Compliance Updates
Greek Aspirations: A Legal Perspective on Soft2Bet’s Entry with General Counsel David Yatom Hay
In a market as dynamic and heavily regulated as iGaming, making the right move at the right time is crucial. As Soft2Bet sets its sights on the Greek iGaming arena, we had the opportunity to speak with the company’s General Counsel, David Yatom Hay. With an eye for detail and a knack for navigating complex regulatory landscapes, David offers invaluable insights into Soft2Bet’s strategic entry into Greece. In this exclusive interview, we delve into the legal challenges, market prospects, and what it really takes to make a mark in a new territory. Stay tuned as David Yatom unveils the intricate layers of Soft2Bet’s Greek Odyssey.
Can you describe the process and challenges, if any, faced in acquiring the A1 License in Greece?
We have the privilege of closely collaborating with the Hellenic Gambling Commission, and we deeply value their commitment to assisting us in securing this license. Their efficient processes, combined with the expertise of our compliance team, have made our interactions seamless. Our team’s prior experience in securing our recent operating license in Greece further streamlined our recent endeavors. Our compliance professionals have continuously been diligently working on multiple license applications, showcasing their proficiency in securing any license the company sets its sights on.
How do you think this B2B license will change Soft2Bet’s operations within the Greek market, particularly in relation to your recent acquisition of the Greek B2C License?
Securing a license was not only a regulatory obligation for our operations in Greece but also a pivotal step in our long-term company strategy. This move strengthens our B2B approach and empowers us to extend our advanced technological solutions to other operators, including those in the Greek market. With this license, we can cater to both existing and prospective operators in Greece. We pride ourselves on our distinctive products and designs, which give us a competitive edge. We are now ideally positioned to provide these specialized services for operators looking to elevate their offerings, design, user experience, and overall technological operations.
Soft2Bet has a demonstrated commitment to operating within regulated markets across Europe. How does the Greek market fit into your larger European strategy?
Soft2Bet consistently seeks opportunities in regulated markets and remains alert to possibilities for obtaining relevant licenses. While numerous European markets are filled with operators, the Greek market is distinct. It’s competitive but not yet oversaturated, offering Soft2Bet a chance to showcase its gaming expertise. As we move forward, Soft2Bet is committed to broadening its reach to additional regulated markets, emphasizing its dedication to growth and excellence.
Finally, can you share a bit more about the future plans of Soft2Bet, especially in relation to your growth and expansion in other regulated markets?
As mentioned earlier, we continuously strive to secure more licenses and broaden our reach into established and emerging markets. We aim to evolve as a supplier, and the recent acquisition of our B2B license in Greece underscores this strategic vision. Additionally, we remain committed to enhancing our technological capabilities and elevating the gaming experience we offer.
You mentioned that obtaining this license exemplifies the best of partnerships with HGC. Can you elaborate on the nature of this collaboration?
Soft2Bet is thrilled about the recent B2B license acquisition in Greece, and we have exciting plans for its utilization. Our primary focus is to leverage this license for our B2C operations, ensuring a seamless and efficient process for our own platform.
However, our ambitions don’t stop there. In parallel with our B2C endeavors, we are determined to support and enhance our B2B expansion efforts. Soft2Bet is committed to extending our platform’s capabilities to existing operators in Greece and welcoming any new operators aiming to enter these markets in the future.
What sets us apart from other turnkey providers is our product’s excellence, exceptional design, and player experience including, specifically, our gamification features. These unique qualities not only enhance our own operations but also provide an unparalleled edge to other operators who choose to collaborate with us.
We firmly believe that our services will be a game-changer for operators in Greece, and we are hopeful that they will recognize the value we bring to the table. Soft2Bet is ready to offer top-notch support and expertise to all operators who make the smart choice of partnering with us.
With this recent B2B license, Soft2Bet is poised for an exciting and successful journey in the Greek market, and we look forward to making a positive impact on the industry.
This license enables Soft2Bet to offer supplier services to operators in the Greek market. Can you tell us a bit more about the services you plan to offer?
This license allows us to offer gaming and betting platform services – which is the core of our solutions at Soft2Bet. Our tech especially stands out for its unique gamification features, extensive localization, and broad capabilities for personalization – three crucial aspects of modern iGaming solutions, demanded by all operators striving for leadership positions in any given market. These highly gamified, locally relevant solutions that can be adjusted to certain needs and requirements of the Greek audience, are already anticipated in the market and, I believe, will help us secure a decent share among other providers.
Soft2Bet is dedicated to enhancing its technological offerings. How does the acquisition of this license align with your technology roadmap?
We are always working on innovative technologies and unique features that differentiate us from other providers. Our user-friendly platform with wide customization capabilities, combined with our gamification and localization services, sets us apart from competitors. There’s great demand for these products and services, and we are committed to expanding our reach in Europe and beyond, to ensure sustained growth. Our Greek license is another crucial step in realization of this strategy.
As you focus on expanding your B2B engagements, what types of collaborations are you looking to foster in the Greek market?
Our goal is to reach out to both current and prospective operators in the market to provide our technological package. We are eager to collaborate with operators who share our vision of achieving great things and are searching for innovative solutions to elevate their businesses.
Compliance Updates
Entrust and PlaySafe ID Partner to Bring Verified, Privacy-First Digital Identity to Gaming
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Entrust and PlaySafe ID announce a new partnership to enhance online gaming safety.
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Integration of Entrust Identity Verification solution provides seamless and secure Know Your Customer check.
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Playsafe ID platform aims to combat cheating, bots and harmful behaviour, while supporting compliance with the UK Online Safety Act’s Protection of Children Codes.
Entrust, a global leader in identity-centric security solutions, today announced a partnership with PlaySafe ID, the platform that keeps cheaters, bots, and predators out of games. The partnership will power Playsafe ID’s secure onboarding and verification process using Entrust Identity Verification to enable seamless and secure onboarding experience for gamers worldwide.
Built with a privacy-first mindset, Playsafe ID issues a verified, game-agnostic digital ID that confirms the human identity behind the account promoting accountability and improved protection for users, while still allowing them to remain anonymised. The platform aims to address wider issues that erode trust and enjoyment in online gaming communities, such as cheating, hacking, bot activity, and inappropriate behaviour, while ensuring compliance with evolving regulations such as the UK’s Online Safety Act.
How It Works
Users create a Playsafe ID account and complete a quick and secure identity verification process powered by Entrust. Users simply take a photo of their government-issued ID and a short video selfie. Entrust identity verification first checks that the ID is genuine and not fraudulent and then matches it to the user’s face in the selfie video. This ensures the person presenting the identity is its legitimate owner and is physically present, mitigating identity fraud attempts such as stolen ID or deepfakes.
Once verified, users receive a unique, random, and anonymised PlaySafe ID, granting access to PlaySafe-protected gaming and matchmaking with other verified gamers. The verification data is kept separate from the Playsafe ID, ensuring gamers remain anonymised during gameplay while knowing they are engaging with other legitimate, verified players.
“Gaming should be fun, fair, and safe for everyone,” said Andrew Wailes, CEO of PlaySafe ID. “Our partnership with Entrust ensures that our user verification process is both secure and scalable, and also aligns with the values of frictionless user experience and privacy. Their technology will be instrumental in helping us build a future where fair play is the standard, and cheating, fraud and harmful behaviour are no longer tolerated.”
Regulation in Gaming
This partnership will enable game providers and developers to prepare for the inbound Protection of Children Codes, coming into force in July 2025 as part of the Online Safety Act, which mandates that services accessed by children must manage risks and protect children from encountering harmful content.
“We’re proud to join PlaySafe ID in their mission to make online gaming a safer place,” said Samuel Steg, Head of Compliance for Identity Verification at Entrust. “Fraudulent activity online continues to grow both in scope and sophistication, and gaming environments are no exception. Our identity verification technology provides robust, high-assurance Know Your Customer (KYC) checks, offering gamers a seamless and secure onboarding experience. This partnership reflects our shared commitment to building a safer digital future and promoting trust, fairness, and safety within digital spaces.”
PlaySafe ID is currently in integration discussions with several major gaming platforms, with the first partnerships expected to launch later this year.
The post Entrust and PlaySafe ID Partner to Bring Verified, Privacy-First Digital Identity to Gaming appeared first on European Gaming Industry News.
Compliance Updates
Hacksaw Gaming Streamlines Compliance Operations with Vixio’s Technical Compliance Tool
Vixio, a leading provider of regulatory intelligence solutions, is proud to announce that it has partnered with leading gaming supplier Hacksaw Gaming to strengthen its regulatory compliance processes amid increasing scrutiny from global gambling authorities, amid increased global focus on industry standards and practices
Faced with the challenge of tracking and interpreting evolving technical requirements across multiple jurisdictions, Hacksaw Gaming has adopted Vixio’s Technical Compliance Tool to navigate an increasingly demanding compliance landscape for B2B suppliers.
The Technical Compliance Tool is the first of its kind to offer a one-stop solution for navigating technical requirements for gambling operators and suppliers. Vixio analysts monitor over 200 regulatory sources and have tracked 43 regulatory updates across global critical jurisdictions for technical compliance since September 2024.
“Prior to using the Vixio Technical Compliance tool, we had an internal database… it would take three to five hours a week to ensure everything was updated and go through multiple sheets and resources to ensure the changes. But, now [with Vixio’s Technical Compliance Tool], it takes just a couple of minutes,” said Gabriel Fenech, CTO, Hacksaw Gaming. “Now we use those resources for other day-to-day matters.”
The Technical Compliance Tool offers a centralised, regularly updated source of information on technical requirements for regulated gambling markets, helping B2B suppliers like Hacksaw Gaming ensure timely, accurate compliance without the manual burden. Since launch, Vixio has added over 3,500 unique resources where the regulations for technical compliance are referenced. Earlier this year, the product was also expanded to include infosecurity requirements.
Commenting on the partnership, Roger Cowin, Technical Compliance Specialist, Vixio, said: “As the regulatory landscape becomes more complex, it’s critical for suppliers to have reliable, up-to-date information at their fingertips. Our mission is to empower firms like Hacksaw to navigate regulatory challenges with clarity and precision.”
The benefits of implementing the Vixio Technical Compliance Tool were immediate and far-reaching, with Fenech explicitly calling out the following:
- Efficiency gains: “We would carry out all of this research manually… now everything is in one place.”
- Easily compare jurisdictions: “The ease of comparing jurisdictions and having the main requirements per market so easily accessible is what makes it so attractive.”
- Quick references: “I really appreciate that there is a link to the actual regulation, so we can even check it ourselves and reference it, if need be.”
- Improved onboarding: “Some of my team members are still in training… the fact that they have the tool to refer to means they can analyse particular requirements themselves, and it’s just more efficient for the whole team.”
- Confidence in expansion: “This will also make upcoming market entries much easier, and I foresee there will be quite a few in the coming years.”
- Customer support: “I had some questions about upcoming regulations in Spain… I got replies really quickly, and the replies were all very detailed.”
The partnership reflects a growing need for intelligent compliance solutions as gaming suppliers expand into new and increasingly regulated markets. By integrating Vixio’s platform, Hacksaw Gaming is not only enhancing its internal processes but also reinforcing its commitment to responsible and compliant operations.
The post Hacksaw Gaming Streamlines Compliance Operations with Vixio’s Technical Compliance Tool appeared first on European Gaming Industry News.
MC Games has officially announced its exclusive ombudsman channel. The space arises to listen carefully to the opinions, suggestions, doubts and possible complaints of the platform’s users, ensuring direct dialogue and continuous improvement of the services offered.
Thinking about every detail so as not to leave any player with an unsolved problem, MC Games offers several steps to help players: First, the bettor finds a team with humanized support, 24 hours a day, in the chat. If the problem is still not resolved, the gaming platform offers the Ombudsman Channel to answer major questions, which are beyond the basic guidelines on how to withdraw, make a deposit or other such issues.
In a simple and intuitive way, the user is faced with the “Report on the Web” button on the site, directing him to the Customer Service Center. There, he will be able to answer questions, with the requested information, ensuring that his service happens quickly, safely, and efficiently.
The same space also works for those who want to share compliments, report the browsing experience on the platform and even send suggestions, so that the MC Games team can increasingly improve the experience of its audience, offering the most innovative in the market.
The post MC Games Announces Ombudsman Channel for User Questions appeared first on Gaming and Gambling Industry in the Americas.
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