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Veikkaus’ Change Negotiations Finalised – Personnel Structure to Change as Part of Growth Strategy

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Veikkaus continues to prepare for the upcoming change in the Finnish gambling system. It has been recorded in the Government Programme that Finland will adopt a partial multi-license system as of 1 January 2026.

“The upcoming changes in the system are a great opportunity for Veikkaus, but they also bring many changes to us at Veikkaus. Our personnel structure will be revised, and we will be focusing on our core business, working to strengthen our knowhow there,” Heli Lallukka, Veikkaus’ Executive Vice President of HR, said.

The change negotiations, which were launched at the beginning of September, and which concerned a total of 825 employees, have now been finalized. Veikkaus’ organisational structure will undergo changes that will support their strategy-based goals, i.e., to be the market leader in Finland in the future and an internationally competitive, growing gambling company.

“In the coming years, we will be making significant investments to strengthen our competitiveness. We already have top-level professionalism in the field, but in the future, we will also need knowhow from outside of the company. For example, we can offer uniquely brilliant career paths and multiple opportunities in the tech sector at present, as well as in the future,” Ms Lallukka said.

As part of the change, Veikkaus’ business operations are divided into three sections. SVP Nora Vähävirta will oversee the domestic business, which includes the games of chance, slot machines, and the company’s own arcades. SVP Jarkko Nordlund’s responsibilities in the domestic business will be the online casino and betting. The third sector covers the international business, led by SVP Jonas Reuter.

As a consequence of the change negotiations, about 185-215 Veikkaus’ employees will lose their jobs, whereas about 110-150 employees will see their terms of employment change materially.

The launch of the change negotiations was publicised about two months ago in September. At that point, it was estimated that a maximum of 240 employment relations would be terminated, whereas 195 employees would face changes in their terms of employment.

“Following constructive dialogue with the personnel representatives, we ended up with smaller final figures,” Ms Lallukka said.

The exact dates of the employment relations to end, as well as the material changes to the terms of employment, will be determined by the end of the year. Among the factors affecting them will be the employees’ decisions on whether they will accept the positions and titles offered, as well as potential internal transfers within the company.

Another outcome of the change negotiations will be that Casino Tampere will be closed after 9 December, together with 19 game arcades will be closed down on 22 December 2023.

Emerging Markets

QTech Games integrates Blue Tower Games content for emerging markets

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QTech Games has signed a content partnership with Blue Tower Games, adding the supplier’s catalogue to QTech’s aggregation platform for clients in emerging markets. The agreement was announced on 8 June 2026.

QTech said the integration gives operators access to Blue Tower Games content across multiple formats, including slots as well as instant win, bingo, table and crash-style games.

Titles cited in the rollout include crash-mechanics games positioned around sports, such as Cricket Showdown and Knockout King, plus mini games and game show-style releases including Sorcerer’s Spin. More traditional content referenced includes slots Western Gold Rush and Vikings Hunt For Wealth, bingo title Casino War, instant win game Hi-Lo, and table games including Baccarat and Teen Patti.

Philip Doftvik, QTech Games’ CEO, said: “Blue Tower’s sprawling range of trending games captures the current zeitgeist perfectly. Theirs is a growing and constantly innovating library, delivering consistent support to the growth of our broad gaming-vertical spread, courtesy of some quality graphics, gameplay and unique features. Like us, they understand that diverse and localised solutions represent the pathway to success.

“Together, we can continue to raise the bar and shape a localised experience for global players. We can’t wait to witness how these games perform across a range of untapped markets which, in many cases, represent new territory for Blue Tower.”

Param Patel, COO at Blue Tower Games, added: “At Blue Tower, we pride ourselves on our commitment to excellence, consistently testing the limits of game design with unique mechanics, adaptive layouts, and dynamic features that keep players coming back for more. Our dedicated team combines creative vision with technical expertise to craft games that not only look and sound incredible but also offer compelling and rewarding gameplay. With a focus on innovation and a deep understanding of player preferences, Blue Tower Games continues to lead the industry, creating unforgettable experiences that resonate with players across the planet.

“This deal with QTech greatly improves our product distribution across emerging territories, delivering our fantastic games to a range of untapped operators. Powered by the fine-tuned recommendation algorithms of QTech’s game lobby, which cut through the white noise of competing releases and match the right game to the right audience, we look forward to seeing how our titles capture the imaginations of a swathe of new players across emerging markets.”

The post QTech Games integrates Blue Tower Games content for emerging markets appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Digicode brings Diger Suite iGaming ecosystem to SBC Summit Americas 2026

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Digicode will attend SBC Summit Americas 2026 on June 9–11 at the Broward County Convention Center in Fort Lauderdale, where it plans to present its Diger Suite iGaming technology ecosystem.

The company positions Diger Suite as a modular stack aimed at operators managing multi-jurisdiction expansion, including platform operations, payments, compliance, affiliates and player engagement. Digicode said the product is designed to support “more control and flexibility” as operators modernize legacy infrastructure.

Digicode said the Diger Suite includes DigerRGS (remote game server), DigerPAM (player account management), DigerPay (payment orchestration), DigerClick (affiliate management), and DigerCompanion, described as an AI-powered operational assistant for automating support processes and routine tasks.

During the event, Digicode said its team will discuss platform ownership, operational scalability, and approaches to reduce reliance on rigid SaaS and revenue-share models, alongside demos of the suite.

“SBC Summit Americas brings together organizations that are actively navigating the realities of multi-market growth,” said Elkhan Shabanov, CEO Americas at Digicode. “As operators expand across jurisdictions, the need for flexible, ownership-driven technology becomes increasingly important. Through the Diger Suite, we help businesses gain greater control over their platforms, streamline operations, and build foundations that support sustainable long-term growth.”

The post Digicode brings Diger Suite iGaming ecosystem to SBC Summit Americas 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Winaday Casino turns 18 with new Alona’s Wild Realm slot and June promos

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WinadayCasino.eu is marking its 18th birthday with a month-long promotion schedule through June, led by the launch of a new slot title, Alona’s Wild Realm, and a set of daily bonus offers.

The new game, Alona’s Wild Realm, is described by the operator as a 5×4, 28-payline video slot with a $0.28–$44.80 bet range. Winaday says the title includes Colossal symbols, Wilds, and a Free Spins Bonus round that triggers with 3–5 BONUS symbols for up to 30 free spins, with 3×3 Colossal symbols and “all wins DOUBLED.”

Winaday also highlighted a late-May jackpot payout: player BIGMIKE888 won $97,146 on Gods Of Egypt. The operator said the game has been “long retired from most casinos but still paying at Winaday.”

For June 8–14, Winaday’s published “Birthday Bonus Bash” includes: 50 free spins (code “MAGIC,” 1x per day, 33x wagering, valid on Alona’s Wild Realm); a 135% match for VIPs and 90% for all players on deposits $15–$300 (code “FRIENDSHIP,” 1x per day, 35x wagering, valid on Alona’s Wild Realm); and a 125% match on deposits $100–$400 plus a 95% match on $25–$99 (code “ADVENTURE,” redeem 2x per day, 27x wagering, valid on all Slotland Ent. slots & keno).

The operator said the broader June calendar also includes free chips on Winaday Originals (early June), weekly VIP free spins on Buffalo Wild Wins, Cowboys vs Aliens, Four Leaf Fever, and 7Heaven (mid-June), and a late-June “grand finale” with free spins on Diamond Riches 2 and travel-themed slot bonuses.

The post Winaday Casino turns 18 with new Alona’s Wild Realm slot and June promos appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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