Eliane Nunes
RubyPlay strengthens LatAm reach with Salsa Technology partnership
RubyPlay (NSYNC Developments Ltd.), an innovative B2B iGaming development studio, has signed a content distribution deal with one of Latin America’s prominent iGaming solutions provider Salsa Technology.
The agreement sees RubyPlay’s expansive and top-quality portfolio, including hot titles Diamond Explosion 7s, Mayan Cache and Zeus Rush Fever Deluxe, integrated onto the Salsa Gator content aggregation platform.
The integration guarantees operators that are connected to the Salsa Gator platform have access to the studio’s content to further enhance their online offering to enthusiastic Latin American casino players.
RubyPlay’s selection of games is already proven to provide slots fans across the continent with an engaging experience, through extensive online expertise with land-based heritage and the best of social casino mechanics, ensuring bespoke titles are available on demand.
This latest partnership significantly strengthens the reach of RubyPlay in the Latin America region, and is set to provide new and exciting opportunities of growth for the company.
Trevor Ginsberg, CEO of RubyPlay, said: “It’s our mission to bring the widest variety of tailored, ground-breaking content to users in regulated jurisdictions around the world. Signing a deal with a prominent market leader, such as Salsa Technology, goes a long way towards achieving our ambitions.
“It’s a pleasure to have agreed this landmark partnership with Salsa Technology, as they are an established Latin American brand, which needs no introduction. We’re confident the company’s extensive operator network will appreciate the new content coming their way.”
Salsa Technology’s Head of Marketing & Sales, Eliane Nunes said: “Gaining access to RubyPlay’s content is hugely beneficial for Salsa Technology and our desire to extend our casino content offering. Being able to offer our operator customers such a large, ever-expanding catalogue of first-class games will allow us to continue to maintain our impressive level of growth in the Latin American market.”
BiS Awards
Salsa Technology is Primed to Showcase its Localised Latin America Solutions at BIS SiGMA Americas
Salsa Technology is pleased to reveal that it will showcase its localised Latin America solutions at the significant BIS SiGMA Americas. The iGaming event is being held at the Transamerica Expo in Sao Paulo, Brazil, from April 23 to 24.
Exhibiting at BIS SiGMA Americas gives Salsa Technology the prime opportunity to promote its cutting-edge technology and highly-flexible solutions created specifically to meet the needs of local markets. Salsa Technology’s expert team will be stationed at stand M51 where it will be available to talk in-depth about its suite of products and solutions. The GLI-certified PAM, Salsa Omni, is already live in the Brazilian regulated market, providing comprehensive solutions including secure migration for peace of mind. Salsa Technology’s recent collaboration and seamless launch with NossaBet is testament to this promise.
Additionally, Salsa Gator is leading the way in the provision of casino gaming in the regulated Brazilian market, working to comply with the specific requirements laid out by state regulators.
The founder of Salsa Technology, Peter Nolte, will be joined by the star Salsa Technology team, which features Eliane Nunes as Head of Marketing and Sales, Otavio Miranda as Business Development Manager, Leticia Nostrane as Key Account Manager, Fernanda Carpinelli as Account Manager, Cathiussa Canez as Operations and Support Manager, Lilian Carmona as Marketing Manager and Flavia Izidoro as Content Analyst. At the event, Salsa Technology’s signature Senhor do Bomfim wish ribbons will be available, the model dressed as a ‘baiana’ and the artisanal cachaca.
“We’re very happy to once again participate in this event in Brazil where we call home,” Nunes said. “As ever, we cannot wait to share more about our solutions and the positive impacts the tech and localised know-how will have for those wishing to make a success of the regulated Brazilian and other Latin America markets.”
During the event, the industry will get to know the winners of both SiGMA Awards, where Salsa Technology was shortlisted in the category of Best Aggregator (Salsa Gator), and BIS Awards, where Salsa Technology is in the running for Best Platform (Salsa Omni), Best Bingo Game (Salsa Bingo Network) and Executive Woman of the Year (Eliane Nunes).
Salsa Technology has struck a new content agreement with online game provider Mancala Gaming, in a deal that will significantly enhance its Salsa Gator solution.
Founded in 2019, Mancala Gaming has grown to become a premier slots provider with a dedicated in-house game studio. Mancala Gaming’s renowned slot lineup, including popular hits like Buffalo Goes Wild, Caishen Gold: Dragon Awakes, Mighty Egypt Riches, and Buccaneer Royale, is set to join Salsa’s casino offering.
With this partnership, Mancala Gaming joins an elite group of top providers, including Spribe, PG Soft, High5, and over 90 other game studios. Mancala’s content is now seamlessly accessible to multiple LatAm operators thanks to the Salsa Gator integration.
Salsa Technology’s Head of Marketing & Sales, Eliane Nunes said: “Mancala Gaming’s creative content will be a fantastic addition to our Salsa Gator offering. Our strong position within LatAm means these games will be given the perfect platform to be enjoyed by players within the region.”
Chief Communications Officer Emiliano Sanchez added: “I’m delighted to announce an exciting chapter for Mancala Gaming with our strategic partnership with Salsa Technology. As the Chief Commercial Officer, I see this collaboration as a pivotal step in our journey, particularly in the vibrant Latam region where our games are gaining immense popularity. With Salsa Technology bringing a wealth of experience and expertise, honed over years of successful ventures in this market, we are poised for unprecedented growth. This partnership enhances our iGaming offerings and solidifies our commitment to providing an exceptional gaming experience for operators and players alike. Our teams are already hard at work, and I am personally thrilled about the prospect of setting new standards in Latam’s dynamic gaming landscape.”
About Salsa Technology
Salsa Technology is a leading B2B company that develops regulation-ready solutions for the iGaming industry especially in Latin America and Brazil, including a management platform for regulators, Salsa Safe. Salsa provides a customisable and scalable iGaming platform (Salsa Omni) with a native mobile app (Salsa App), integrated Sportsbook, Agents management system (Salsa Agents), as well as a game aggregator (Salsa Gator) that features over 10,000 titles from over 90 providers, including a portfolio of localised video bingo games developed by Salsa Studio. Through its consulting and services hub Salsa offers solutions such as customer support, marketing intelligence, and licence advising among others. To know more: www.salsatechnology.com
About Mancala Gaming
Mancala Gaming is an online game provider with a portfolio of 40+ Slot Games and Crash Games, including both traditional and innovative game mechanics. Mancala has positioned itself quickly within the industry, with its innovative catalogue that includes themes and styles between traditional slots and arcade games, an exclusive trigger event bonus system, and a recently launched pack of crash and instant games, making it a one-stop solution for your gaming needs. With their curated portfolio of games catering to a wide variety of audiences, Mancala Gaming has garnered a strong fanbase of players across the world. These new additions to their portfolio redefine the gaming experience and cement Mancala Gaming’s position as an industry leader.
Salsa Technology lands in Miami next week for the SBC Summit Latinoamérica ready to unveil an initiative deeply rooted in one of Brazil’s most iconic regional traditions.
The summit runs between October 31st – November 2nd at the Seminole Hard Rock Hotel to bring together leadership teams and product specialists from both online and retail operator sectors. Leading the Salsa Technology delegation will be Founder Peter Nolte, Head of Marketing & Sales, Eliane Nunes, and CTO Diego Mourglia.
Visitors to the SBC Summit can enjoy an immersive experience at Stand #B50. Inspired entirely by Brazil, the stand offers an activation blending tradition, faith, and fun. The Salsa team will reveal the details on the event’s opening day.
To mark the Miami event, Salsa Technology is offering a 20% discount on the platform’s setup fee for any Salsa Omni agreement – new operation or either a platform migration – signed before the close of November. Salsa Omni’s ecosystem includes the native mobile application (Salsa App), the multilevel agents management system (Salsa Agents), and also seamless integration with the content aggregator, Salsa Gator, and its game catalogue meticulously curated to meet the preferences of Brazilian and broader LatAm players.
Salsa Omni also features an integrated selection of ready-to-go third-party solutions such as Sportsbook, Live Bingo, Brazilian Lotteries, payment methods, affiliate management and CRM.
The Salsa team will be using the event to enlighten attendees about the latest enhancements to the Salsa Omni iGaming platform. Salsa’s platform is the ideal solution for supporting the state lotteries’ bidding process, an integral aspect of sportsbook regulation.
Salsa Technology’s Head of Marketing & Sales, Eliane Nunes said: “The SBC Summit Latinoamérica is a crucial gathering of Latin America’s top iGaming executives and we are excited to be exhibiting at the event. Our stand was designed not only to update visitors on our latest news, but also to provide a fun immersion in one of Brazil’s most iconic regional traditions, complete with an Instagrammable panel that promises to be very popular.”
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