Brazil
Brazil-Focused Operator Galera.bet Joins Betting Integrity Body IBIA
A non-profit organization, the IBIA is active on six continents and operates a highly effective anti-corruption monitoring and alert network
Galera.bet, a sports betting brand of Match Time Solutions BV, has joined the International Betting Integrity Association (IBIA). The online operator is primarily focused on Brazil and this decision fulfils its regulatory obligation under the recently-published Provisional Measure to join an international body for monitoring sports integrity.
Galera.bet is an official sponsor of the Campeonato Brasileiro Série A, the Brazilian Basketball Confederation and Brazilian 3×3 Basketball Tour. The operator joins nearly 50 companies and over 125 leading sports betting brands in IBIA, further strengthening its position as the world’s leading operator-run integrity monitoring body.
The IBIA announced its expansion into Brazil earlier this year ahead of the expected regulation of the market. The Brazilian government’s subsequent Provisional Measure published on July 25 includes a requirement for licensed operators to be part of an international body for monitoring sports integrity.
According to H2 Gambling Capital, the leading independent authority on global gambling market data, IBIA members are estimated to already account for over 60% of the Brazilian remote gambling market. That leading market position will enable the IBIA to provide a highly accurate analysis and effective deterrent against betting related fraud, making it uniquely positioned to support a crack-down on match-fixing in Brazil.
Galera.bet is committed to working in partnership with the IBIA to prevent and detect corruption in sport and to offer a reliable product to its customers.
“We are honored to work with the IBIA and to be able to reinforce our purpose of developing business with integrity as our priority,” the Chief Executive Officer for Galera.bet, Marcos Sabiá, said. “We believe that collaboration between partners is extremely important to protecting the integrity of sport and betting markets from corruption. We hope this is the beginning of a long and successful partnership.”
“We welcome Galera.bet’s decision to join the IBIA, which further strengthens the IBIA’s position ahead of the Brazilian market opening,” the Chief Executive Officer for the IBIA, Khalid Ali, said. “It recognizes the unique benefits of the IBIA’s operator-run integrity monitoring network and its ability to track members’ individual consumer transactional activity rather than just analyzing simple odds movements. No other sports integrity solution provides access to this data which covers over US$137 billion in annual betting turnover, making the IBIA the largest and most effective integrity network of its kind globally.”
The IBIA is a not-for-profit body that has no competing conflicts with the delivery of commercial services to other sectors and is run by operators for operators to protect regulated sports betting markets, especially for sports and consumers, from match-fixing. The IBIA’s global monitoring network is a highly effective anti-corruption tool, detecting and reporting suspicious activity in regulated betting markets. Through the IBIA monitoring network, it is possible to track transactional activities linked to individual customer accounts.
Responsible regulated sports betting operators have a significant incentive to help crack-down on match-fixing and the IBIA intends to be at the forefront of that preventative action in Brazil. As part of that process, the IBIA has signed a sports betting integrity protection agreement with the Brazilian Institute of Responsible Gaming (IBJR). The IBIA will be providing integrity services for its members licensed in Brazil and is open to membership applications from other operators seeking to be active in this and other markets.
All IBIA members are required to pass a strict due diligence process and commit to its code of conduct. The association recently released its Q2 integrity report detailing 50 alerts reported in the quarter. The IBIA reported 268 alerts to the authorities in 2022 with successful sporting or criminal sanctions against 15 teams, officials or players where the IBIA had reported suspicious activity on their matches.
Aposta Ganha, the fastest growing Brazilian sports betting and casino site in Brazil, has launched its Black Friday promotion with its newest ambassador Luva de Pedreiro, AKA Bricklayer’s Glove.
With over 21 million followers on Instagram, the digital influencer and social media phenomenon will strengthen the brand’s presence in the market and shake up Black Friday with a campaign full of special offers for bettors.
Known for his catchphrase “Receeeeba!” and his irreverent personality, Luva de Pedreiro will be the main face of the campaign, creating a direct connection with the public, football fans and social media enthusiasts. The partnership aims to increase Aposta Ganha’s visibility in the market, attract new bettors and offer an even more dynamic experience.
Aposta Ganha is taking advantage of Black Friday to reinforce its commitment to ethical and transparent operations in the market. The platform complies with the new regulations of the Federal Government and invests in education and awareness initiatives, ensuring a safe experience for its users.
Vitor Paulin, Chief Marketing and Growth Officer at Aposta Ganha, said: “Signing an ambassador like Luva de Pedreiro is a huge milestone for Aposta Ganha. His authenticity and connection with the public make him the ideal partner to boost our brand and make the betting experience even more exciting.”
Aposta Ganha’s Black Friday brings unmissable offers for all types of bettors. One highlight is that bettors will receive 10% cashback on the amount lost in the Aviatrix game and daily offers for sports betting. The promotions will be valid from November 21 to 30, with exclusive advantages in selected games each day.
Popular iGaming content provider BGaming has solidified its market position in Brazil by securing an aggregation deal with Cometa Gaming.
Cometa Gaming is an online casino and sportsbook aggregator with several brands in Brazilian market, all in the regulatory process. The group handpicks the best slot studios in the industry to meet the high standards of its passionate players.
BGaming has initially launched its entire portfolio with Cometa Gaming’s iGaming and sports betting brand Br4bet, including popular titles such as Fruit Million, Burning Chilli X and Space XY. The provider will continue to roll out its games across several of the platform’s other brands over the coming months.
This latest partnership demonstrates BGaming’s growing demand in LatAm ahead of the Brazil’s regulated market launching in January, where it remains committed to delivering a safe, fair and entertaining experience for players.
Gian Carlo Ferrini, Sales Manager at BGaming, said: “Partnering with Cometa Gaming is a major move for BGaming, enabling us to broaden the reach of our award-winning content to LatAm players across its multiple brands. So far, we have enjoyed early success with Br4bet and look forward to launching with Cometa Gaming’s other casino sites in the future.”
Thomaz Campos, COO at Cometa Gaming, said: “BGaming continues to break new ground in Brazil and we are delighted to have them live on Br4bet. Their games will help us achieve our goal of delivering the most appealing and forward-thinking content to players, as we both work towards a shared commitment to excellence.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,600+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 150+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
Booming Games has successfully obtained the required certification to operate in Brazil, fully complying with the regulations set by Brazil’s gambling regulator, the Secretariat of Evaluation, Planning, Energy, and Lottery (SECAP).
Booming Games became one of the first providers to get approval and be compliant. This milestone enables them to offer its wide array of gaming content to licensed operators in Brazil, allowing Brazilian players to dive into fan favourites like Burning Classics, Gold Gold Gold, TNT Bonanza 2, Cash Pig, Buffalo Hold and Win Extreme, and Ronaldinho Spins, enhancing their gaming experience.
Expanding into Brazil’s iGaming market represents a pivotal achievement for Booming Games, reinforcing its presence across Latin America and strengthening its position as a leading gaming content provider on the continent. Booming Games remains dedicated to delivering high-quality entertainment globally, with this Brazilian expansion highlighting its commitment to serving diverse gaming audiences worldwide.
Frederik Niehusen, Chief Commercial Officer at Booming Games, commented: “We’re excited to have achieved full certification in Brazil, marking an important step in strengthening our presence in this rapidly expanding market. We’re eager to build on this success, driving growth and bringing exceptional gaming experiences to players throughout Brazil. 2025 promises to be an exciting year, and we look forward to sharing more updates soon.”
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