Lega Serie A has announced an official partnership with Socios the all-in-one influence and rewards app for sports fans across the world. Socios becomes Official Partner of Lega Serie A and Main Sponsor of the Supercoppa Frecciarossa and Coppa Italia Frecciarossa Finals.
The partnership builds on Socios’ already significant existing presence in the Italian sports industry, which includes partnerships with Inter Milan, Juventus, AC Milan, Napoli, FC Bologna, AS Roma and the Italian national team.
“We are extremely pleased to announce this partnership with Socios, a leading brand in its sector that has been working with the excellence of sports for several years now. With this agreement Lega Serie A proves once again to be ready to seize the opportunities offered by new markets, projected towards the future and innovation and careful to respond to the needs of fans around the world,” Luigi De Siervo, CEO of Lega Serie A, said.
Alexandre Dreyfus, CEO of Chiliz and Socios, said: “In 2021 we grew our network by over 500% and welcomed over a million new users to our platform.
“We’ve got bigger aims for the next 12 months, so we’re delighted to begin 2022 with this major announcement that further solidifies our commitment to the Italian sports industry.
“We look forward to working closely with Serie A, spreading the message about Socios and building up our community of superfans both in Italy and across the world.”
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