MAXIM Big Game Experience Presented by Vivid Seats Taking Over Las Vegas Strip on Eve of Big Game

On Saturday, February 10, 2024 the highly anticipated, annual MAXIM Big Game Experience presented by Vivid Seats affair will bring a Casino Royale theme with excitement and spectacle to Resorts World Las Vegas, in partnership with leading online ticket exchange, Vivid Seats, iconic multimedia company, MAXIM and full-service event production company unKommon events. VIP hospitality will be brought to life by nightlife and lifestyle powerhouse, E11EVEN.

As football’s biggest game of the year descends on the Entertainment Capital of the World, the Event Center at Resorts World Las Vegas will transform for an exclusive, one-night only event. The Maxim Casino Royale Experience presented by Vivid Seats will immerse guests in the sophistication, thrill, and glamour of vintage Las Vegas with state-of-the-art event production, signature cocktails and bottle service, delectable dining offerings from Resorts World Las Vegas’ restaurant collection, unique brand activations, a silent auction, and more. As the night unfolds, guests will mix and mingle among Hollywood stars, professional athletes and be treated to world-class live performances. Entertainment for the 2024 event will be announced soon. Previous performers at MAXIM Big Game events include The Chainsmokers, Tiesto, 50 Cent, Gunna, Lil Baby, Zedd, Loud Luxury, Lil Nas X, Lil Wayne, G-Eazy, Post Malone, among other A-listers.

“As Las Vegas continues to transform into the ultimate sports destination and gears up to host the city’s first ever Big Game, we are thrilled to partner with MAXIM and unKommon events to create this one-of-a-kind event that captures the energy of the city. Vivid Seats is a platform that elevates the live event experience for fans, and we look forward to making the Big Game weekend even bigger this year,” Geoff Lester, Chief Commercial Officer of Vivid Seats, said.

As sports and entertainment intersect, the 2024 event will be the largest MAXIM Big Game event to-date with over 100,000 square feet of indoor and outdoor event space, 120 VIP tables, an exclusive artist compound and will welcome over 7000 guests to experience the thrill at Resorts World Las Vegas.

“Our team has been planning for upwards of a year, and the 2024 MAXIM Casino Royale Experience presented by Vivid Seats will be the best event to date. Las Vegas and The Event Center at Resorts World Las Vegas are the perfect backdrop for this incredibly immersive experience that we will be bringing to life,” Seth Kaplan, founder of unKommon events, said.

VIP hospitality will be powered by celebrated industry giant, E11EVEN, setting the stage for the ultimate, one-of-a-kind experience with a lifestyle activation area within the venue and an exclusive VVIP lounge on stage with unparalleled views of the live performances.