eSports
Fnatic publishes first-ever set of safeguarding policies for the pro gaming industry
Fnatic, the London-based global esports performance brand, has today unveiled the first-ever set of safeguarding policies designed specifically for pro gaming. The publication of the organisation’s Global Safeguarding Policies highlights Fnatic’s commitment to spearheading the conversation and development of safeguarding in pro gaming to build a safer system that protects current and future gamers.
The industry’s first safeguarding policies were developed in partnership with leading experts, including safeguarding training consultancy Safeguarding Today, key advisers to the government on online harms and safeguarding, and safeguarding leads at professional sports teams, including various Premier League clubs.
Fnatic’s two policies include the Children and Young People Safeguarding Policy, which outlines the risks faced by people under the age of 18, and the Adults at Risk Safeguarding Policy, which outlines the risks faced by vulnerable adults. As well as pinpointing the risks faced by both groups, the Global Safeguarding Policies also include Fnatic’s approach to safeguarding, the organisation’s safeguarding Code of Conduct and guidance on how the team will respond to a safeguarding complaint.
In addition to the policies, Fnatic has also committed to a safeguarding pledge, which is based on the five Rs of Rights, Responsibility, Respect, Reporting and Risk. By committing to implementing the five Rs, Fnatic will be able to clearly distinguish between actions that drive gaming performance and those that are abusive.
As well as publishing the policies, Fnatic has also shared its latest Insights Report – Safeguarding in Esports – which addresses the current state of safeguarding in the competitive gaming ecosystem in a bid to open up the discussion on the issue. The report outlines the unique risks posed in esports and highlights Fnatic’s commitment to reducing the risk of abuse, bullying, harm, harassment and neglect of children, young people and adults at risk.
Andrew Cooke, General Counsel at Fnatic, believes that the launch of the first ever safeguarding policies in pro gaming can be the catalyst to starting further conversations and developing more policies in the pro gaming industry:
“Safeguarding is hugely important for any organisation that connects with or engages with children and young people on a regular basis. But so far there has been limited progress made when it comes to recognising and protecting the rights of young people and vulnerable adults in our industry.
“At Fnatic, we believe that we have a responsibility to promote the welfare of anyone we engage with. That’s why, in partnership with leading experts in sports safeguarding, we’ve decided to lead the conversation and development of safeguarding in esports to help protect current and future pro gamers against harm.
“We truly hope that by putting safeguarding in the spotlight and sharing it with any esports organisation interested in better understanding it, we can influence those around us to either adopt our policies and pledge completely, or use it to create policies of their own.”
Jennie Smith, Founder and Director of Safeguarding Today, an organisation that worked closely with Fnatic to develop the policies, believes the esports organisation is taking a pioneering approach to safeguarding in a digital environment:
“As we’ve seen in many traditional sports, it’s a matter of when, not if, a major safeguarding issue arises in esports so it’s really important that Fnatic has taken a progressive, forward-thinking view to safeguarding in the digital space to better protect those around them. I support their efforts to set standards in this area and I encourage other organisations in the ecosystem to follow their lead.”
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Asia
Esports Foundation opens 2026 co-streaming Creator Program with $2m rewards pool
The Esports Foundation (EF) has opened applications for its 2026 Creator Program, committing $2 million (~INR 19 crore) in rewards for co-streamers supporting the Esports World Cup (EWC) 2026 in Paris and the Esports Nations Cup (ENC) 2026 in Riyadh. EF announced the program on June 12, 2026, from Paris and Riyadh, and said applications are open now, including for creators across India.
EF said co-streaming was a key driver of EWC reach last year, citing 3,500 co-streamers as “one of the key growth pillars” for EWC viewership in 2025. The Foundation is positioning the 2026 Creator Program as a scaled-up initiative, targeting 5,000 creators “across new regions and platforms.”
“This isn’t just an esports trend; it’s a media trend,” said Wasae Imran, Director Broadcast & Distribution at the Esports Foundation. “Across music, video, news and sport, audiences don’t just watch what they’re given anymore. They choose their own experience: what to watch, where to focus, and how deep to go. Esports just lives further down that road than most, and traditional sport is heading the same way. It’s not about delivering a match in one format, it’s about opening up every way into the same moment and letting fans choose how they want to consume it. The Creators Program is how we build for that, by enabling the growth of creators that fans already trust to carry the world’s biggest esports event into every community.”
According to EF, approved creators can co-stream selected tournaments, complete missions, and progress a “Battle Pass” tied to rewards ranging from gift cards and hardware to platform perks and invitations to EWC and ENC. EF said the program supports multiple streaming platforms, including Twitch, YouTube, Bilibili, Huya, and CHZZK.
EF also confirmed operational details for EWC 2026: the event is set for Paris Expo Porte de Versailles from July 6 through August 23, featuring more than 2,000 players and 200 Clubs from over 100 countries across 25 tournaments and 24 games, with a $75 million+ prize pool. ENC 2026 is scheduled for November in Riyadh and will extend the creator program to a nation-based competition format.
The post Esports Foundation opens 2026 co-streaming Creator Program with $2m rewards pool appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
BLAST
BLAST partners with MATCH on premium fan travel for 2026-27 events
Deal covers travel and hospitality packages across BLAST’s event slate, starting with BLAST Premier Hong Kong Rivals in November.
BLAST has signed a one-year partnership with MATCH to develop premium fan travel experiences and related commercial opportunities across BLAST events in 2026 and 2027, including the BLAST Premier Hong Kong Rivals 2026. The companies said the work will start immediately, with an initial focus on the BLAST Premier Hong Kong Rivals event in November.
BLAST VP of Destinations and Market Development James Woollard said: “We’re thrilled to partner with MATCH, a company with an unrivalled track record in delivering top-tier fan travel experiences at the biggest sporting events in the world. As BLAST continues to grow globally and attract growing numbers of travelling fans, this partnership represents an exciting opportunity to further elevate the live event experience for fans and audiences across esports.”
MATCH is best known for hospitality and accommodation programmes at major sports events, including four consecutive FIFA World Cups
from 2010 to 2022, as well as Ryder Cup tournaments, Formula 1 Grands Prix and ATP tennis tournaments. MATCH Director of UK Events and Business Strategy Richard Parker said: “Esports is one of the most exciting growth frontiers in live entertainment, and BLAST stands out as a world-class platform with incredible potential. At MATCH, we see a tremendous opportunity to bring our expertise in creating premium fan experiences into the esports arena. We are very enthusiastic about the possibility of working together with BLAST to deliver innovative, unforgettable experiences for esports fans worldwide.”
BLAST said MATCH will also bring its network of clients, sponsors, federations, agents and media partners to support international attendance and partner activation, alongside MATCH’s technology and operational infrastructure. The announcement follows BLAST’s 2025 live events activity, where the organiser said it delivered 15 arena shows across 10 countries spanning five titles and sold 194,421 tickets.
The post BLAST partners with MATCH on premium fan travel for 2026-27 events appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Counter-strike
Team Vitality opens V.Hub fan zone for IEM Cologne Major
Team Vitality is launching an official fan zone, V.Hub, to coincide with the 2026 IEM Cologne Major. The venue will run June 18-21 at KWB im Stadtpalais, a short walk from the LANXESS Arena.
Access to V.Hub will be free for fans who sign up, with limited availability. Team Vitality said the space is intended to bring together its community, partners and Counter-Strike fans attending the event.
The fan zone will include dedicated areas hosted by Team Vitality and partners Skin.Club, ASUS ROG, EVNIA and Blacklyte. The club said activations will include hands-on experiences and opportunities to play bespoke Counter-Strike maps.
Team Vitality also plans match watch parties, a pop-up shop for official merchandise and giveaways, including an ASUS ROG x Team Vitality co-branded mousepad. During the playoff stage, the club said V.Hub will be set up for trophy photo opportunities with its Major trophies.
Food and drink will be available on site throughout the event, including vegetarian options.
The post Team Vitality opens V.Hub fan zone for IEM Cologne Major appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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