popular releases like NFL Triple Score, Lightning Link, Mo Mummy and Bao Zhu Zhao Fu Link. The space is designed to elevate the player experience, highlighted by an engaging LED ceiling and upscale décor that create an inviting lounge atmosphere.

“The debut of Aristocrat on the Square at Empire Casino marks a significant milestone for Aristocrat Gaming, reinforcing our commitment to customers across EMEA and expanding our presence in the UK as we continue delivering world‑class gaming experiences to players around the globe. Our partnership with Metropolitan Gaming reflects a multi-year investment in bringing cutting‑edge games, hardware, marketing, and entertainment experiences to players across Europe,” said Craig Toner, CEO of Aristocrat Gaming.

“The launch of Aristocrat on the Square at Empire Casino represents an exciting new chapter for Metropolitan Gaming. As the first dedicated Aristocrat Gaming space in the UK, it reflects our focus on creating distinctive, premium environments that elevate the player experience. Working closely with Aristocrat, we’ve brought together world-class gaming content and a carefully designed setting to deliver something truly special for our guests at Empire Casino,” said Alex Oswald, Managing Director of Metropolitan Gaming.

To celebrate the launch, Empire Casino hosts a month-long Home of the Hot Seats promotion throughout February, offering players the opportunity to win vouchers, free play and more.

The post Aristocrat Gaming and Metropolitan Gaming Partner to Open Aristocrat on the Square at Empire Casino appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Betfred

Betfred Expands its Partnership with Sportradar

Published

24 minutes ago

February 6, 2026

Wladimir P.

betfred-expands-its-partnership-with-sportradar

Betfred has extended and expanded its longstanding partnership with Sportradar. As part of the agreement, Sportradar will upgrade the retail platform technology underpinning the operations of Betfred’s 1300 retail outlets nationwide, ensuring a sustainable and engaging betting offering is available on the UK high street.

The additional multi-year scope of work further strengthens a partnership built over the past decade. Sportradar’s future ready retail platform enables faster operations and effective risk control. The technology allows Betfred to handle intense data loads around big sporting moments and scale in real-time as bets are placed, ensuring bettors can engage with their sports and place a wager regardless of an event’s popularity.

Under the terms of the agreement, Sportradar will oversee continuous improvements to the Betfred retail platform to ensure ongoing operational excellence and adherence to local regulation and compliance. Furthermore, the technical framework allows Betfred to integrate a multitude of Sportradar’s next generation products and services to deliver a contemporary in-shop experience.

Duncan McDonald, Head of Corporate and Retail Support, Betfred said: “This agreement re-affirms our joint commitment to one another, to develop new products and features that enhance our customer offerings. It future proofs our retail business and secures our partnership with Betfred’s in house technology team and Sportradar for years to come.”

Paolo Personeni, EVP, Managed Betting Services, Sportradar said: “In today’s hyper-competitive marketplace Sportradar is well positioned to help Betfred achieve its long-term growth objectives. With high street operations closely watched, the technological capabilities powering the Sportradar Retail Platform will allow Betfred to deliver a sustainable and long-term retail offering that engages today’s demanding sports bettors.”

The post Betfred Expands its Partnership with Sportradar appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Compliance Updates

Dutch Regulator Urges Online Gambling Providers to Stop Using “Share Your Bet” Feature

Published

24 minutes ago

February 6, 2026

Wladimir P.

dutch-regulator-urges-online-gambling-providers-to-stop-using-“share-your-bet”-feature

The Dutch Gambling Regulator (KSA) has urged the online gambling providers to discontinue the “Share your bet” feature. This feature allows players to share their placed bets via social media or messaging apps such as WhatsApp, Facebook and email. The KSA investigated the functionality of this feature after receiving several signals and questions from the market.

“Share your bet” function

The “Share your bet” feature allows players to easily share their bets with others. It works like this: a player places a bet and sends it via a link to, for example, friends or family. The recipient can then immediately see the bet and, if they have an account, participate as well. This makes gambling easily shared, often via social networks.

Protection of vulnerable groups

The KSA points out that the “Share your bet” feature is a form of advertising and recruitment. It’s a way for providers to promote gambling, but indirectly through players themselves. According to the Decree on Recruitment, Advertising and Addiction Prevention in Gambling, providers must ensure that advertising does not reach vulnerable groups, such as minors, young adults and people with gambling problems.

Because players with the “Share your bet” feature decide who to send their bet to, providers have no control over who receives the shared messages. This means that gambling providers cannot guarantee that vulnerable groups will not unintentionally encounter gambling advertising. Therefore, offering features like “Share your bet” is not permitted.

In addition, the ease of sharing bets helps normalize gambling. This lowers the barrier to entry, especially among younger demographics.

Discontinue “Share your bet” functionality

The KSA is therefore calling on all online gambling providers using the “Share your bet” feature to immediately stop doing so. The KSA will continue to monitor any new developments in this area and will take enforcement action where necessary to ensure the protection of vulnerable groups.

The post Dutch Regulator Urges Online Gambling Providers to Stop Using “Share Your Bet” Feature appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.