Industry News
Everi Holdings to Launch Contactless Wallet by the End of 2020
Everi Holdings Inc, a premier provider of gaming products and financial technology and loyalty solutions in the gaming industry, has announced its plan to roll out a contactless wallet by the end of the year.
CashClub Wallet, the fully cashless integrated mobile solution that is expected to be live in the first casinos in the fourth quarter of 2020, demonstrates the Company’s positioning as an industry innovator and leader for both cash and cashless funding solutions to address the unique needs of the highly regulated gaming industry.
“For almost two decades, our cash access solutions have been at the forefront of innovative player funding technology across the gaming industry. In 2019, we facilitated more than 115 million transactions that delivered $30 billion of cash to casino floors and generated $165 million in revenue for Everi. We have a large base of casinos and other facilities using our fully integrated FinTech network today, as well as our portfolio of compliance services and loyalty products. We stand ready to leverage the strengths of our current product suite, already live on casino floors, with our deep development pipeline of products and services to enhance our status as provider of choice in the gaming industry well into the future. Our focused innovation and breadth of integrated capabilities enables us to provide casino patrons with a seamless transition to our cashless alternatives, positioning us to meet players’ and casino operators’ preferences, whether players want to select cash or a cashless funding solution,” Michael Rumbolz, Chief Executive Officer of Everi Holdings, said.
“In the near-term, we expect players’ choice for funding on the casino floor will continue to favor existing cash access solutions, such as ATM withdrawals or cash advances. Going forward, and over time, adoption of cashless and contactless funding solutions will grow, allowing players the ability to move value across gaming and non-gaming venues within our customers’ land-based operations, but also into and out of a casino’s online and sports wagering offerings, and finally back to the patrons’ checking, credit and debit accounts. These bi-directional funding solutions are the hallmark of Everi’s CashClub Wallet ecosystem. Players will have the opportunity to transfer funds into and out of their wallet from the comfort of their own home before arriving at their favorite casino. This will create additional opportunities for new incremental transactions and provide tremendous value for patrons,” added Rumbolz. “By providing cashless options for players, we are creating new revenue opportunities for our customers and Everi. With our superior solutions for cash and cashless funding access, combined with our money transmitter capabilities and our integration with third-party, cashless wagering systems, we’re strategically positioned to provide seamless, cost-efficient back-of-the-house functionality to solve the unique regulatory needs of casino operators – creating a fully integrated, multi-jurisdictional, on premise and online, cashless financial- and loyalty-based ecosystem that will provide compelling value for both casino operators and players.”
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appointments
Behind The Gloves forms Advisory Board to scale beyond event activations
Behind The Gloves has formed an official Advisory Board as it moves from event-led activations to what it describes as a scalable, long-term business and community.
The board includes Michael Brady, Founder and Chairman of Bede Gaming and Chairman of Connexus Group; Rob Fell, CEO of RiskCherry; and Katie Byers, former SVP of People and Capability at Light & Wonder.
According to the organisation, the appointments are intended to support expansion into new verticals including corporate wellness programmes, brand partnerships and future digital products.
Behind The Gloves said it plans to continue operating as a “business for good” by reinvesting a portion of profits into community initiatives and charitable causes.
Lee McFarland, Founder of Behind The Gloves, said: “The foundation of our Advisory Board reflects Behind The Gloves’ commitment to building a strong business that can expand globally and reach more people than ever.
“We’re thrilled to welcome Katie, Rob and Michael to the Board and look forward to leveraging our industry’s unmistakable energy to support good causes and deliver accessible activities for all fitness levels on a larger scale.”
The post Behind The Gloves forms Advisory Board to scale beyond event activations appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
LuckyCasino launches in Spain as LCKY Group expands B2C footprint
LuckyCasino has gone live in Spain, LCKY Group confirmed, marking the brand’s entry into the regulated market.
The operator said LuckyCasino is the second brand in the LCKY Group portfolio to operate in Spain, following OneCasino. The company positioned the launch as part of its long-term growth plans and noted the brand has previously operated in Sweden.
LCKY Group said the Spanish-facing offering includes more than 2,000 games, alongside localised offers and payment methods. It also claimed the catalogue includes “many LuckyCasino exclusives.”
Mark Schram, MD B2C Central & South Europe at LCKY Group, said: “Everyone at LuckyCasino is looking forward to showing off the mix of variety and innovation that’s made our platform such a huge hit elsewhere.
“With Spain being a key market for us going forward, we’re excited to build on the success LCKY Group has already enjoyed in the country with OneCasino, and we expect our vast selection of content will prove hugely appealing for Spanish customers.”
The post LuckyCasino launches in Spain as LCKY Group expands B2C footprint appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game studios
Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool
Evoplay has launched Season of Legends, a year-long network campaign built around four seasonal phases, starting with a spring edition carrying a €512,000 prize pool. The spring phase launched in March and runs across March, April and May.
The studio said the new format follows its previous Big Adventures network campaign and is designed to drive sustained engagement through a more structured seasonal approach. Each season runs for three months with new mechanics and prize pools.
A new mechanic, Infinity Prize Drops, will run daily throughout each month and is not tied to tournament windows. The spring edition also includes a Tournament and Wheel of Fortune, each operating in four monthly phases: 1st- 5th, 9th- 13th, 17th- 21st, and 25th- 29th.
Evoplay said the €512,000 spring prize pool will be distributed across the three-month period via a consolidated leaderboard spanning participating operators. Players earn points through qualifying spins on selected Evoplay titles including Hot Triple Sevens, Piggy Bank: 3 Pots Bonanza, and the Penalty Shoot-out series.
Diana Larina, Head of Marketing at Evoplay, said: “Season of Legends marks the next evolution of our network campaigns. With Big Adventures, we saw just how effective long-term engagement can be, and this new format takes that even further.
“By introducing seasonal structure and mechanics like Infinity Drops, we’re giving operators the tools to maintain consistent player activity, rather than relying on short-term spikes. This is just the beginning, and we’re excited to build momentum throughout the year.”
The post Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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