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NSoft’s founder Igor Krezic details company’s strategic orientation

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NSoft – the iGaming provider will be showcasing its comprehensive suite of products including a full Sportsbook platform that includes Pre-Match Betting, Pre-Match Self-Managed, and In-Play Betting MTS together with Virtual Sports Betting, Draw-Based Games and NSoft Vision at ICE London, 4-6 February 2020.

Igor Krezic, the founder of NSoft, emphasizing the core NSoft’s standpoints and product values shares his thoughts prior to ICE 2020.

We change Entertainment, Security and Health with Technology
NSoft is a provider of superior online gaming solutions for igaming operators. The business was founded in 2008 and has since emerged as one of the industry’s most respected and acclaimed suppliers. It currently provides gaming content to some of the world’s leading operators from its offices in Bosnia and Herzegovina and Croatia, Nigeria, SAR, Costa Rica, and Singapore. NSoft product palette includes virtual games, sportsbook software, and a turnkey gaming management platform for retail betting shops, gaming terminals, web and mobile application channels. Games include virtual races and sports matches, lottery games, virtual table games, and sports betting. As the online betting industry has grown exponentially in recent years, so too has NSoft’s global footprint. Deloitte has consecutively named NSoft a Fast 50 tech company in Central Europe in the past three years.

NSoft is the company that does relentlessly focus on its core business – betting, but yet applies its know-how on diversified companies and products. That’s the reason behind the company’s core vision statement: We change Entertainment, Security and Health with Technology.

Unleash your company’s vision with NSoft products
Our products do reflect such a statement throughout the portfolio that includes an omnichannel Seven platform a comprehensive, turnkey platform for managing core betting business operations. Betting operators who were previously juggling a plethora of games and sportsbooks from different providers can now consolidate everything on NSoft’s platform. The platform handles users, transactions and reports on an intuitive framework to aggregate betting and gaming products from third-party vendors like NSoft.

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Security has never been an afterthought for NSoft. Realizing the security early, NSoft has developed an advanced and easy-to-use software enhanced with AI solutions to deliver multiple business applications. NSoft Vision is a complex and multidimensional system that rounds up the modern retail segment of betting and provides player counting, player segmentation, demographics, high-interest areas per location, etc. It’s the system that tackles many fronts simultaneously.

In today’s business, the companies are being increasingly challenged with efforts to reach all set financial targets, and at the same time to comply with complex regulatory requirements.
Gambling regulation is one of the most demanding areas for regulation in every legal system. If this fact is complemented by the fact that NSoft operates in over 35 countries (35 different legal systems) then it’s easily understandable that NSoft’s high regulatory challenges require continuous dedication.

Being a real-world tech company NSoft’s business is constantly evolving. This evolution started with NSoft’s most popular draw-based game Lucky Six and continued with more high value-added projects. Sometimes the evolution makes sense: it is possible to see how you get from making draw-based games to creating an omnichannel platform as NSoft Seven, to delivering a sophisticated AI surveillance system to expanding globally – all driven by the complexity of the customers’ requirements. A decade of experience with operators has kept us ahead in customer service while satisfying the player’s needs for adaptability and reliability. Putting a lot of effort into research, going and talking directly with the punters themselves, not only the operators, to get the best feedback possible has served us to become fully prepared to offer the complete omnichannel experience. It was an ultimate NSoft’s goal – to become a one-stop-shop for sports betting operators and it resulted in NSoft’s hardware division -Stark.

Stark – bringing tomorrow’s technology today
NSoft is proudly associated with its sister-company Stark that has grown to be the first-shop-stop for operators looking for quality, customization, branding and superior product performance. Stark offers an end-to-end betting terminal solution that is at the same time even the most cost-effective. The company combines best-in-class technology with human technical expertise to deliver a fully customizable SSBT.
The biggest proof of the quality of our terminals is the presence in Tier 1 of UK operators. Being present in such a regulated and competitive market positions Stark amongst the most trusted SSBT providers and justifies the statement of delivering tomorrow’s technology today. One of the best-selling products is certainly T-1000 whose modularity allows different display options based on business preferences. Wall-T is yet another Stark’s SSBT that offers various mounting options. Wall-T is being produced only as a single screen model while its functionalities are identical to the ones of the T-1000.

ICE London 2020 – a major B2B gaming event
The future 2020 edition is the perfect place for NSoft to present its product portfolio backed by the latest cutting-edge technology and delivered by the industry experts. NSoft will use this opportunity to present its disruptive technology of Seven platform that includes Vision and thus becomes the first and only platform in the world to have an integrated system for deanonymizing retail. The standalone platform itself is a game changer but having Vision on top of the Seven platform allows NSoft to shield its position as one of the most innovative companies within the industry.
NSoft will also be presenting its brand new game – Virtual Penalty Shootout – the ultimate tiebreaker. This game is the perfect example of NSoft’s disruptive technologies bringing together the thrill of the most exciting part of a football match into a virtual game.
Stark will be presenting T-800 – its first terminal for a broader type of operators whose affordable price will result in elevated acceptance and market penetration.
Attending ICE 2020 will enable NSoft to create invaluable partnerships and receive information about future trends in the industry as we are constantly trying to set higher standards.
Meet us at ICE London, 4-6 February 2020 at our impressive Stand S1-260, with the demo zones. Book a meeting with our team or contact [email protected]. Stark solutions team members will be happy to answer all your inquiries on their SSBT’s, book a meeting with them at [email protected].

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Amusnet CCO Irina Rusimova Unveils 2025 Business Strategy and Vision

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Irina Rusimova, Amusnet’s Chief Commercial Officer, gave a video interview at ICE Barcelona 2025, the premier iGaming event, sharing insights on the company’s business priorities and future strategic vision. The event provided an ideal platform for Amusnet to showcase its latest innovations and set the tone for the year ahead. With a strong presence across the Online Casino, Live Casino, and Land-Based verticals, the company reaffirmed its position as a leading all-casino solutions provider.

“In 2025, our strategic focus remains on expanding in key markets across Europe and Latin America. Our teams in Greece, Spain, the Netherlands, Croatia, Malta, Belgium, Italy, Romania, Georgia, Serbia, and LATAM will continue working closely with partners to deliver tailored content that meets regional player preferences,” said Irina Rusimova.

“We started the year strong with our successful launch in Brazil, certifying over 160 games and becoming one of the first providers in the newly regulated market. We aim to deepen our market position by offering localized content and collaborating with local operators.

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“We will continue reinforcing our relationships with international partners to ensure Amusnet’s games reach diverse audiences worldwide.”

As part of its strategic expansion into LATAM, Amusnet participates as a Headline Platinum Sponsor at SBC Rio from February 25 to 27 at stand B680. The company will showcase popular slots such as 20 Golden Coins, Candy Palace, Cocktail Rush, and Hot Deco, along with new titles like Stoichkov #8, Cavemen & Dinosaurs, and Dancing Dead. It will also unveil new jackpot systems and promotional tools designed to boost player engagement. Attendees can explore Type S, Amusnet’s first-ever slot cabinet series, crafted to meet the highest standards of the global land-based casino industry, and discover Crazy Red, a highly anticipated cascade slot featuring the “tumbling reels” mechanic, vibrant characters and exciting features.

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BetBlocker Launches Italian Version of its App

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BetBlocker has launched the Italian version of its app.

“Italian is the fifth language that we’ve launched support for in the first two months of 2025. Unlike commercial blocking softwares, who focus their attentions on markets that are viewed as commercially viable, BetBlocker is determined to remove the language barrier for as many users as possible,” the Company said.

“Gambling addiction is no different in Zambia, Brazil or Serbia than it is in the UK, US or the Netherlands. It is critical that we remove unnecessary friction to our free, anonymous support for as many people as possible.

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“BetBlocker would like to extend our heartfelt thanks to Francesco Casartelli, who volunteered to provide the translation services that have facilitated this launch. Francesco’s work will allow us to support thousands more Italian speakers, and directly touch and improve the lives of a huge number of people and families.”

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IGT Achieves Improved ESG Score from FTSE Russell

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International Game Technology PLC announced that it has achieved an environmental, social and governance (ESG) Score of 4.3 out of 5.0 from FTSE Russell, positioning IGT in the 97th percentile within the Travel and Leisure sector of FTSE Russell’s ESG Scores. This was an improvement from IGT’s previous ESG Score of 4.2 out of 5.0 in 2023, demonstrating its ongoing commitment to enhancing ESG performance.

“As a company committed to continually elevating our sustainability practices and leadership, IGT is proud to once again achieve an improved ESG score from FTSE Russell. Through our global Sustainable Play program, we execute sustainable practices and policies throughout our company and this improved score validates our ongoing efforts,” Wendy Montgomery, SVP of Marketing, Communications and Sustainability at IGT, said.

FTSE Russell’s ESG Scores and data model allows investors to understand a company’s exposure to, and management of, ESG issues in multiple dimensions. The ESG Scores are comprises an overall rating that breaks down into underlying pillar and theme exposures. Scores built on over 300 individual indicator assessments are applied to each company’s unique circumstances. The ESG Scores align with the UN Sustainable Development Goals (SDGs), all of which are reflected in FTSE Russell’s ESG framework.

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