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Alpha Affiliates gives back to over 15,000 partners following success in its 11th anniversary

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Alpha Affiliates, the industry-leading affiliate marketing company, celebrates its 11th anniversary, announcing significant milestone achievements in 2023. The company’s dedication to providing outstanding affiliate services for the iGaming community has resulted in remarkable growth and recognition on both a national and international scale, achieving over 15,000 partners across more than 50 countries, and over 2,000,000 players worldwide.

2023 was a year of expansion for Alpha Affiliates, with the company witnessing an 20% upsurge in new partners this year. The company expanded its affiliate community, establishing connections with new, high-performing webmasters while also strengthening relationships with existing partners. These relationships have been key to their recent growth, allowing for a wide-spanning reach in over 50 countries worldwide and strengthening Alpha Affiliates’ position in global markets.

The impressive growth comes as a result of Alpha Affiliates’ newly introduced, and enhanced, product portfolio consisting of new iGaming brands, including Spinch, Rakoo, and Casino Infinity, and revamped existing products, to cater to diverse player preferences across online casinos and sports betting platforms. All of these products will be displayed at SiGMA Malta in November, where Alpha Affiliates will be in attendance, allowing attendees to meet the team and discover the company’s second-to-none approach to affiliate marketing.

Innovation remains a priority focus in 2023. Alpha Affiliates has continued to invest in cutting-edge technologies and analytical tools to provide affiliates with comprehensive data insights, drive traffic, and conversions with innovative marketing strategies. Its goal is to ensure maximum ROI through Alpha Affiliates’ data-driven approach to optimize user acquisition, all while complying to iGaming regulations across countries. The company’s efforts in this sector have been recognised by Affpapa who have awarded the title of “Affiliate Network of the Year”.

As part of Alpha Affiliate’s celebration of recent achievements, the company held its 13th anniversary “Alpha Party” in Cyprus last month where partners enjoyed a wonderful evening. Now, the company is going a step further, giving back to their community with the launch of its exciting “Affiliate Race” – a raffle offering top-performing partners a chance to compete for prizes and a spot in the coveted Alpha Affiliates Hall of Fame. With over €200,000 up for grabs, and Alpha-branded rings (inspired by the legendary NBA championship rings) which grant access to exclusive events, the race is set to be Alpha Affiliates’ biggest and most competitive promotion yet.

In the past year, Alpha Affiliates has welcomed sustained and successful growth, having appointed Irina Makarova as new Chief Marketing Officer, Vladimir Pisanko as Head of PSP, and Nikita Tsarenko as Head of Analytics, who will take part in ensuring consistent success for the company. In the coming year, Alpha Affiliates plans to strengthen its global reach and partner network, expanding into LATAM markets with WinToro, Alpha Affiliate’s new Sportsbook offer, and helping affiliates achieve their growth and revenue potential with an increasing product portfolio.

Boris Pashnev, Head of Affiliates, comments, “We’re extremely proud and humbled to have achieved all that we have in the past year. This success is evidence of our hard work in our industry, allowing us to achieve a very successful year with incredible growth, welcoming new Alpha Affiliates members. 

We will continue to provide the best affiliate service for our partners while ensuring we are continuously growing and developing to better service the industry and celebrate more milestones ahead.”

David Nilsen Editor-in-Chief at Kongebonus

Kongebonus Awards 2025 Winners Announced

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Kongebonus, the premier provider of iGaming news and all things casino and betting in Norway, has revealed the winners of the Kongebonus Awards 2025, with this year’s outcomes disclosed alongside ICE Barcelona.

The Kongebonus Awards, the sole iGaming awards from Norway, are determined by a mix of votes from actual players nationwide and editorial assessments, with this year’s edition reflecting a noticeable change in both reach and participation. The awards garnered a total of 1,192 verified votes, reflecting a 25% rise from the previous year, highlighting their increasing significance for players and industry stakeholders.

Among those rejoicing in triumph this year, Print Studios earned the prestigious Best New Slot award for Uncle Profit. Filip Wargeus, Chief Commercial Officer at Print Studios, stated: “This is incredibly meaningful to us. It’s a genuine reflection of the entire team that our efforts are succeeding and are valued by fans, players, and communities.

ELK Studios was acknowledged as the Most Innovative Game Developer, obtaining 24.75% of the votes, with Jacob Nordwall, Head of Marketing at ELK Studios, stating: “Winning the Most Innovative Game Provider award in 2025 from the Kongebonus Awards is significant for us, particularly since it is solely determined by the Norwegian player community. This strongly shows that our efforts are valued and genuinely connect with players in Norway, and that our commitment to remaining innovative and advancing the industry is being acknowledged.”

Other significant winners featured Push Gaming, recognized as Best Game Developer 2025, while Pragmatic Play’s Gates of Olympus earned the Readers’ Hall of Fame accolade. In contrast to the other categories, the Hall of Fame honors games that have established enduring popularity and attained legendary status throughout time.

David Nilsen, Editor-in-Chief at Kongebonus, said: “The purpose of the Kongebonus Awards is to showcase which studios, games and suppliers have genuinely stood out over the past year. We are not only looking at commercial success, but at quality, innovation and how well experiences are delivered to players. Because the results are shaped by open voting from Norwegian players, the awards reflect what truly resonates with the community while still maintaining a strong industry perspective.”

The post Kongebonus Awards 2025 Winners Announced appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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155.io Breaks the Mold Again, Introducing the CCTV Game Genre via Rush Hour

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155.io, the live content studio transforming real-world games, has launched CCTV.Game, an innovative genre created entirely from live CCTV footage collected worldwide. The category debuts with its inaugural title, Rush Hour. The live game operates around the clock to convert real-life traffic into immediate viewing and wagering entertainment.

The CCTV Game signifies a new path for 155.io, broadening its chaos-oriented philosophy into completely live, real-world settings. Created using numerous live CCTV feeds from around the globe, the game transforms everyday activities into quick, engaging, and immediately bettable entertainment.

Running nonstop, Rush Hour enables players to wager on straightforward, distinct results during rounds lasting under a minute – such as the number of cars that cross a junction or the quantity that turns left or right within a specified timeframe. Each round is dynamic, spontaneous, and influenced by the organic rhythms of the world, instead of standard RNG methods.

Rush Hour’s live recordings feature diverse locations such as Sydney, Swindon, Arizona, and Taipei, as well as landmarks like Patong Beach in Thailand and Abbey Road in London. From everyday crossroads to landmark locations, the entire world transforms into the game board. Crafted for mobile devices, Rush Hour is immediately comprehensible and genuinely engaging, providing a much-needed option to conventional casino formats. CCTV Game embodies 155.io’s fundamental philosophy: chaotic reality, straightforward games, and entertainment designed primarily for mobile.

The launch enhances 155.io’s attraction to the upcoming player generation, merging live-stream culture with instant betting features.

CCTV Game and Rush Hour can now be accessed via Hub88 or through direct integration.

Sam Jones, Founder & CEO of 155.io, commented: “Rush Hour is the first expression of our CCTV Game genre – think Big Brother blended with Polymarket. It’s completely live, and the world is now our studio. CCTV.game takes real-world chaos and turns it into something instantly playable and genuinely entertaining – this is content the next generation will queue up to try.”

He added: “Once you realise the entire world can be a live game feed, there are no boundaries. Live traffic content is just the start – from live wildlife to iconic sporting locations – we’re only just setting off on our journey of what real-world chaos entertainment can be.”

The post 155.io Breaks the Mold Again, Introducing the CCTV Game Genre via Rush Hour appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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MGA Games Launches Poseidon’s Orb Slot Featuring Sticky Wilds and Free Spins

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MGA Games, a prominent Spanish firm specializing in content creation for international casino operators, will debut Poseidon’s Orb on January 28, its latest video slot for the .com markets. This title encourages players to join an explorer on an epic quest to find the legendary city of Atlantis.

The game is a Video Slot with 5 reels and 3 rows, offering 10 paylines, and includes Wild and Scatter symbols that activate Free Spins. A remarkable aspect is the Sticky Wilds mechanic in the Free Spins round—an inventive element that boosts thrill and raises winning possibilities. It additionally includes an optional purchase of Free Spins, adjustable for each operator.

The theme of Poseidon’s Orb, drawn from global myths and legends, aims to attract a diverse audience of players. Its stunning visuals and film-inspired score further guarantee an engaging experience brimming with thrills and rewards.

Classified under popular themes like “Adventure,” “Mythology,” “Treasures,” and “Fantasy,” this latest MGA Games Video Slot serves as a valuable enhancement to any operator’s collection, improving player retention and profits, while the Free Spins purchase feature offers an extra revenue opportunity.

The post MGA Games Launches Poseidon’s Orb Slot Featuring Sticky Wilds and Free Spins appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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