Industry News
Overwolf Appoints Shahar Sorek as CMO
Overwolf, the all-in-one technology platform that enables creators to build, distribute and monetize in-game apps and mods, has appointed Shahar Sorek as its Chief Marketing Officer.
Before joining Overwolf, he was CMO at Spacemesh. He is having more than 12 years of experience in the games and technology industry. He has founded and managed leading startups including 7 Elements Studios, a game studio specialising in massive-multiplayer-online strategy games.
“A new era of the gaming revolution has begun, an inflection point in which the gamer/creator is emerging and will be a major force in shaping how current and future AAA games and economies will be experienced. Overwolf’s passion for games and technological savviness make it a key player in shaping the future of the industry for all stakeholders. For creators, Overwolf has created a new career – the in-game creator – where gamers can make an actual living from their creations. For publishers and game studios, Overwolf is enhancing the gameplay experience and increasing engagement. It’s a story of a generation – putting gaming experiences into the hands of gamers and I am thrilled to be a part of it,” Shahar Sorek said.
Shahar has also held advisory positions at Overwolf, Flytrex, GK8, and Treebute.io where he shaped the narrative and strategy of the venture with a focus on the go-to-market audience and the companies’ investors. In his past, he worked as a creative producer and actor in Hollywood and Israel and is a former five-time Israeli national champion in Taekwondo.
“While I’ve known of Shahar for a long time, I’ve had the immense pleasure of working with him closely as both an advisor to Overwolf and as a personal mentor for the last two years. I could not be more excited and grateful for him to join the Overwolf team as CMO. He is a wonderful addition to our team and will play an integral role in the growth of Overwolf as we work to make in-game creation a legit profession and accelerate the strategic adoption of user generated content by publishers and game developers,” Uri Marchand, CEO and Co-Founder of Overwolf, said.
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Media Troopers has added a new artificial intelligence feature to its proprietary media buying platform, Media Cruiser DSP, introducing an automation layer called Automation Rules.
The company said Automation Rules is a rules-based automation engine designed to optimise campaigns using real-time data. Media Troopers said the tool can support actions including setting price ranges, highlighting and pausing underperforming metrics, creating exclusion filters, and adjusting bids without prior manual intervention.
Media Troopers positioned the release as a way to increase output while reducing operational costs, describing the workflow as “a single click” to apply automation.
Shmulik Segal, Chief Executive of Media Troopers, said, “Media Troopers is always looking to improve its systems to ensure that clients have the best technology available to help enhance their campaigns while also saving them time. This new AI feature is sure to be a game-changer among customers when it comes to increasing marketing output by taking on board and managing client data around the clock.”
The post Media Troopers adds AI automation tool to Media Cruiser DSP appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
DeGaming has launched a Web3 iGaming platform and appointed Ulle Skottling as CEO, with the company positioning on-chain operations as a way to improve transparency across operators, affiliates and players.
The platform’s core product pitch is its proprietary “Glass Vault” technology, which DeGaming says provides real-time proof of funds and independently verifiable visibility of balances, transactions, and payouts.
DeGaming is also offering “Bankroll as a service,” routing transactions through its on-chain transaction engine to provide operators access to scalable liquidity for withdrawals and platform stability. The company said this is designed to reduce friction for operators trying to scale, while giving players visibility into the funds available on the platform.
The supplier said its unified platform combines game access, player account management (PAM) and reporting in a single blockchain-native operational engine. DeGaming added that operators can launch a customisable casino or sportsbook in “as little as two weeks,” including crypto and fiat deposits, automated payouts and a back-office.
Skottling joins as CEO to lead what DeGaming called its next phase. He has held senior roles at RAW iGaming, Videoslots and NetEnt. Skottling said: “The industry has evolved rapidly, but transparency and trust have not kept pace. It runs on what you can’t see, whereas we have built a platform that you can. We are challenging the model and defining the new standard for gaming infrastructure.
“Our Glass Vault technology gives operators, affiliates and players independently verifiable visibility into platform activity and funds in real time. The future of gaming will be built on openness, accountability and infrastructure that all participants genuinely trust.”
Emil Ahmed, co-founder of DeGaming, added: “Appointing Ulle as CEO is an important step in DeGaming’s next phase. We have built the platform around a clear belief that gaming needs more transparency, stronger infrastructure, and greater operational trust. Ulle brings the industry experience, commercial understanding, and leadership needed to take that vision to market and help operators launch with confidence.”
The post DeGaming launches Web3 iGaming platform, names Ulle Skottling CEO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Century Casinos Inc. announced that Lyle Randolph, a long-term regional Vice President and General Manager of the Company, will take over as Executive Vice President of Operations for the US.
Mr. Randolph will be appointed to this new role effective May 15, 2026. As Executive Vice President of Operations for the US, Mr. Randolph will oversee the Company’s seven U.S. properties. These casinos comprise a combined 4701 slot machines, 93 table games, 2127 hotel rooms, and over 20 food and beverage venues.
Mr. Randolph is a veteran gaming and hospitality executive with more than 30 years of leadership experience in casino operations, hotel and food & beverage management, capital development, and multi-property strategic oversight. He began his gaming career in 1995 at Casino Aztar in Missouri. When Isle of Capri Casinos acquired the property, he became General Manager of both Caruthersville and Cape Girardeau. Throughout his leadership tenure, he successfully navigated the properties through multiple ownership transitions involving Isle of Capri Casinos and Eldorado Resorts while operating under the leadership and mentorship of notable gaming industry executives including James Perry, Virginia McDowell, Eric Hausler, Gary Carano, and Tom Reeg. These experiences provided exposure to a broad spectrum of leadership philosophies ranging from entrepreneurial founder-led management and family-driven regional gaming growth to highly analytical, public-company expansion strategies. During his tenure with Isle of Capri Casinos, Mr. Randolph received the company’s Jack Galloway Award recognizing leadership and operational achievement.
Since Century Casinos’ acquisition of the Missouri properties in 2019, Mr. Randolph has served as Vice President of Operations for both Missouri casino properties. Mr. Randolph has overseen more than $80 million in combined capital development projects, which has resulted in Adjusted EBITDAR growing over 70% under his leadership.
In addition to his operational responsibilities, Mr. Randolph has remained active in civic, charitable, and industry leadership initiatives throughout his career, including statewide advisory appointments and leadership roles with regional business, tourism, humanitarian, and gaming organizations, underscoring his understanding of the value of responsible corporate citizenship. Mr. Randolph’s established track record as a results-oriented and effective leader will continue to drive the Company’s growth within the gaming and hospitality industry.
The post Century Casinos Announces Appointment to Top Leadership Role in the US appeared first on Americas iGaming & Sports Betting News.
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