Central Europe
6 in 10 PC and console games sold in 2021 in Germany were purchased as downloads
- Number of download purchases rises to 59 per cent
- Almost all PC games that are purchased are purchased as downloads
- Nearly two thirds of all games for video game consoles are purchased on physical media
Following a sharp increase in the first Covid-19 year 2020, the share of games purchased as downloads stabilised in 2021: the share of all PC and console games sold in Germany that were purchased as downloads increased by just one percentage point compared to the previous year, to 59 per cent. This means that roughly six in ten computer and video games were once again purchased as downloads last year. These are the figures released today by game – the German Games Industry Association, based on data collected by the market research company GfK. There were major differences in the share of downloads for different platforms and price categories, with downloaded games making up a particularly large percentage of the lower-priced titles. Approximately eight in ten games priced below 30 euros were purchased as downloads. Higher-priced titles were more likely to have been purchased on physical media, with players buying 68 per cent of all games costing over 30 euros on data carriers from online shops or bricks-and-mortar stores in 2021.
Players of PC games in particular relied on downloads, for example from portals like Origin and Steam. As a result, downloads accounted for around 93 per cent of PC game sales. Nearly two thirds (64 per cent) of all games for video game consoles such as Nintendo Switch, PlayStation and Xbox, on the other hand, were purchased on physical media.
‘Thanks to their excellent accessibility, download purchases have established themselves as the preferred choice of many players. Even so, there continue to be large differences between the various gaming platforms. Download purchases can be an attractive option for players of PC games, for example, on account of online discounts or the wide range of indie games on offer. Console fans, on the other hand, like to purchase games on physical media, whether it be to add to the collection of games on their shelves or to obtain limited-edition games boxes containing special items for fans,’ says Felix Falk, Managing Director of game.
Another year of strong growth for the German games market
Following a historic 2020 performance with 32 per cent growth, sales revenues in the German games market continued to rise significantly in 2021 with a total of approximately 9.8 billion euros in sales revenue generated by games, games hardware and fees for online gaming services – an increase of 17 per cent compared to the previous year. Sales revenue from computer and video games grew by 19 per cent to about 5.4 billion euros, due among other things to increases in in-game and in-app purchases. Sales revenue from games hardware has also grown, by 18 per cent overall to about 3.6 billion euros. Demand for games consoles and gaming PC accessories was particularly strong.
About the market data
The market data is based on statistics compiled by the GfK Consumer Panel and data.ai. The methods used by GfK to collect data on Germany’s video games market are unique in terms of both their quality and their global use. They include an ongoing survey of 25,000 consumers who are representative of the German population as a whole regarding their video game purchasing and usage habits, as well as a retail panel. The data collection methods provide a unique insight into the German market for computer and video games.
game – the German Games Industry Association
We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.
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“As Chairwoman of the Supervisory Board, I look forward to working together with my colleagues on both the Supervisory Board and the Executive Board as we help to successfully shape the Group’s strategic and sustainable development,” says Birgit Wimmer.
Dr. Haig Asenbauer, an internationally experienced lawyer with particular expertise in cross-border M&A transactions, company reorganization, and complex investment structures, was elected to serve as Deputy Chairman. Martina Flitsch retains her position as a Member of the Supervisory Board. She has many years of experience in international group structures and in providing strategic and legal support for corporate investments. Dr. Robert Hofians, a recognized finance and capital markets expert who also has extensive experience in the fields of governance and regulation in his roles as a professor and public accountant, also remains a Member of the Supervisory Board.
As of January 1, 2026, the Supervisory Board of NOVOMATIC AG is now composed as follows:
- Birgit Wimmer, MSc., MBA (Chairwoman)
- Dr. Haig Asenbauer (Deputy Chairman)
- Martina Flitsch (Member)
- Dr. Robert Hofians (Member)
The post Birgit Wimmer Named Chairwoman as NOVOMATIC AG Reshapes Supervisory Board appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
The Ring Casino at the Nürburgring Congress Hotel has successfully deployed Novomatic’s NovoVision Casino Management System. As a branch of Spielbank Bad Neuenahr, the property integrated this visionary CMS to centralize operations and modernize its daily workflow. Beyond operational efficiency, the move ensures full compliance with upcoming German regulatory shifts, leveraging NovoVision’s advanced modules to uphold the highest standards in player protection and responsible gaming.
The venue offers around 450 square metres of gaming fun for fans of high-speed entertainment, with 62 video slots offering a range of attractive jackpots. All the gaming terminals are now managed centrally via NOVOVISION Floor Control, and jackpot management, cash handling via TITO and accounting are also operated in real time via the diverse system functionalities of NOVOVISION. In particular, access control via NOVOVISION access, player management and database comparison of each visitor with the nationwide OASIS exclusion database were key decision-making criteria for the operator. Both during initial registration and on each subsequent visit to the casino, access at the gates is only granted after thorough verification of the guest’s identity and age, as well as re-/verification against the exclusion database.
Following the successful introduction of NOVOVISION at the Ring Casino am Nürburgring, rollout at the other two locations in Bad Dürkheim and in Bad Neuenahr will follow in the first quarter of 2026.
Marcin Kozlowski, Head of Product Development & Market Coordination NBS, said: “Being able to supply Spielbank Bad Neuenahr, a long-standing NOVOMATIC customer, with our CMS as the core of its casino operations is further confirmation of our excellent business relationship. I would like to take this opportunity to thank the management for the trust they have placed in us and the teams for their excellent cooperation both in the run-up to and during the implementation.”
Thomas Salinger, Technical Director of Gaming at Spielbank Bad Neuenahr GmbH & Co. KG, said: “The successful introduction of NOVOVISION at the Spielbank in Nürburg represents a first major and important milestone in the system implementation in our gaming venues. This powerful casino management solution, with its diverse system functionalities, enables us to meet the ever-growing regulatory requirements efficiently and in a future-proof manner. We look forward to continuing the joint implementation in our casinos with our long-standing business partner NOVOMATIC.”
The post Ring Casino in Nürburgring at the Finish Line with NOVOVISION appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
ScatterKings has made its debut in Austria, partnering with operator win2day to bring its vibrant, hand-crafted portfolio to one of Europe’s most tightly regulated markets.
Headlining the partnership is Sweet win2day, a mouth-watering title designed exclusively for the operator. Other standout ScatterKings games, including Coins of Cleo, Vikings and Hogs Christmas and Big Bob, have also hit the screens of win2day’s customers, with further releases scheduled to follow.
Win2day is operated by Austrian Lotteries, which was founded more than 50 years ago and holds the only licence to offer online casino gaming in the country. The brand has gained a rich heritage as a trusted name in the market, priding itself on being one of the industry’s most responsible operators.
Through this deal, the new and fiercely passionate provider is redefining what modern slot content looks like for local players.
For ScatterKings, every game stands as a testament to its philosophy – proven mechanics fused with genuine artistic vision. A true labour of love from battle-tested developers, the brand-new studio, years in the making, is channelling its expertise into games crafted with soul.
With a leadership team of seasoned industry veterans spanning years of experience, ScatterKings is primed to accelerate its global growth and continue building games that deliver non-stop thrills.
Steven Cross, CCO at ScatterKings, said: “Our launch with win2day is such a proud moment for us and it’s a partnership built on trust in both our vision and craft.
“Entering such an exclusive market is a powerful endorsement of the quality and personality our content brings. We’re here to deliver premium entertainment to players under the most respected regulatory standards.”
Georg Wawer, Managing Director at win2day, said: “As Austria’s only licensed online gambling operator, it is our responsibility to offer players exclusively high-quality, secure and fully compliant gaming content. With ScatterKings, we welcome a highly innovative partner whose technological excellence and creative strength perfectly match our uncompromising standards.
“The studio’s games are optimised to meet the strictest player protection requirements, ensuring that every title on our platform delivers not only great entertainment but also the highest level of safety and responsibility. Their growing portfolio will be a valuable and exciting addition to win2day.”
The post ScatterKings adds sugar-coated spin to Austria with bespoke win2day partnership appeared first on Gaming and Gambling Industry Newsroom.
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