Industry News
GamCare Teams Up with YGAM to Bring Young People’s Gambling Harm Prevention Programme to Northern Ireland
GamCare has teamed up with the Young Gamers and Gamblers Education Trust (YGAM) to bring an education and support programme to Northern Ireland, with the mission of safeguarding young generation from gambling and gaming-related harms.
The Young People’s Gambling Harm Prevention Programme is a ground-breaking initiative supported by members of the Betting and Gaming Council and has already been rolled out across England and Wales. Both charities deliver evidence-led workshops and resources to teachers, youth workers and directly to young people to help raise awareness of the issues and help prevent harm.
The move has been welcomed by prominent politician Robbie Butler MLA who is the Chair of the Gambling Related Harm in Stormont. Mr Butler has campaigned for new laws to help protect people from gambling-related harms.
“I welcome this social gaming and digital resilience initiative from Youth Work Alliance. When the APG launched our inquiry into how new legislation can reduce gambling related harms, we made it clear that prevention is better than cure. The stronger gambling laws we are hoping for in Northern Ireland need to be backed up by better education to stop harm before it occurs. So therefore, it is hugely encouraging to see the Youth Work Alliance working with YGAM and GamCare to educate and support our young people,” Robbie Butler said.
Youth Work Alliance, a charity based in Belfast, is working with YGAM to deliver evidence-led and evaluated training to teachers and youth workers, in addition to giving them access to City & Guilds assured training and education resources which provide a full curriculum of lesson plans for primary and secondary age children as well as youth work specific resources.
“The work we are doing with YGAM, working alongside GamCare, delivering their training and resources on the ground here in Belfast and across Northern Ireland is going to be a huge benefit to our local communities. Gambling-related harms have been presented as a hidden issue in Northern Ireland for many years, which makes it even more vital for us to ensure children and vulnerable people are informed, educated and safeguarded against the potential harms associated with gambling and increasingly, gaming too,” Stephen Hughes, Development Manager at Youth Work Alliance, said.
“The expansion of our work into Northern Ireland is a great step for this programme. The partnership relationship really makes this work unique so I’m really pleased we, alongside YGAM, will be working with the Youth Work Alliance. No matter where young people are located the challenges they face when dealing with gambling harms are the same. The Young People’s Gambling Harm Prevention Programme will give young people in Northern Ireland the opportunity to explore how gambling might be affecting them in a safe and trusted environment, giving them the tools to make good decisions,” Anna Hemmings, CEO of GamCare, said.
“Having seen first-hand the impact that our work has had in the places we have already rolled out the National Gambling Education Programme in partnership with GamCare, I am thrilled that we are now able, with the support of Youth Work Alliance, to start delivering the programme in Northern Ireland. As well as educating, informing, and safeguarding, it is also vital that we raise awareness and start a conversation about those very personal experiences of gambling related harms in communities across Northern Ireland,” Lee Willows, Founder and CEO of YGAM, said.
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Ruud Bergervoet has been reappointed as CFO of Holland Casino. He will remain financially responsible for the gambling provider for another two years. Bergervoet has already been CFO for two terms of four years, but due to the special circumstances of the company, he has been asked to remain as a director.
CEO Petra de Ruiter said: “I am very happy that Ruud is prepared to stay with us. With his experience and knowledge of the company, he is indispensable at this moment. We have to work very hard in the coming years to keep Holland Casino financially healthy. And I am certain that this is in good hands with Ruud.”
Ruud Bergervoet has been working at Holland Casino since 2017. Before that, he worked as CFO at FD Mediagroep and Sdu Uitgevers, among others.
During the shareholders’ meeting of April 16, Bergervoet was nominated by the Supervisory Board and his nomination was confirmed.
The post Ruud Bergervoet Reappointed as CFO of Holland Casino appeared first on European Gaming Industry News.
AskGamblers has announced that the final voting stage of the 8th annual AskGamblers Awards has started.
The voting phase kicked off on 28 April, and will last until the award ceremony scheduled for 12 June.
As in previous editions of the Awards, players can cast their votes for one of the top 10 finalists in the following categories: Best Casino, Best New Casino, Best Sportsbook, Best New Slot and Best Software Provider.
The Best Crypto Casino, Best Partner and Best Manager categories will traditionally be chosen by the AskGamblers team. This year’s edition introduces a new category, the Superstar Award, a crown achievement handed out to one operator that best represents the values of brands, whose laureate will also be chosen solely by AskGamblers.
Another novelty in this year’s Awards cycle is the Forum vote: the votes from the members of AskGamblers Forum will be counted towards the final tally of votes as a separate voting tier.
Commenting on the launch of the 8th AskGamblers Awards voting stage, Dijana Radunović, General Manager at AskGamblers, said: “Now that we have the finalists, we are entering the final stages of preparation for our biggest night of the year. To say that we are excited about the 8th edition of the AskGamblers Award would be an understatement.”
“As everybody in the team is working tirelessly to make the gala ceremony a night to remember, we invite our players to do their bidding: to give a vote to their favourite contestants and help us choose the rightful winners in the five categories that are open to public vote,” Radunović added.
Before the award ceremony on 12 June, AskGamblers will host the traditional Charity Night on 11 June, where the partners will bid for positions on the website, with the money raised allocated to a humanitarian cause.
The post The 8th AskGamblers Awards Officially Enters the Voting Stage appeared first on European Gaming Industry News.
Flexion, the games marketing company, has announced that its revenue grew 9% to year-end December 2024. The growth is attributed to the Company’s success in the alternative app store market.
Since its IPO in 2018, the company has built a well-positioned games marketing business around the alternative stores and grown annual revenue 50-fold to almost US$100 million. Its game portfolio represents several billion US$ in gaming IP for alternative market partners like Samsung, Amazon, Huawei, OneStore and Xiaomi.
“With the Digital Markets Act (DMA) coming into force in Europe and recent legal actions in the US, mobile game developers have felt a new-found freedom to explore their market options. We’ve already moved beyond the era when Google and Apple controlled everything. Developers are looking for alternatives that offer better margins, and additional audiences and revenue. Partnering with Flexion opens up a range of market channels with very little up-front investment,” said Jens Lauritzson, CEO of Flexion.
Flexion currently distributes more than 30 high-profile titles on the alternative stores. Top-tier games in the Flexion portfolio make on average US$ 10 million a year based on Q4 2024 run rate. That’s income in addition to their Google and Apple revenue with a business model that adds little to their costs.
In Q4 2024, Flexion-serviced games were, on average, generating 9.3% through the alternative stores of the revenue they made on Google Play. This is a significant boost for Flexion’s partners without major costs or effort.
“If you scale for the size of the stores, the alternatives massively out-performed Google in Q4 for our games. This is exciting both for Flexion’s business and for the future of the games industry as a whole. We’re seeing the beginning of a sea change in games marketing,” Jens said.
“We’re seeing just the beginnings of a major shift in how top-tier developers address their markets. Using Flexion to access alternative stores is an easy first step into the post- Google and Apple world. Many developers are already looking at their options beyond that and Flexion will be right there with them providing the technology and expertise they need to maximise the potential of their games,” Jens added.
The post Flexion Reports Revenue Increase of 9% for 2024 appeared first on European Gaming Industry News.
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