Canada
Michigan Gaming Control Board Rolls Out Don’t Regret the Bet Responsible Gambling Campaign
The Michigan Gaming Control Board has launched its new Don’t Regret the Bet multi-media campaign as a way of encouraging residents to wager responsibly when utilizing one of the state’s many legal and regulated forms of gambling.
The responsible gambling exercise was developed in partnership with Lansing-headquartered King Media and is to include television and radio spots broadcast as part of the local coverage of professional and collegiate sporting events. The statewide exercise is to moreover encompass point-of-sale video advertisements, digital billboards and a social and digital media push over streaming and podcast audio services.
“Michigan residents will hear and see new public service messages on local television and radio stations and on popular social media platforms reminding them to enjoy gaming responsibly,” Henry Williams, Executive Director for the Michigan Gaming Control Board, said. “March is Problem Gambling Awareness Month, making it the perfect time to launch the Michigan Gaming Control Board’s educational campaign. The year-long campaign is a crucial step in our ongoing efforts to reach the public with information, tips and tactics promoting responsible gaming.”
As part of this fresh responsible gambling campaign and the Michigan Gaming Control Board has furthermore premiered the educational website at DontRegretTheBet.org for the state’s 10.1 million residents. This new domain features a broad range of responsible gaming information and links while being additionally accessible via the ‘responsible gaming’ section of the regulator’s own homepage at Michigan.gov/MGCB.
Funding for the Don’t Regret the Bet campaign was included in the Michigan Gaming Control Board’s budget for 2023, which was approved by local legislators last year before being signed into law by Michigan Governor Gretchen Whitmer. The watchdog has now embarked on a campaign to secure enough cash to extend this fresh responsible gambling campaign into 2024 and beyond.
“We are honored to partner with the Michigan Gaming Control Board to promote responsible gambling,” Coleen King, President for King Media, said. “Don’t Regret the Bet is a campaign that will have a positive impact on individuals and communities across Michigan and that aligns perfectly with our focus on meaningful work.”
Powered by WPeMatico
Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
IAGR announces Toronto as host city for 2025 conference
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
-
BCLC7 days ago
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
-
Betsson Group7 days ago
Betsson Group Celebrates Prestigious Wins at SBC Awards Latinoamérica 2024
-
Balkans7 days ago
CT Interactive to Present Latest Content at BEGE 2024
-
Latest News7 days ago
Amusnet Releases Extra Crown Dice
-
Asia7 days ago
8Bit Creatives partners with NODWIN Gaming as the exclusive talent partner for DreamHack India
-
Africa7 days ago
EveryMatrix secures largest African turnkey deal with MBet partnership
-
Balkans6 days ago
Endorphina Partners with Volcanobet
-
Balkans7 days ago
BEGE celebrates 15 years as Eastern Europe’s premier gaming expo