Gaming Corps
Getting Social With Gaming Corps
Graeme Savill, the Account Management Team Lead at Gaming Corps, sits down with us to talk everything social gaming, including the rise of gamification, how to engage players through tournaments, the future of social gaming, and more.
Building communities of players has become a popular trend over the last 18 months, with players demanding a much more social-led experience. Why do you think this is?
I believe the increased demand for social-led experiences is driven by the broader social shift towards connectivity, which is a result of the influence of social media and online communities. Players, especially Gen Z players, crave authentic experiences, and as such, casinos are seeking more interactive and community-focused ways to capture their interest.
Players want the opportunity to share big wins, compete with friends, and interact with a broader community, and casinos and providers are looking innovative ways to provide that experience.
Crucially, players want to feel like they are part of something and be kept in the loop. Social media is a key part of this, and the online casino industry is learning a lot from these platforms about how to create communities and drive engagement.
In your view, what’s the secret behind creating a more social experience for players? Is it gamification, features like chat functionality and live streaming, or something else?
Several factors are driving the evolution of players’ social experiences. Gamification, for example, plays a key role in bringing out players’ competitive sides while engaging them with new products.
Chat functionality is also crucial; you can’t build a community if players can not talk to one another. It has also allowed players to interact with streamers, influencers, and the casinos themselves.
Finally, streamers can significantly contribute to exposing players to new content and innovations. They hold significant sway within the online gaming communities and are well-respected by players. This level of influence contributes massively to the success of new product launches.
And how is Gaming Corps creating that social experience for players?
Crash games are extremely effective at driving engagement and building communities. The fast-paced action stirs players, and the chat logs quickly become a stream of instant reactions and shared excitement.
We saw this, particularly during the EURO 2024 and Copa America tournaments over the summer. Likeminded football fans engaged with one another while playing Football Freestyler, and Samba Soccer, helping to build a community of players who played and engaged with each other throughout the tournaments.
Likewise, using live streamers has helped build communities and increase engagement in several of our games, with Piggy Smash and Snoop’s High Rollers being two of the most popular.
Tournaments have become an increasingly popular way to engage with new players. From your experience, are there certain game types that tournaments lend themselves to? And how do you retain those players once a tournament has concluded?
Tournaments are an extremely useful method of retaining customers and upselling to both new and existing customers. I believe these will continue to be a strong tool in the upcoming years, particularly with the rise of network tournaments offering substantial prize pools for participants.
They also attract customers and are an excellent way of promoting community-building and social engagement.
At Gaming Corps, we have positioned ourselves uniquely to capitalize on tournaments as effective promotional tools. Our brand new Smash4Cash
vertical and our crash games have a strong appeal among a new generation of players due to their mobile-friendly accessibility and adaptability to tournament setups.
Retaining players after a tournament concludes is essential for growth. We do this by offering ongoing loyalty programs and rewards. We also need to constantly refresh and enhance our content to ensure that players continue to come back for more.
Do you think this trend of gamification will continue into 2025? Or is it just a passing fashion?
I believe that gamification will continue to be a significant trend well into 2025 and beyond due to its ability to tap into fundamental human desires for achievement, competition, and social interaction.
It will remain at the forefront of our strategy in the coming years as we aim to foster a sense of community around our games and find new and exciting ways to engage with our customers.
Of course, we have to be able to adapt to market localisation and understand that different markets have different requirements. Our products are worldwide, and we want to ensure they are for everyone.
Gaming Corps, the publicly-listed Swedish game developer, has announced the launch of Mega Mammoth – Multiplier Mayhem. Released on January 8, 2026, this high-volatility prehistoric adventure introduces a unique “tracker-based” multiplier system that elevates the traditional cascading win mechanic.
Set against an icy, prehistoric landscape, the game follows a 3/4/4/4/4/3 reel structure with 2,304 ways to win, focusing on “layered mechanics” that build momentum through persistent multipliers.
Core Gameplay Mechanics: Tracker Multipliers
The standout feature of Mega Mammoth is the Multiplier Tracker located directly beneath the main reel set.
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Wild Multipliers: Wild symbols appear exclusively in the tracker. When a Wild contributes to a win, it carries an x2 or x3 multiplier.
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Multiplier Synergies: If multiple Wild Multipliers are part of the same winning combination, they multiply each other (e.g., an x2 and x3 combine for an x6 total boost).
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Cascading Wins: Winning symbols are removed and replaced by new ones, allowing the tracker to potentially supply new multipliers within the same spin.
Free Spins and “Lose to Win” Tension
The game is designed for high-risk, high-reward players (Volatility: 4.5/5), utilizing “tension-building” features to keep players engaged during the base game.
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Lose to Win: This mechanic can randomly trigger on non-winning spins, transforming them into winning outcomes or forcing the final scatter symbol needed to trigger the bonus.
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Bonus Panel Explosion: If only one or two scatters land, a random “mighty explosion” can occur, adding the missing symbols to unlock the Free Spins feature.
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The Bonus Wheel & Gamble: Upon triggering, players spin a wheel to win 6 to 12 Free Spins. Ambitious players can choose to gamble their allocation for a chance at higher tiers and more spins.
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Persistent Wilds: During Free Spins, multipliers become persistent and can scale up to x5, creating the potential for monstrous prehistoric payouts.
Technical Specifications
| Feature | Details |
| Grid Layout | 3/4/4/4/4/3 (Ways Payout) |
| Ways to Win | 2,304 |
| Volatility | High (4.5 / 5) |
| RTP | 95.82% (Multiple variants available) |
| Theme | Prehistoric / Ice Age |
| Key Characters | Mega Mammoth, Saber Tooth, Wolf, Dodo |
“Mega Mammoth – Multiplier Mayhem reflects how we continue to advance our core slot design by layering proven mechanics with innovative twists,” said Alex Lorimer, COO at Gaming Corps.
The post Mega Mammoth – Multiplier Mayhem Charges into the Gaming Corps Portfolio appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gaming Corps, the publicly-listed Swedish game development studio, has announced a new strategic partnership with the UK-licensed operator PricedUp. The deal sees Gaming Corps’ entire diverse portfolio integrated into the PricedUp platform, significantly enhancing the operator’s casino vertical.
Launched in 2024, PricedUp has quickly established itself as a rising star in the competitive UK market, focusing on intuitive design and a robust multi-channel offering. By adding Gaming Corps’ content, the operator continues its mission to provide a high-energy, entertainment-led experience for its growing player base.
A Diverse Portfolio of Modern Content
The partnership provides PricedUp with a wide array of gaming formats that move beyond traditional slots, including Mines, Crash, Table, and Plinko titles. The rollout includes:
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Flagship Series: Titles from the popular Smash4Cash
and A-Maze-Cades series. -
High-Profile Releases: The successful Snoops High Rollers, which has seen significant international traction.
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New Mythology & Adventure: 3 Pigs of Olympus and its upcoming sequel, 3 Pigs of the Caribbean.
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Instant-Win Experiences: A collection of fast-paced, non-traditional games that have become a hallmark of the Gaming Corps studio.
and A-Maze-CadesStrategic Synergy and Growth
For Gaming Corps, this partnership reinforces its commitment to the UK market, one of the most strictly regulated and mature iGaming environments globally. For PricedUp, the addition of standout mechanics and recognizable styles from Gaming Corps helps differentiate its casino lobby from established competitors.
“PricedUp has made a confident entrance into a highly competitive market and is already showing the hallmarks of a brand built for long-term growth,” said Graham Greensmith, CCO at Gaming Corps. “We’re pleased to support PricedUp as they continue to sharpen and diversify their casino offering.”
Luke Beach, Operations Manager at PricedUp, added: “Gaming Corps has been gaining serious traction with its standout mechanics. Their portfolio brings a burst of energy to our casino offering and fits seamlessly with the high-quality experience we’re building.”
The post Gaming Corps Expands UK Reach Through Content Partnership with PricedUp appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Adam Pentecost Director of Customer Success at Gaming Corps
Gaming Corps inks strategic UK deal with MrQ
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Gaming Corps – a publicly-listed game development company based in Sweden, has announced a new partnership with UKGC-licensed operator MrQ, marking another confident step in growing its UK presence.
Since launching in 2018, MrQ has built a reputation for doing things on its own terms. The operator already boasts a lobby of over 1,000 games, curated with a focus on fun over fuss, and is one of the few online casinos to offer no wagering requirements. It’s a setup that has resonated strongly with UK players and makes MrQ an ideal home for Gaming Corps’ vibrant, personality-driven portfolio.
Through the partnership, MrQ players will gain access to a wide range of Gaming Corps titles, including high-tempo favourites such as 3 Pigs of Olympus Bonus Pot, Fishing Pro: Reel Collect, 3 Pots of Potions and Wild Woof. More releases are already lined up, including upcoming titles built around the studio’s crowd-pleasing mechanics.
These dynamic titles are already resonating with players in multiple regulated markets, and the new collaboration will ensure UK audiences can enjoy the same mix of bold visuals, quick-hit gameplay cycles and rewarding bonus features.
Adam Pentecost, Director of Customer Success at Gaming Corps, said: “We’ve been focused on growing our footprint in the UK for some time, so partnering with MrQ is a fantastic step forward. Their approach to casino entertainment is refreshing and player-first, which makes them a great match for our content. We’re thrilled to see our titles land on their platform and to continue building momentum in the UK together.”
Daniel Pascoe, Senior Casino Manager at MrQ, added: “Gaming Corps is producing some of the most distinctive content in the market right now. Adding their games broadens our selection and gives players more great options to enjoy. We’re very pleased to welcome them into the MrQ fold.”
The post Gaming Corps inks strategic UK deal with MrQ appeared first on European Gaming Industry News.
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