eSports
Red Bull teams up with BLAST for CS:GO Red Bull Flick Invitational, Helsinki
Red Bull Flick, the premier 2v2 Counter-Strike: Global Offensive tournament, has announced a partnership with BLAST, the global esports media network, for the November pro-am Red Bull Flick Invitational, Helsinki. The culmination of the 2021 circuit, the event will give the best amateur duos from over 30 countries the chance to face CS:GO legends in an epic LAN event, complemented by an unforgettable live experience for fans at the Helsinki Expo and Convention Center.
BLAST will support the global finale of Red Bull Flick as the official production partner, bringing their experience in producing top tier CS:GO events alongside Red Bull’s traditional flair and atmosphere. BLAST will produce both the physical event at the Helsinki Messukeskus and the online broadcast. Information on tickets for the event is available here.
Red Bull Flick is an amateur 2v2 CS:GO tournament, with this year’s circuit beginning in April and seeing competitors from over 30 countries take part. A unique alternative to the traditional 5v5 CS:GO format, amateur duos from across the world have fought for their chance to compete against their idols, some of the world’s best CS:GO pros, at the Red Bull Flick Invitational, Helsinki.
Red Bull Flick launched in 2019 with a local event in Turkey, but was taken to a new level in 2020 and 2021 through a futuristic narrative and eight custom maps, five unique to the tournament and three more specially designed for the playoffs. Some local LAN finals, such as in the UK, have brought this theme to the physical world as the Red Bull Gaming Sphere in London, was transformed into a set inspired by the in-game Red Bull Flick maps.
This year, each participating country has produced a champion duo who will compete for a chance to face professional talent at the Red Bull Flick Invitational, Helsinki. The closed qualifier will narrow down the final competitors to eight of the best amateur duos in the world. Six of the world’s leading CS:GO organisations will make up the invited teams, including: G2, Ence, OG, BIG Academy, Team Spirit and Furia.
Leo Matlock, VP of Commercial at BLAST, said: “Red Bull are a hugely prestigious brand with a great history within esports and we’re delighted to work with them and help elevate their Red Bull Invitational Helsinki event in November. Bringing the BLAST approach to production, content creation and technology – we feel we can raise the bar when it comes to the event’s viewer experience. We have a strong track record in organising leading Counter-Strike events all around the world and look forward to leveraging this knowledge to deliver another exciting format for the community to enjoy.”
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Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
Bucks Gaming’s Cream City Convergence Esports Tournament has been selected as a Capcom Pro Tour event, becoming one of just three tournaments in North America chosen to be a qualifier for the prestigious Capcom Cup.
The Capcom Cup is an annual Street Fighter 6 competition, hosted by video game developer and esports organizer Capcom, with a $1 million first place prize. Each year, Capcom selects a small number of tournaments worldwide to serve as Capcom Pro Tour events, with the winning players from each event qualifying for the Capcom Cup. As one of the tournaments selected by Capcom for the honor this year, Cream City Convergence will become the first esports event run by an NBA team to work with a major esports organizer.
Top-ranked Street Fighter 6 players will compete at Cream City Convergence when it returns for its second year on Saturday, Aug. 24, at Baird Center. In addition to Street Fighter 6, this year’s tournament will also have brackets for Tekken 8; Super Smash Bros Ultimate; Super Smash Bros Melee; and Guilty Gear: Strive.
The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.
Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.
Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”
Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”
The post Kambi and Abios Join ESIC as Anti-Corruption Supporters appeared first on European Gaming Industry News.
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