eSports
BETBY EXPANDS E-SIM PORTFOLIO WITH THREE NEW TITLES: eBOXING, eVOLLEYBALL, AND WORLD-FIRST eKABADDI
Leading sportsbook supplier BETBY has further grown its proprietary esports feed, Betby Games, with the addition of three new e-sim titles: eBoxing, eVolleyball, and the world’s first-ever virtual version of Kabaddi, eKabaddi. With this release, the Betby Games portfolio now features 22 titles, continuing to set the standard in high-frequency, localised betting content.
The newly launched titles reinforce BETBY’s strategy of diversifying its esports feed across both mainstream and niche sporting verticals, offering tailored content for specific regions while maintaining global appeal.
eKabaddi represents a historic industry first: a fully simulated and exclusive title made for fans of the sport, with a special focus on Asia. Launching in sync with the upcoming Season 12 of the Indian Pro Kabaddi League, this new addition features two tournaments: the Indian Pro League and a World Cup. With over 7,500 monthly matches, two 5-minute halves per game, and a unique real-sport integration, eKabaddi offers operators a powerful way to maintain 24/7 fan engagement and retention, even between real-world fixtures.
eBoxing brings iconic fighters to the virtual ring — from modern-day stars like Tyson Fury and Oleksandr Usyk to true legends such as Muhammad Ali, Mike Tyson, and the Klitschko brothers — creating matchups never possible in real life, but now made reality through Betby Games. The title features fast-paced matchups across Light Heavyweight and Heavyweight tournaments, with each fight limited to a single 2-minute round and pre-match betting available on over 20,000 monthly events, making it perfectly suited for short-session engagement and high-intensity action.
eVolleyball launches with four tournaments showcasing national teams in a one-set-to-25-points format. Drawing from the South American Championship and CEV EuroVolley (for both men and women), each match lasts approximately 10 minutes. The title is expected to generate 15,000 events per month, adding variety to the Betby Games lineup.
Kirill Nekrasov, Head of Sportsbook Product at BETBY, commented: “We’re heading into the new sports season at full speed and pushing the Betby Games portfolio to new heights. Each of the new titles is unique and important for the market, we’re filling the live content gap across all directions. The launch of eKabaddi shows that for the Betby Games team, nothing is impossible.”
BETBY’s proprietary Betby Games ecosystem now includes 22 titles, 80+ tournaments, 8,000+ betting markets, and supports over 400,000 monthly matches, providing operators with an unparalleled selection of fast, flexible, and scalable esports content.
The post BETBY EXPANDS E-SIM PORTFOLIO WITH THREE NEW TITLES: eBOXING, eVOLLEYBALL, AND WORLD-FIRST eKABADDI appeared first on European Gaming Industry News.
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GRID, a game data and technology platform, has acquired the intellectual property assets of Bayes Esports following the company’s liquidation proceedings and will integrate the technology into its GRID Bet division.
The acquisition integrates strategic technology components developed by Bayes over nearly a decade, including live data trading solutions, prediction models, and fan engagement tools, into the GRID Data Platform. These technologies will now be powered exclusively by official esports data available only on GRID, accelerating product development and driving innovation across GRID’s entire portfolio, with a particular focus on GRID Bet, the company’s comprehensive solution for regulated esports betting.
“The acquisition of Bayes assets further accelerates GRIDs capabilities to create value for rights holders in esports and shape the next phase of esports betting in particular,” said Moritz Maurer, Founder & CEO of GRID.
The post GRID Acquires Bayes Esports Assets appeared first on European Gaming Industry News.
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BETBY, a Tier 1 sportsbook supplier, successfully concluded an impactful presence at SBC Summit Lisbon 2025, where its booth became a central hub for clients, partners, and industry professionals. The summit served as a powerful platform for the company to spark new connections, exchange ideas, and engage in discussions on the latest trends shaping the global betting and gaming industry.
Positioned as “the global gaming and betting industry comes to do business,” SBC Summit provided the ideal stage for BETBY to showcase its cutting-edge sportsbook technology and innovative solutions. Visitors to the BETBY booth experienced first-hand the company’s latest tools designed to empower operators with robust, scalable, and future-proof technology.
The highlight of the event came as BETBY was honoured with the prestigious Esports Supplier of the Year Award. This accolade reflects the company’s unwavering commitment to delivering innovative, reliable, and high-performing solutions that address the evolving needs of sportsbook operators worldwide.
“Being recognised as Esports Supplier of the Year at the SBC Summit is an incredible achievement for our team,” said Leonid Pertsovskiy, CEO at BETBY. “It validates our focus on pushing technological boundaries and our mission to create solutions that bring real value to operators and their players. SBC Summit not only provided BETBY with the opportunity to highlight its achievements but also reaffirmed its position as an industry leader driving innovation in sportsbook technology.”
As BETBY looks ahead, the company is already preparing for its next major industry showcase at the SiGMA Europe Summit in November 2025, which for the first time will be held in Rome. There, BETBY will once again present its cutting-edge tools, insights, and expertise to operators across the globe.
The post BETBY CELEBRATES SUCCESS AT SBC SUMMIT LISBON 2025 WITH ESPORTS SUPPLIER OF THE YEAR AWARD appeared first on European Gaming Industry News.
ASUS Republic of Gamers (ROG), the ASUS sub-brand creating the world’s best gaming hardware and software, and PlayVS, North America’s leading scholastic and collegiate esports platform, announced a new partnership to deliver premium gaming technology for the PlayVS Championship League (PCL) during the 2025-26 collegiate season. ROG will champion PCL’s marquee live events by equipping athletes with its flagship products including the ROG G700, ROG GM700, along with other ROG products. These desktops, along with future models, will be powering the mainstages of all the tournaments, including floor practice and mainstage setups. ROG gaming PCs will guarantee powerful, industry leading performance for PlayVS’ College league, the largest collegiate esports league in the nation supporting student-participants at over 900 college campuses.
Through this partnership, ROG aims to deepen its commitment to education by supporting esports as a powerful tool for student growth. The initiative helps students foster critical skills like teamwork, communication, and strategic thinking, while also opening doors to careers in STEM, game design and content creation. By delivering elite gaming setups and immersive experiences, ROG drives engagement and empowers the next generation of digital innovators.
“Republic of Gamers has always been about pushing the limits of gaming performance. Partnering with PlayVS and the PCL allows us to empower the next generation of esports athletes with the hardware and experiences they need to reach their full potential, build valuable skills, and prepare for future careers in the digital world,” said Benjamin Yeh, ASUS Computer International President.
Kicking off the partnership, ASUS devices will be powering the inaugural PlayVS College League (PCL) Fall Championships, taking place December 13–14, 2025 at The University of Akron. The first PCL Fall Championships will feature top collegiate esports teams from across the US and Canada over a two-day event. Players will compete on ROG-powered setups in front of a live audience, with matches broadcast on Twitch to thousands of fans worldwide.
“At PlayVS, we are committed to giving student-athletes the very best environment and experience to showcase their talent. Partnering with ASUS Republic of Gamers ensures our players have access to the most advanced gaming technology available, creating unforgettable live experiences for competitors and fans alike,” said Jon Chapman, CEO at PlayVS.
With this collaboration, PCL Championships will not only showcase elite collegiate competition but also highlight the role of the newest technology shaping the future of esports.
The post ASUS Republic of Gamers Partners with PlayVS appeared first on Gaming and Gambling Industry in the Americas.
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