Central Europe
Hamburg Games Conference 2022: 600 visitors from the international games industry – online and in Hamburg

600 conference visitors from 35 nations joined the 13th edition of the Hamburg Games Conference on March 2 and 3, 2022. The hybrid event concept allowed visitors to catch up with contacts from the international games industry and make new connections – both on the playable online platform, custom-developed for the B2B conference, and at the on-site event in the gaming location RCADIA in Hamburg. 18 keynotes and panels with the focus “Moving Markets” gave retrospectives, insights and outlooks on the constantly changing games industry. 61 partners and exhibitors presented themselves in the digital expo and on-site. A video recap gives impressions of the conference:
“The Hamburg Games Conference is an annual highlight and this year has once again marked the start of the international industry events. With the conference, we invite the games industry to cast their gaze towards Hamburg as a central games location in Europe. We are very happy about the great response of the participants, which is also reflected in the 100% recommendation rate in our evaluation survey,” recapitulates Dennis Schoubye, Head of Gamecity Hamburg. Gamecity Hamburg is Hamburg’s location initiative supporting the games industry and co-organizer of the conference.
“We are pleased that we were able to welcome numerous B2B guests from all over the world online and that we were also able to finally enable a face-to-face exchange again for some of our guests at the on-site event. The Hamburg Games Conference was a complete success here as the first major hybrid event of the games industry in 2022,” adds Dr. Ralph Oliver Graef, Managing Partner of the co-organizing law firm GRAEF Rechtsanwälte.
600 guests experience real conference feeling online and offline
On the conference’s online platform developed in Hamburg, participants could explore a digital world with six different virtual cities. On average, the conference visitors spent four hours on the digital platform. 61 exhibitors and partners presented themselves in a digital expo on the platform. These included major international companies such as sponsors Intel and Xsolla, and numerous companies from Hamburg and Germany, such as Hamburg-based industry players InnoGames and Bytro Labs. Also, 12 Hamburg-based games start-ups, which were supported by Gamecity Hamburg, showed their projects to the international audience.
But the digital conference world, where over 3,000 meetings between conference guests were held via video call, was not the only place to experience the conference feeling. The on-site part on the second day of the conference at RCADIA was also well attended, with 180 guests joining in person. In addition to MeetToMatch and networking, visitors were able to test games from Hamburg on site, for example the VR game “Tower Tag” by VR Nerds and the game “Project Paranoid” by the Hamburg-based studio Phoenix Reality, which offers a unique augmented reality experience.
Powered by WPeMatico
Central Europe
Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract

Brightstar Lottery PLC announced that it will deploy its comprehensive retail central system technology, Aurora, along with advanced cloud-based software for Sächsische Lotto-GmbH (Lotto Saxony) in the State of Saxony, Germany via a seven-year contract. The contract was awarded to Brightstar following a competitive public procurement.
“The quality and reliability of Brightstar’s world-class lottery technology and operational support, along with its team’s knowledge of Lotto Saxony’s business needs are some of the reasons why we have partnered with the Company for 30 years. We look forward to upgrading our central system to Brightstar’s sophisticated platform and the many benefits its components will produce,” said Herr Frank Schwarz, Lotto Saxony Chief Executive Officer.
“This new seven-year contract marks an exciting chapter for Brightstar and Lotto Saxony as we work together to modernize lottery solutions throughout the state. Brightstar’s high-performing central system and peripherals will enable Lotto Saxony to manage its business more efficiently with the confidence in knowing the technology is secure, dependable, and responsible,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.
An integral part of OMNIA, Brightstar’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities to handle Lotto Saxony’s transaction processing, game management and back-office operations. Lotto Saxony will receive key cloud-based Aurora products including, Anywhere, to securely connect external applications to the retail system, and Performance Wizard, to deliver targeted insights and analytics.
The post Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract appeared first on European Gaming Industry News.
Central Europe
Interwetten becomes team partner of SK Rapid

Yellow and black meets green and white! Interwetten becomes SK Rapid’s new team partner. The online sports betting pioneer and Austria’s most popular football club are starting the new season together. The combination with Rapid coach Peter Stöger, who has been an Interwetten expert for many years and will also remain on the sidelines, makes the partnership a real success.
With more than 24,000 club members and over 220 official fan clubs, the Austrian record champions boast the largest fan base in the country! And with the Allianz Stadium in Vienna’s West Hütteldorf, the Green-Whites boast a modern home! Interwetten is expanding its extensive football commitment to include a traditional club and will now be present at SK Rapid’s home games on a ball display or 3D carpet in the stadium, as well as on the Hütteldorf club’s digital channels.
“We are very pleased about the new team partnership with SK Rapid. The connection to a club with great charisma and passion is a perfect fit for Interwetten. And the best part: With our long-time expert Peter Stöger, we already have Rapid’s coach on board ,” explains Interwetten Marketing Director Dieter Grück , who promises fans a comprehensive experience in addition to betting.
Grück adds : “We are planning various digital activations throughout the season that will offer our customers and Rapid fans unique experiences. This will certainly include exclusive promotions with Peter Stöger. With this, we want to underline our connection with Austrian football.”
SK Rapid Managing Director Steffen Hofmann warmly welcomes the sports betting provider to the green and white partner family. “This partnership is a strong signal and demonstrates the trust placed in our club. Together, we are planning innovative activations and are convinced that the collaboration will be very successful. I am delighted that Interwetten is now part of the large green and white partner family.”
The post Interwetten becomes team partner of SK Rapid appeared first on European Gaming Industry News.
Central Europe
Scientific Games and Polish National Lottery Continue 20-Year Scratchcard Tradition as Sales Grow

Scientific Games will continue to bring exciting instant scratchcard games to Polish National Lottery players through a new agreement with Totalizator Sportowy. Celebrating the instant lottery’s 25th anniversary last year, Totalizator Sportowy is among the top five performing instant game lotteries in Europe (La Fleur’s 2025 World Lottery Almanac). The world’s largest lottery games company has provided scratchcards to Totalizator Sportowy for more than 20 years, with scratchcard game sales in Poland growing by 20% over the past three years (2022 to 2025).
“Our goal is to give our players entertaining scratchcard experiences while responsibly generating maximum proceeds for Polish sport and culture. We are delighted to continue working with Scientific Games to offer fun, modern scratch experiences,” said Katarzyna Woznica-Borkowska, Manager of Instant Products for Totalizator Sportowy.
Most recently, Scientific Games collaborated with Totalizator Sportowy to offer Polish players the PLN30 GIGA 7 game produced with the company’s advanced Dimension technology, which enhances the play experience with three-dimensional, reflection-at-different-angle refractions above and below the game graphics.
Currently, the company provides instant games to 110 government-regulated lotteries worldwide, including more than 50 European lotteries.
“Scientific Games is honored to continue our longtime relationship with Totalizator Sportowy that we have built across two decades,” said Paul Dures, Lottery Sales Director EMEA for Scientific Games. “We look forward to continuing our work to drive meaningful growth for the scratchcard games in Poland creating more innovative and attractive games for players.”
With products that generate more than 70% of global instant game retail sales, Scientific Games is the world’s largest instant games creator, producer and services provider, and the primary provider to nine of the Top 10 performing instant game lotteries in the world (La Fleur’s 2025 World Lottery Almanac).
The post Scientific Games and Polish National Lottery Continue 20-Year Scratchcard Tradition as Sales Grow appeared first on European Gaming Industry News.
-
Africa6 days ago
Logifuture-powered Bet9ja partners with heavyweight boxing sensation Moses Itauma
-
Balkans6 days ago
Amusnet Named Leading Software Company in Bulgaria
-
Central Europe6 days ago
Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract
-
Australia5 days ago
Tracy Parker Joins Judging Panel for Inaugural RTG Global Awards
-
AU10TIX6 days ago
AU10TIX Launches Free Assessment Tool and Readiness Guide to Help Organizations Navigate Child Safety Age Assurance Compliance
-
Australia5 days ago
JCM Global Celebrates 70 Years of Industry-leading Innovation at AGE
-
Asia5 days ago
Philippine Senate to Launch Inquiry into Online Gaming industry
-
Australia6 days ago
BMM Testlabs Brings Global Compliance Expertise to Australasian Gaming Expo in Sydney This Week