Industry News
OKTO Enters into Partnership with Advansys
Fintech company OKTO has partnered with Casino Management System provider Advansys to bring instant mobile payments directly on gaming machines in casinos and gaming halls across Europe with the OKTO.WALLET.
OKTO.WALLET integrated with Advansys NEXIO CMS offers both a convenient and secure as well as a fast payment experience at the gaming machines.
Players in Europe will be able to embrace a true cashless mobile payment experience, using the free OKTO app on their mobiles to interact with machines, connected to Advansys’s powerful NEXIO Casino Management System (CMS). The service allows players to load credits directly from their mobile phones via the OKTO.WALLET to a gaming machine and collect their winnings at the end of the play session, straight into their OKTO app. The players have multiple ways to load and withdraw funds from their OKTO account, such as payment card and bank as well as access their account instantly through the OKTO issued prepaid card connected to their OKTO.WALLET.
Simon Dorsen, Director of Gaming at OKTO, said: “Europe can be considered a digital fast adopter, showcasing a strong potential for growth and rise of mobile payments. The pandemic accelerated the need for innovative and secure digital payment methods across all channels, including land-based gaming, and OKTO meets exactly that demand.
We’re glad to cooperate with Advansys to provide even more gaming operators and players in Europe with a payment method that streamlines and simplifies the payment experience on gaming machines. Access to mobile payments is a driver for retail innovation in Europe, especially when this has blended with an advanced end-to-end cashless mobile wallet that completely rely on accessible mobile technology.”
Andrej Sluga, CMO of Advansys, said: “Many countries in Europe relied heavily on cash, but COVID-19 brings about many opportunities for the mass adoption of mobiles payment solutions. OKTO came just at the right time.
“Mobile payments are widely accepted in other sectors already and keep growing. Mobile Payment Apps are in fact on the rise as they are easy, fast, secure and reduce or eliminate the need to carry payment methods like cash and credit cards.
“Our partnership with OKTO strengthens our position as one of the leading Casino Management Systems in Europe. We can now offer our partners secure mobile payments on gaming machines, bringing a new level of experience to their players. Mobile phones will dominate payments in future as many bank services are already available for years. It is a money digital evolution and mobile payments are gaining momentum in the casino industry.”
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ESG
Play’n GO publishes 2025 Sustainability Report with emissions and governance updates
Play’n GO has published its 2025 Sustainability Report, framing the year as a milestone as the supplier marks 20 years in the gaming industry. The report covers performance across four pillars—Players, Partners, People and Planet—and positions sustainability as tied to product design, operations, and partner expectations.
On climate reporting, the company said it has “achieved and exceeded” its long-term 90% reduction target for Scope 1 and 2 emissions, and reported a 69% absolute reduction in Scope 3 emissions versus its 2023 base year. Play’n GO also said its total material emissions for 2025 were kept below 500 MTCO2e.
The report also points to a move into land-based delivery. In 2025, Play’n GO said it launched its first land-based gaming solution in partnership with Genting UK, positioning the rollout as part of a “player-first, low-footprint approach” for regulated venues.
On responsible entertainment, the company said it continues to reject game mechanics it believes “compromise player trust or wellbeing,” and highlighted participation in discussions on digital wellbeing and cognitive health, including at the United Nations and G7. “We have always believed that great entertainment should be fun, safe and fair,” said Vanessa Björkbacka, Director of CSR at Play’n GO.
The report also outlines internal development and reporting infrastructure. Play’n GO said 43% of employees engaged in AI-related learning during 2025 and that average training time exceeded seven hours per employee globally. It added that reporting was further aligned to the UN Sustainable Development Goals and World Economic Forum Stakeholder Capitalism Metrics, alongside investment in “secure, AI-supported carbon data management.” “As expectations on transparency and accountability continue to rise, we see it as our responsibility to lead,” Björkbacka added.
The post Play’n GO publishes 2025 Sustainability Report with emissions and governance updates appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
complaint resolution
Casino Guru CRC returns $5.3m to players in Q1 2026
Casino Guru’s Complaint Resolution Center (CRC) published 3,986 complaints in Q1 2026 and says it resolved 1,321 cases, returning $5,304,894 to players during the quarter.
Casino Guru said March was one of the CRC’s most active months on record, with the second-highest number of published complaints to date. The company added that ongoing cases exceeded 1,300, pointing to rising demand for third-party dispute mediation.
By volume, the most active complaint markets were Germany (657), the United Kingdom (270), Canada (240), Italy (207) and Australia (194), according to the CRC update.
Delayed payments remained the most common player-reported issue. Casino Guru also reported a March shift in complaint mix, with self-exclusion-related complaints rising to the second most frequent category for the first time in CRC history. KYC-related issues and blocked accounts were also among the most common complaint types, often linked to withdrawal delays.
Casino Guru said the quarter’s results reflect the increasing role of independent mediation as players look to third-party platforms to resolve disputes.
The post Casino Guru CRC returns $5.3m to players in Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
branded content
RubyPlay launches Firerose studio for operator-specific casino games
RubyPlay has launched Firerose, a new studio aimed at building operator-specific casino game experiences, as suppliers and operators push for more branded content to stand out in crowded markets.
The company said Firerose is designed to let operators combine RubyPlay’s existing game catalogue with the studio’s technology and creative resources, using operator-led insight to shape games around an operator’s brand identity rather than standardised supplier content.
RubyPlay said Superbet is among the first operators to launch Firerose-powered titles. The supplier did not disclose game names or specific performance figures, but said early results showed “strong engagement metrics”.
Firerose becomes part of RubyPlay’s multi-studio structure alongside Koala Games, Mad Hat Games, Ruby Studio, and Xslots, which the company said share technology, infrastructure and distribution.
Dima Reiderman , Chief Commercial Officer at RubyPlay, said: ”Firerose represents a deliberate shift in how we think about content creation and partnership. The market is no longer driven solely by volume, but by identity. Operators want experiences that feel native to their brand and help them clearly differentiate in increasingly competitive casino environments.”
Dr. Eyal Loz, CPO at RubyPlay, added: “Firerose was created to put the operator’s voice at the centre of the creative process. Every game starts with their brand, their audience and their story, and our role is to bring that to life through the full weight of RubyPlay’s creative capabilities.
“We’re shaping experiences that players immediately associate with the operator itself. That level of ownership is what allows operators to stand out in increasingly crowded casino environments.”
The post RubyPlay launches Firerose studio for operator-specific casino games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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