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Superbet Group Announces Appointment of Sacha Dragic as Co-CEO

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Superbet Group has announced key leadership appointments, approved by the Board of Directors. Sacha Dragic, the founder of Superbet, will return to the Group in an executive role. Sacha and Jimmy Maymann, current CEO, will partner to take on new roles as Co-CEOs of the Group.

Sameen Jalal, who prior to joining Superbet was previously the Director of Engineering leading applied machine learning at Wayve, and had numerous leadership roles in Facebook, has been appointed Chief Technology Officer. Andrei Dusu, who prior to joining Superbet was the co-founder and Chief Product Officer at Eversync, and had numerous leadership roles in Google, has been appointed Chief Product Officer. Albert Simsensohn who joined Superbet following leadership roles in McKinsey and Meta has been appointed Chief Operating Officer.

Hans-Holger Albrecht, Chairman of the Board of Superbet Group, said: “In Superbet we always stretch for more, and after considering all of the opportunities we have ahead of us, it was obvious for me that we should strengthen our leadership team even further. Working closely with Sacha and Jimmy, I’ve seen that they are a powerful combination, which, alongside the rest of our leadership team, will help us to deliver our global ambitions even faster and more efficiently. I’m delighted with the appointments of Sameen, Andrei and Albert who each bring exceptional global platform experience and capability to our leadership team.”

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Jimmy Maymann, Co-CEO of Superbet Group, said: “This has been a year of significant growth in our journey to becoming a product-led company. Our regional strategy is accelerating at pace, as market leader in Romania, number one brand in Belgium, very strong growth rates in Poland and pursuing podium position in Serbia. However, alongside the growth we see in our Brazil operation there is a more global set of opportunities that we will capture. It’s clear that Sacha will bring a game-changing impact in returning to the business to help us to move faster to the next phase of our growth. The appointments of Sameen, Andrei and Albert further strengthen our leadership team, enabling us to scale further and quicker. I’m looking forward to partnering with Sacha and the rest of the leadership team to accelerate from a strong base.”

Sacha Dragic, Founder and Co-CEO at Superbet Group, said: “At Superbet we have always planned many horizons ahead with ambition and I’m pleased to see the progress and speed with which the team have been growing and scaling the business to meet this ambition. The opportunities ahead of us, however, are significant and so it was the right time to return to the business and also to further strengthen our leadership team with global platform and scaling experience. I’m delighted with the appointments of Sameen, Andrei and Albert who join an exceptional leadership team, and I look forward to partnering closely with Jimmy and the leadership team in delivering our strategy and growth plans.”

The post Superbet Group Announces Appointment of Sacha Dragic as Co-CEO appeared first on European Gaming Industry News.

Gambling in the USA

Gaming Americas Weekly Roundup – May 12-18

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Scientific Games was recognised with three prestigious honours in the 23rd Annual American Business Awards. The global lottery company won two Gold ABA awards for its retail technology, SciQ and PlayCentral Powered by SciQ, in the Operations Management Solutions and Emerging Technology categories, respectively. Scientific Games’ recently retired VP, Instant Game Production, Joe Bennett, earned a Silver ABA Award for Achievement in Management—Manufacturing, recognising his career contributions in secure lottery instant game production. This year, more than 3700 nominations from organisations of all sizes and industries were submitted to the ABAs. Winners were scored by more than 300 professionals worldwide during a rigorous judging process evaluating innovation, integrity, effectiveness, creativity and growth.

MGM Resorts has announced that it has reached a new employment agreement with CEO & President Bill Hornbuckle through December 31, 2028. As part of his new employment contract, the Company has also agreed to offer Hornbuckle an advisory agreement at the end of the term to assist with its integrated resort project in Osaka, Japan until its opening. As CEO, Hornbuckle oversees all aspects of MGM Resorts’ strategy, operations and hospitality and gaming development projects. He leads the company’s global development efforts and its digital gaming strategy.

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Minimum Deposit Casinos (MDC) has released new insights into the tightening regulatory landscape for sweepstakes-based gaming in the US. Recent moves by lawmakers in New York, Louisiana, and Montana suggest a coordinated push to eliminate or restrict these alternative online gambling models. In New York, Senate Bill 5935, introduced by Sen. Joseph Addabbo, has advanced through the legislative process and targets the operation and supply of sweepstakes-style platforms. The bill specifically addresses platforms that use two forms of digital currency — one of which can be redeemed for real-world prizes — a setup now under scrutiny by state regulators.

New Partnerships

Rush Street Interactive (RSI), in partnership with Integrity Compliance 360 (IC360), has launched a new initiative called Gaming Literacy Aiding Decisions (GLAD), an innovative programme designed to assist educators in enhancing high school student gaming literacy and promoting that cohort’s responsible relationship with this ever more socially prevalent activity. The GLAD curriculum will initially launch in New Jersey and Delaware where, this spring, RSI and IC360 have been working with educational districts on a speaker series and educator curriculum delivery. These initial efforts will help define success metrics and gather feedback to shape the programme’s future, which will ultimately be available to educators more broadly to curate the content that resonates best with students.

The Ontario Lottery and Gaming Corporation (OLG) has selected Caesars Entertainment as the Service Provider in the Windsor Casino procurement process. This is the final procurement process in the OLG’s land-based gaming modernisation initiative. Caesars Entertainment and its predecessor companies have partnered with the OLG to operate Caesars Windsor (fka. Casino Windsor) since the opening of the temporary facility in 1994. Caesars Entertainment will assume responsibility for gaming and non-gaming operations of the Windsor casino on behalf of the OLG under a 20-year operating agreement, which is expected to begin in 2026.

The post Gaming Americas Weekly Roundup – May 12-18 appeared first on European Gaming Industry News.

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BC.GAME Unveils New Logo, Embraces Crypto Elements to Reflect Future Vision

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BC.GAME, a global leader in Web3 gaming, has officially launched its refreshed brand identity—marking a significant step towards building a more diverse and globally integrated Web3 entertainment ecosystem. The brand upgrade includes a redesigned logo, updated colour palette and the introduction of a new slogan, “Stay Untamed”. This move also highlights the platform’s deepening presence in the crypto space, reinforcing its position as a pioneer in the Web3 and crypto entertainment industry.

BC.GAME’s new logo combines a classic lowercase “b” with an embedded “c,” creating a sleek and instantly recognisable visual. The “c” not only connects to the platform’s name but also symbolises its deep-rooted connection to the crypto world. Representing both “bc” and “coin,” the logo reflects the platform’s strong foundation in cryptocurrency and signals its ambitious vision to build a thriving ecosystem centered around the $BC token.

The platform’s signature green has also been refreshed to a deeper, more tech-forward tone, enhancing its professional presence within the blockchain and Web3 entertainment space while boosting visual impact and recognition.

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BC.GAME’s new slogan, “Stay Untamed,” embodies its spirit of freedom, openness and innovation. As a Web3 advocate, BC.GAME encourages players to break boundaries and explore new possibilities, reflecting the decentralisation, community-driven ethos and ongoing innovation that define Web3.

BC.GAME’s journey in the crypto space began long before cryptocurrency payments became mainstream. From the early days, the platform has explored and implemented crypto-based technologies. Through the launch of its $BC token and a suite of crypto features, BC.GAME continues to deliver seamless and innovative digital entertainment to users worldwide.

BC.GAME supports payments in hundreds of cryptocurrencies, catering to players across the globe. On the technical front, the platform was among the earliest adopters of Bitcoin Lightning Network technology, significantly improving transaction speed and providing users with a lightning-fast payment experience.

BC.GAME offers “Provably Fair” verification to ensure that every game result is both fair and verifiable. Leveraging blockchain technology, players can view and verify the generation process of each game round in real time on the betting page, ensuring that outcomes are free from human interference or manipulation.

The post BC.GAME Unveils New Logo, Embraces Crypto Elements to Reflect Future Vision appeared first on European Gaming Industry News.

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Gambling in the USA

Gaming Americas Weekly Roundup – May 5-11

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Bragg Gaming Group confirmed that it will release its first quarter 2025 financial results prior to the opening of the financial markets on Thursday, May 15, 2025. The release will be followed by a conference call at 8:30 a.m. Eastern Time, hosted by Bragg Chief Executive Officer, Matevž Mazij and Chief Financial Officer, Robbie Bressler, to discuss the Company’s financial results and provide a business update. During the call, management will review a presentation that will be available on the day of the call.

Context Networks Inc, the first programmatic advertising platform engineered for the gaming industry, has announced the rollout of its groundbreaking Deep Intelligence Marketing strategy, redefining how brands engage consumers in bars, taverns and on-premise slot route operations. Leveraging the power of AI-driven data analytics, machine learning and context-aware digital couponing, Context Networks is turning local venues into the next frontier of high-impact retail media. Through its Contextual Promotions Media Network (CPMN), Context is converting digital screens—such as slot machines in bars—into dynamic, smart advertising surfaces. These systems use advanced data signals to deliver highly targeted promotions based on real-time factors like venue type, consumer behaviour, time of day, and even emotional context, moving far beyond traditional static or cyclic Digital Out-of-Home (DOOH) advertising.

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ACR Poker’s Blitz Bonus Boost promotion is back by popular demand to supercharger players’ bankrolls, offering a 50% bonus up to a sizzling $500. To take advantage, players need to deposit $25 or more by 11:59 pm ET on Saturday, May 31 using bonus code: BLITZ and ACR Poker will match 50% of it, up to $500.

Partnerships

International Game Technology PLC announced that IGT PlaySports technology is now powering retail sports betting at Silver Reef Casino Resort in Ferndale, Wash. This technology agreement builds on IGT PlaySports’ leadership in the region, marking the 11th casino in Washington State to deploy the Company’s award-winning sports betting platform, and the 10th casino in the State to leverage its trading advisory services.

Playtech and Hard Rock Digital (HRD) have launched New Jersey’s first-ever dedicated trivia experience on the top-rated Hard Rock Bet online casino platform. This milestone establishes Hard Rock Bet as the first operator to launch a dedicated Live Trivia Game Show in the state. Since the announcement of their strategic partnership in 2024, Playtech has provided a wide range of gaming content through Hard Rock Bet, including slots, card & table games, and live dealer games.

Everi Holdings Inc. announced the Company’s digital CashClub Wallet technology is powering Penn Entertainment Inc’s (PENN) “PENN Wallet” at M Resort Spa Casino in Henderson, NV. The “PENN Wallet” offers M Resort guests the ability to access cashless payments throughout the gaming floor via integrations with existing loyalty and payments systems. PENN currently utilises CashClub Wallet technology across 22 properties in 11 jurisdictions. CashClub Wallet elevates patron engagement with frictionless, omni-channel payments. Everi’s industry-leading cashless payments solutions drive additional volume, improve operational efficiencies and transform the traditional casino cash-centric environment into a modern, seamless experience for an enhanced player journey.

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