eSports
BETER launches its next-gen content with 10bet
Provider’s premium esports products to engage operator’s players with non-stop fast-betting action across eFootball and eBasketball
BETER, the leading fast-betting content and data provider, has partnered with prominent UK operator 10bet in a deal to supply the latter with its fan-favorite ESportsBattle tournaments.
10bet is an online gambling company with over 20 years of experience in creating top-notch sports and casino betting products, with a significant presence in South Africa, the UK, and other regions.
The agreement has allowed 10bet to add BETER’s proprietary ESportsBattle tournaments to its offering, providing players with access to round-the-clock fast-betting action. Initially, the operator will launch with eFootball and eBasketball, with the option to add eHockey and CS2 at a later date.
The integration was done via Playtech which joined forces with BETER earlier this year to provide its operator partners with access to BETER’s full portfolio of content.
ESportsBattle tournaments set the benchmark for esports betting, offering more than 35,000 events per month with up to 50 markets per event. Live streaming is available 24/7/365 so that bettors can enjoy non-stop action with a 7.5%+ average margin for operators.
Gal Ehrlich, CEO at BETER, said: “10bet is a high calibre operator with strong presence in a range of key markets such as the UK and South Africa. These are highly competitive markets where sportsbooks must offer a top player experience to stand out from their rivals.
“This partnership allows 10bet to do just that by providing its players with access to our 24/7 fast-betting content, which is proven to enhance player engagement to the next level.
“Our esports products offer non-stop betting on popular disciplines such as eFootball and eBasketball, which the operator can now use to strengthen its content offering to players.”
Chuck Robinson, CRO at BETER, added: “BETER is on a roll in terms of signing deals with top-flight operators in core markets worldwide, with 10bet being the latest addition to our roster of partners.
“We have pioneered the fast-betting format, and our premium esports content provides the round-the-clock action the next generation of players seeks while ensuring a stable, industry-leading margin for our operator partners.
“We are thrilled to see our content live with 10bet and look forward to a fruitful cooperation.”
Yuval Klein, Spokesperson at 10bet, said: “We go to great lengths to offer our bettors the best online betting experience in the market, and the addition of BETER’s ESportsBattle tournaments is a testament to this. Bettors now demand fast-betting action, and BETER’s content successfully delivers this.”
The post BETER launches its next-gen content with 10bet appeared first on European Gaming Industry News.
eSports
Abios partners Svenska Spel to bolster esoccer offering
Leading Swedish operator enhances its esoccer capabilities with Abios’ comprehensive odds feed, streams and widgets
Abios, a global leader in esports data and odds provision and part of the Kambi Group, has agreed a partnership with Svenska Spel to provide the leading Swedish operator with its full esoccer offering, including its comprehensive range of odds, streams and widgets.
Harnessing real-time data from official rights holders and automated models overseen by an expert trading team, Abios’ esoccer offering covers more than 12,000 matches every month. Having powered esoccer across the Kambi network since 2023, Abios’ offering consistently ranks among the top leagues on the network by number of bets.
Svenska Spel is one of the largest operators in the Swedish regulated market, with an extensive online presence encompassing both sportsbook and casino. Svenska Spel is also the single largest sponsor of Swedish sports, making large contributions to everything from women’s hockey to the Swedish national football team.
Managing Director and Co-founder of Abios, Anton Janér, said: “As a company founded in Stockholm we’re incredibly happy to power Svenska Spel, one of the most well-known brands within Swedish sports. Esoccer has grown rapidly for us in recent months, and it is exciting to see that the novel product features we’ve rolled out have gained traction and boosted results for our partners.”
Ida Björklund, Head of Sports Betting at Svenska Spel, said: “By adding esoccer to our offering, we allow our customers to enjoy an exciting new product that has grown rapidly in popularity. The opportunity for customers to follow their bets throughout the match by watching streams bolsters the user experience, acting as a fantastic complement to our broad and deep offering.”
The post Abios partners Svenska Spel to bolster esoccer offering appeared first on European Gaming Industry News.
Asia
Kazakhstan to Host the Games of the Future 2026
Following a highly competitive process, Phygital International announced that Kazakhstan has been chosen as the host of the Games of the Future 2026.
This annual tournament, which is the pinnacle event of the phygital sporting world, received hosting bids from countries across the world, all bidding to follow the UAE in becoming hosts of this prestigious event.
Kazakhstan proved itself the ultimate winner with the Phygital International Expert Committee judges, after showcasing its expertise in hosting international tournaments, its state-of-the-art sports venues – along with the perfect mix of being a nation that embraces sports, culture and tradition as well as its technology and innovation capabilities.
The Games of the Future is a unique international event, which brings together the next generation of dynamic sporting heroes from all over the world. Phygital International expects the Games of the Future 2025 in UAE and now, 2026 in Kazakhstan to welcome thousands of world-class athletes and esports persons as part of multinational clubs. They will participate in the multi-sport event which comprises of a number of phygital sport challenges.
Nis Hatt, CEO of Phygital International, said: “We’re hugely excited at the prospect of Kazakhstan receiving the phygital flame from next year’s host, the UAE to host the 2026 tournament. It’s so pleasing to see the exponential growth of not only phygital sports, but also the global phygital community.
“In fact, the host nation bidding process for the Games of the Future 2027 is already hotting up but there’s still time for other countries to put their bid in before the deadline in December.”
Yerbol Myrzabossynov, Minister of Tourism and Sports for the Republic of Kazakhstan, said: “It is a privilege for our great nation of Kazakhstan to be awarded the honour of hosting the Games of the Future in 2026. Our country has supported phygital sport from its very inception, and we take pride in being the next in line to host this great event and we’re excited to receive the phygital flame from the UAE, who’s hosting in 2025 we greatly look forward to.”
The Games of the Future places no restrictions on its participants and welcomes everyone, regardless of their age, gender and nationality. The deadline for submitting applications to host the tournament in 2027 is December 31, 2024.
The post Kazakhstan to Host the Games of the Future 2026 appeared first on European Gaming Industry News.
Community Gaming
Community Gaming Joins Forces with Moonton as Official Esports Partner for Mobile Legends: Bang Bang
Community Gaming (CG), the leading esports platform for automated tournament payouts and sponsor of the Mobile Legends: Bang Bang’s professional league for the Latin America Region, MPL LATAM, now supports developing esports communities in Latin America in collaboration with Moonton.
This partnership is a significant boost to CG’s existing advantages associated with its grant program, a partner-backed initiative to provide organizers with economic resources based on the performance and growth of their local gaming communities. Tournament organizers can apply to receive platform support, prizes, in-game currency, items, and tournament professional assistance including “Tournament Mode,” a special setting on Mobile Legends: Bang Bang that grants organizers enhanced features, such as unlocking all available skins in the game for players to fully enjoy a complete and unique MLBB pro tournament experience.
Wei Xu, regional esports operation manager at Moonton, said: “We are excited to announce the partnership with Community Gaming. Community Gaming is the most accepted esports platform in our community in Latin America. We hope this partnership brings new experiences to the players.”
As MPL comes to its end this year, CG will also be collaborating with MLBB professional teams for a flash $4000 prize tournament set to enhance the visibility of the company’s services. This event marks a pivotal moment set to highlight CG’s preparedness to impact the professional MLBB scene.
Community Gaming and Moonton are no strangers to mutual cooperation. In the past both companies have partnered to develop the Dawn of Heroes Series, a set of events in 2021 and 2022 that offered qualifying slots to MLBB’s Signature Competition, Liga LATAM. The companies have also worked together on Peru’s University Tournament INTERU 2023 and currently Community Gaming hosts significant activity of MLBB Tournaments from over 12 countries on a monthly basis.
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