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Nordcurrent turns players into fashion designers with UGC marketplace

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Developer and publisher Nordcurrent has released a revolutionary update to its leading mobile fashion game, Pocket Styler, with the launch of a new creator platform, Pocket Styler Studio. The digital platform allows players to work like real-life fashion designers to create clothing, shoes and accessories to their exact specifications. Once finished, digital designers can market their creations under their own ‘designer label’ name and sell them in-game to millions of Pocket Styler’s players in return for in-game currency, which has never been possible in a mobile fashion game before.

The gaming skins market is a multi-billion dollar industry, with almost 50% of players buying skins with in-game currency and around 40% buying skins with real money, according to Newzoo. But, conceptualising, drawing and polishing collections takes time, and even with Nordcurrent artists supplying over 100 items every couple of weeks, Pocket Styler players still had a thirst for more items inspired by current fashion, movies, and celebrity looks, thus limiting the time players were spending in the game and subsequently Nordcurrent’s revenue.

The integration of user-generated content into Pocket Styler has revolutionized the in-game design process. It has provided players with a wider range of options to choose from while also allowing them to earn in-game currency. This feature has also addressed the creative burden faced by game artists and developers who previously struggled to keep up with the demand for fresh content. Designers now upload over 2,000 original items into the game every day, adding nearly 300 times more content than before the launch of Pocket Styler Studio.

Victoria Trofimova, CEO of Nordcurrent, said: “‘With over 100,000 daily active users, Pocket Styler is one of the world’s most popular fashion games, and now one of the most advanced thanks to the introduction of Pocket Styler Studio. It provides a platform for creators to become professional digital fashion designers who can build their brands and promote their designs globally.

“By empowering players and letting them design and sell their clothing, we hope to inspire the next generation of fashion designers while supporting them as active contributors to the game they love, helping us form a community of designers who play a genuine part in making the game even better.“

Pocket Styler Studio has been in beta since February. Currently, over 1,000 designers are creating items for the game, and another 5,000 designers are expected to upload daily in the first year of launch, creating trillions of outfit combinations and millions of new looks submitted weekly. Nordcurrent is also testing the option of designers earning real currency from their designs in the future.

Designs are saved into a designer’s profile until they are ready to be marketed. Once on sale, individual designers can track their brands’ success by ‘Publishing’ items and assessing how many sell. Players can choose a name for their designer label and earn ‘Gems’, the in-game currency, for every item sold to other players. Pocket Styler Studio is available globally; players must have Pocket Styler installed on their phones and have a free Nordcurrent ID to use Pocket Styler Studio, which can be accessed through a browser.

Launched in May 2021, Pocket Styler is based on attending different in-game events, creating looks based on the criteria of the events, submitting those looks, getting scores, and competing with other players to become “trendsetters” and climbing on top of the leaderboard. The game has 21 million downloads, with 100,000 players spending 10,000 hours on the app and giving 10 million votes to outfits daily.

Baltics

Digitain Named Best Sportsbook Provider at HIPTHER Baltic & Nordics Gaming Awards 2026

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Digitain has been recognised as Best Sportsbook Provider at the HIPTHER Baltic & Nordics Gaming Awards 2026, showcasing its continued commitment to delivering high-performance sportsbook technology for operators across regulated markets.

The HIPTHER Baltic & Nordics Gaming Awards celebrate the operators, suppliers, technology innovators and industry leaders shaping the gaming ecosystem across the Baltic and Nordic regions. Receiving this award reflects Digitain’s ongoing investment in product innovation, trading excellence and technology designed to support long-term operator success.

Digitain’s sportsbook combines proprietary trading, advanced risk management, flexible localisation and scalable infrastructure, enabling operators to deliver competitive betting experiences across diverse markets.

This recognition is shared with the operators who trust Digitain to power their businesses and with the teams across a company whose expertise continues to drive innovation across every product and market.

As Digitain continues to expand its global presence, their mission remains unchanged: empowering ambitious operators with technology built for performance, partnership, and sustainable growth.

The post Digitain Named Best Sportsbook Provider at HIPTHER Baltic & Nordics Gaming Awards 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Comtrade Gaming Announces Strategic Partnership with 7bet

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Comtrade Gaming, a leading iGaming platform provider delivering enterprise‑level technology for operators worldwide, announced a strategic partnership with 7bet to support the operator’s continued growth across Northern and Eastern Europe.

Under the agreement, 7bet will deploy Comtrade Gaming’s advanced iGaming platform to launch operations in Latvia and Estonia, as well as enter the newly regulated Finnish market upon its opening.

The partnership marks a significant milestone for both companies, combining 7bet’s strong regional presence with Comtrade Gaming’s proven platform capabilities, designed to deliver flexibility, compliance and high-performance player experiences.

Steven Valentine, Chief Commercial Officer at Comtrade Gaming, said: “We are delighted to partner with 7bet at such an exciting stage of their growth journey. This agreement reflects the strength and scalability of our iGaming platform, particularly in regulated and soon-to-regulate markets such as Finland. Supporting 7bet’s expansion across Latvia, Estonia, and Finland, highlights our ability to deliver seamless multi-market solutions for established operators who want to expand. We look forward to a long and successful collaboration.”

Justinas Sliazas, CEO of 7bet, said: “Partnering with Comtrade Gaming is a key step in our strategy to expand and strengthen our presence across regulated European markets. Their technology provides the flexibility and reliability we need to scale efficiently while maintaining a high-quality player experience. We are particularly excited about the opportunities in Finland and confident that this partnership positions us strongly for future growth.”

The collaboration underscores Comtrade Gaming’s continued momentum in regulated markets and reinforces its position as a trusted partner for ambitious operators seeking scalable, compliant and future-ready iGaming solutions.

The post Comtrade Gaming Announces Strategic Partnership with 7bet appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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HIPTHER Baltics 2026 Concludes Landmark Three-City Series, Bringing Together 430 Industry Leaders

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HIPTHER proudly concludes the inaugural edition of its expanded HIPTHER Baltics 2026 conference series, successfully bringing together a total of 430 participants across three dedicated events in Vilnius, Riga, and Tallinn.

Building on the legacy of the MARE BALTICUM Gaming & TECH Summit and introducing a new, country-focused format, HIPTHER Baltics 2026 delivered three high-impact conferences designed around the most pressing regulatory, technological, and business developments shaping the Baltic and Nordic regions. The series focused on creating meaningful dialogue between regulators, operators, fintech leaders, technology innovators, legal experts, investors, and compliance professionals.

The 2026 edition featured:

  • HIPTHER Baltics: Vilnius – iGaming Regulation & Fintech Integration
  • HIPTHER Baltics: Riga – Cross-Border Compliance & Player Protection
  • HIPTHER Baltics & Nordics: Tallinn – Digital Governance & Startup Innovation

Vilnius: Exploring Lithuania’s Regulatory Transformation

The series launched on 21 April in Vilnius, where discussions focused on Lithuania’s evolving regulatory landscape and the increasing convergence of fintech, payments, blockchain, and iGaming.

Industry leaders examined topics including MiCA implementation, AML requirements, digital assets, banking transformation, tokenisation, AI adoption in financial services, next-generation payments, and the growing role of compliance in sustainable business growth. The event marked the beginning of a new chapter for Baltic-focused industry conversations and set the tone for the months ahead.

Riga: Regulation, Risk and Growth in a Changing Market

On 11 May, HIPTHER Baltics arrived in Riga, bringing together experts from gaming, fintech, legal, compliance, and technology sectors for a day dedicated to practical business realities.

Key conversations addressed responsible gaming, player protection, AML implementation, fraud prevention, AI in supervision and taxation, payments innovation, cross-border licensing, data protection, affiliate marketing, and the transition from traditional SEO to AI-powered discoverability. The Riga edition highlighted how businesses can remain compliant while continuing to innovate and grow in increasingly regulated environments.

Tallinn: Digital Governance Meets Innovation

The series concluded on 2 June in Tallinn, one of Europe’s most digitally advanced capitals.

The event explored the intersection of digital governance, startup ecosystems, digital identity, compliance, investment, fintech innovation, and iGaming. Discussions ranged from eIDAS 2.0 and trusted digital onboarding to sustainable player acquisition, operational partnerships, AI-powered business growth, and the future of digital societies.

Tallinn also hosted the HIPTHER Baltic & Nordics Gaming Awards 2026, celebrating excellence across operators, suppliers, technology providers, and industry leaders from the Baltic and Nordic regions.

Beyond Conferences: Building a Regional Community

Throughout all three events, participants benefited from curated networking opportunities and practical learning sessions through the HIPTHER Academy, HIPTHER’s educational platform focused on delivering hands-on skills, professional development, and industry certifications.

The combination of boutique-format events, high-level content, and meaningful networking once again demonstrated why the Baltics continue to attract increasing attention as a hub for innovation, regulation, and cross-border collaboration.

Looking Ahead – HIPTHER Baltics 2027

Reflecting on the success of the series, Zoltan Tündik, Co-Founder and Head of Business at HIPTHER, commented: “We are incredibly proud of what we achieved across the Baltics in 2026, but this is only the beginning. The success of the three-city series has provided us with valuable insights, feedback, and inspiration that we are already incorporating into the planning of HIPTHER Baltics 2027. The Baltics have a unique energy when it comes to business events, innovation, and networking, and we are excited to continue growing alongside this vibrant community. Our commitment remains the same: delivering meaningful conversations, practical learning opportunities, and exceptional networking experiences that bring together the region’s most influential stakeholders.

After the successful completion of HIPTHER Baltics 2026 and the overwhelmingly positive feedback received from participants, the #hipthers team is already working on an exciting and enhanced next edition.

With the HIPTHER Warsaw Summit set to take place on 27–28 October 2026 and an ambitious roadmap for 2027–2030 already taking shape, HIPTHER continues its mission of connecting industries, markets, and ideas through premium learning, meaningful networking, and cross-border collaboration across Europe.

About HIPTHER

HIPTHER is a media hub and events organizer serving the Gaming and Technology industries, including Fintech, Blockchain, Crypto, AI, Cybersecurity, Compliance, and Digital Innovation. Through its conferences, media platforms, awards programs, and community initiatives, HIPTHER connects decision-makers, innovators, regulators, and business leaders across Europe and beyond.

The post HIPTHER Baltics 2026 Concludes Landmark Three-City Series, Bringing Together 430 Industry Leaders appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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